Power Generator Noise-Control ZombieBox Receives ‘Series A’ Investment from DWP to Accelerate Growth and Meet Rising Demand

SCOTTSDALE, Ariz., Feb. 16, 2021 /PRNewswire/ — As demand for portable and standby generators reaches an all-time high, ZombieBox International announces today a Series A investment of $400,000 from DWP Capital.

ZombieBox, the world’s first at-scale producer of sound-reduction enclosures for portable and standby generators, is experiencing rapidly growing demand for their signature noise-reduction products. Sales of home generators are at an all-time…

SCOTTSDALE, Ariz., Feb. 16, 2021 /PRNewswire/ — As demand for portable and standby generators reaches an all-time high, ZombieBox International announces today a Series A investment of $400,000 from DWP Capital.

ZombieBox, the world’s first at-scale producer of sound-reduction enclosures for portable and standby generators, is experiencing rapidly growing demand for their signature noise-reduction products. Sales of home generators are at an all-time high due to dynamic weather conditions related to climate change, as well as the effects of aging power infrastructures and the transition from traditional power to sustainable energy sources. 

The abundance of home generators, particularly in coastal municipalities, has led to increased noise pollution. Purchasers of alternate power solutions are now considering noise-mitigation strategies, such as the solutions offered by ZombieBox. The company’s products, which include a variety of enclosures and panels, reduce noise pollution and protect generators from adverse weather.

The lead investor was DWP Capital, a Scottsdale-based Family Office of David Paul. Paul, no stranger to venture investing in Arizona, is a partner at Canal Partners and a former Associate at Tallwave Capital.

«I am super excited about ZombieBox,» said Paul. «It’s the right product at the right time. Dave Leedy, Founder and CEO of ZombieBox, is a born entrepreneur, and I have the utmost confidence in his ability to scale production of this product with the right team around him.»

Leedy, who launched ZombieBox in 2014, says that the partnership will help his company reach its full potential.

«Our partnership with DWP is an exciting next step for our company,» said Leedy. «We are looking forward to the growth and efficiency improvements that DWP brings to the company and excited to see ZombieBox grow to become the global household brand that it was meant to be.»

Tim Hargis, who was recently added to the Zombie Box Advisory Board, is a direct-to-consumer e-commerce expert. As a member of the core team of Tuft & Needle, he helped the company grow from $10 million to $200 million. Now, he’s bringing his skills to bear with Zombie Box.

«I’m excited to work with the entire Zombie Box team on the next phase of growth for the company as they continue to innovate and manufacture industry-leading products in the noise control enclosure space,» said Tim. 

Over the last year, ZombieBox has experienced triple-digit growth. To keep up with market demand, the company is investing in major staffing and infrastructure improvements. ZombieBox recently tripled their plant space, and the company plans to double its staffing by the end of 2021. Funding from DWP will be used for marketing activities and continued product development. 

About DWP Capital
A Scottsdale-based Family Office of David Paul, DWP Capital partners with technology leaders, going beyond capital investing to shape strategy, build management organizations, attract customers, initiate acquisition programs, and develop critical industry relationships. DWP is a team of strategic investors dedicated to building exceptional businesses. Learn more at www.dwpinvestments.com.

About ZombieBox International 
ZombieBox International is the world’s first at-scale producer of sound-reduction enclosures for portable and standby generators. Their products are used by individuals and organizations across North America. In addition to generators for private residences, their enclosures are used by federal and state agencies, military, research labs, nuclear facilities, data centers, intel agencies, and police and fire to protect more sensitive types of equipment from malicious modern-day threats and attacks. Learn more at www.zombie-box.com.

DWP Capital
Contact: David Paul
Direct: (561) 310-3267
Email: 291314@email4pr.com

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SOURCE DWP Capital

High Purity Alumina Market projected to exceed $4.5 billion by 2027, says Global Market Insights Inc.

SELBYVILLE, Del., Feb. 16, 2021 /PRNewswire/ — Based on Global Market Insights Inc., report, the High Purity Alumina Market size was estimated at <span…

SELBYVILLE, Del., Feb. 16, 2021 /PRNewswire/ — Based on Global Market Insights Inc., report, the High Purity Alumina Market size was estimated at $1798.1 million in 2020 and is slated to surpass $4.5 billion by 2027, registering a CAGR of 15.1% from 2021 to 2027. The report provides a comprehensive analysis of the top winning strategies, wavering industry trends, drivers & opportunities, top investment avenues, competitive scenarios, market estimations & size.

Alumina is widely used in a variety of applications as it has superior chemical & physical properties such as high heat resistance, excellent electrical isolation, high corrosion resistance, and abrasion resistance. The industry is witnessing a steady growth owing to the proliferating semiconductor sector. HPA is a fairly new industrial-use material employed in the fabrication of semiconductor devices.

The demand for semiconductors is affected by several different underlying end-user applications including data processing, consumer electronics, and communication that account for a prominent share. Its applicability in personal computers, gaming consoles, tablets, television, servers, and iPods has escalated the demand for high-definition display screens, which will subsequently augment the high purity alumina market share.

Request for Sample Report: https://www.gminsights.com/request-sample/detail/1254

The demand for HPA is expanding in fields, such as display materials, energy, semiconductors, computers, and automobiles. In the field of liquid crystal display manufacturing equipment and semiconductors manufacturing equipment, a significant number of alumina components with a high level of plasma corrosion-resistant is utilized. Additionally, these are used for incorporating plasma spray coatings on aluminum, chromium, zinc, nickel, zirconium, or other similar alloys.

The ongoing COVID-19 pandemic has significantly disrupted high purity alumina market size owing to the demand crunch in several parts of the world. The virus is highly contagious due to which most of the nations have announced the repetitive imposition of stringent lockdowns and movement restrictions on domestic and international trade & travel. These restrictive factors have a significant impact on the product demand. However, the industry is expected to rebound in 2021 with the establishment of strict guidelines and demand gradually returning to normalcy.

High purity alumina can be produced in different ways, the most common being the hydrolysis of aluminum alkoxide. The hydrolysis segment will witness around 15% CAGR as the process is used by the majority of manufacturers in the sector and involves costly & highly processed raw materials including aluminum metal. Altech has patented the production technology to obtain up to 4N grade HPA directly from aluminous ores such as kaolin or aluminous clay. The company has also invented a flexible finished product line capable of manufacturing HPA products for the synthetic sapphire industry and the lithium-ion battery sector. Another major manufacturer, Orbite, has developed and patented a process for obtaining superior-grade HPA using fly ash as the principal feedstock

The 6N is a very niche product segment and holds a significant share in the high purity alumina market. The purity level of 6N is 99.9999% and is used in thin-film & sputtering applications. In addition, it is utilized in abrasive, alumina ceramics, and separation membranes. Such high purity grade alumina finds very specific applications and costs exorbitantly higher than the other two product categories. Development in cost-effective production techniques may reduce segment pricing in the future.

The phosphor segment is poised to witness around 15% CAGR in high purity alumina market size. A rapid surge of phosphor-based equipment and appliances including plasma TVs in which pure alumina is used to control & regulate the characteristics of phosphorous products is anticipated to rise and aid in increasing the product market during the forecast timeframe.

Request for customization of this report: https://www.gminsights.com/roc/1254

Latin America high purity alumina market size will cross over USD 350 million by 2027 with the expansion in regional LED manufacturing. It is due to cost-effective labor, easy availability of raw materials, and abundance of land. The product is widely used in the manufacturing processes of electronic goods. The Middle East & Africa will witness steady growth owing to the lack of manufacturing sectors in the region. However, fast-developing scenarios in the Gulf countries, especially Saudi Arabia, will have a significant influence on the regional high purity alumina market growth over the forecast span.

Strategic mergers and acquisitions by high purity alumina industry players to increase regional presence. Major players comprise Altech, Baikowski SAS, Alcoa Corporation, Orbite Technologies, Inc., Nippon Light Metal Holdings Company Ltd., Norsk Hydro ASA, United Company RUSAL Plc, Rio Tinto Alcan, Hebei Pengda Advanced Materials Technology Co., Ltd., Shangdong Keheng Crystal Material Technologies Co., Ltd., Zibo Honghe Chemicals Co., Ltd., Chalco Shangdong Co., Ltd., and Polar Sapphire.

About Global Market Insights, Inc.

Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider. Offering syndicated and custom research reports, growth consulting, and business intelligence services, Global Market Insights, Inc. aims to help clients with penetrative insights and actionable market data that aid in strategic decision making.

GMIPulse, our business analytics platform offers an online, interactive option of exploring our proprietary industry research data in an easy-to-use and dynamic manner. Clients get to explore market intelligence across 11 top-level categories and hundreds of industry segments within them, covering regional, company level, and cross-sectional statistics that make our offering a stand-out for decision-makers.

Contact Us:

Arun Hegde

Corporate Sales, USA

Global Market Insights, Inc.

Phone: 1-302-846-7766

Toll Free: 1-888-689-0688

Email: sales@gminsights.com

Web: https://www.gminsights.com

Related Images

high-purity-alumina-market-outlook.jpg
High Purity Alumina Market Outlook – 2027

Related Links

Global Aluminum Market Statistics and Forecast – 2027

Electrical Steel Market Statistics and Forecast – 2025

 

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SOURCE Global Market Insights Inc.

The Home Depot to Present at Raymond James Virtual 42nd Annual Institutional Investors Conference

ATLANTA, Feb. 16, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET

ATLANTA, Feb. 16, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET on March 2, 2021.

The Home Depot logo.

The presentation will be webcast live over the internet at http://ir.homedepot.com/events-and-presentations. A link will be displayed under «Events and Presentations.» The webcast will be archived and available at the same location after the conclusion of the live event and will be available until April 1, 2021.

The Home Depot is the world’s largest home improvement specialty retailer, with 2,296 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. In fiscal 2019, The Home Depot had sales of $110.2 billion and earnings of $11.2 billion. The Company employs more than 400,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.

Logo – https://mma.prnewswire.com/media/118058/the_home_depot_logo.jpg

SOURCE The Home Depot

Marriott International Announces the Unexpected Passing of Arne M. Sorenson, President and CEO

BETHESDA, Md., Feb. 16, 2021 /PRNewswire/ — It is with profound sadness that Marriott International announces that Arne M. Sorenson, President and CEO, unexpectedly passed away on February 15, 2021. In May 2019, the <a target="_blank"…

BETHESDA, Md., Feb. 16, 2021 /PRNewswire/ — It is with profound sadness that Marriott International announces that Arne M. Sorenson, President and CEO, unexpectedly passed away on February 15, 2021. In May 2019, the company announced that Mr. Sorenson had been diagnosed with pancreatic cancer. On February 2, 2021, Marriott shared the news that Mr. Sorenson would temporarily reduce his schedule to facilitate more demanding treatment for pancreatic cancer.

Mr. Sorenson became the third CEO in Marriott’s history in 2012, and the first without the Marriott surname. A visionary leader, Mr. Sorenson put the company on a strong growth trajectory that included the $13-billion acquisition of Starwood Hotels & Resorts. During his tenure as CEO, Mr. Sorenson was tireless in driving the company’s progress, creating opportunities for associates, growth for owners and franchisees and results for the company’s shareholders. Known for his leadership on difficult national and global issues, Mr. Sorenson steered Marriott to make significant progress on diversity, equity and inclusion, environmental sustainability and human trafficking awareness.

«Arne was an exceptional executive – but more than that – he was an exceptional human being,» said J.W. Marriott, Jr., Executive Chairman and Chairman of the Board. «Arne loved every aspect of this business and relished time spent touring our hotels and meeting associates around the world. He had an uncanny ability to anticipate where the hospitality industry was headed and position Marriott for growth. But the roles he relished the most were as husband, father, brother and friend. On behalf of the Board and Marriott’s hundreds of thousands of associates around the world, we extend our heartfelt condolences to Arne’s wife and four children. We share your heartbreak, and we will miss Arne deeply.»

When Mr. Sorenson stepped back from full-time management in early February, the company tapped two veteran Marriott executives, Stephanie Linnartz, Group President, Consumer Operations, Technology and Emerging Businesses, and Tony Capuano, Group President, Global Development, Design and Operations Services, to share responsibility for overseeing the day-to-day operations of the company’s business units and corporate functions, in addition to maintaining their current responsibilities. Ms. Linnartz and Mr. Capuano will continue in this capacity until the Marriott Board appoints a new CEO, which is expected to be within the next two weeks.

About Marriott International

Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 7,500 properties under 30 leading brands spanning 132 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy™, its highly-awarded travel program. For more information, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com. In addition, connect with us on Facebook and @MarriottIntl on Twitter and Instagram.

IRPR#1

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SOURCE Marriott International, Inc.

The Home Depot to Present at Raymond James Virtual 42nd Annual Institutional Investors Conference

ATLANTA, Feb. 16, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET

ATLANTA, Feb. 16, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET on March 2, 2021.

The Home Depot logo.

The presentation will be webcast live over the internet at http://ir.homedepot.com/events-and-presentations. A link will be displayed under «Events and Presentations.» The webcast will be archived and available at the same location after the conclusion of the live event and will be available until April 1, 2021.

The Home Depot is the world’s largest home improvement specialty retailer, with 2,296 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. In fiscal 2019, The Home Depot had sales of $110.2 billion and earnings of $11.2 billion. The Company employs more than 400,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.

Logo – https://mma.prnewswire.com/media/118058/the_home_depot_logo.jpg

SOURCE The Home Depot

The Home Depot to Present at Raymond James Virtual 42nd Annual Institutional Investors Conference

ATLANTA, Feb. 16, 2021 /PRNewswire/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET on…

ATLANTA, Feb. 16, 2021 /PRNewswire/ — The Home Depot®, the world’s largest home improvement retailer, announced today that Ted Decker, president & chief operating officer, and Jeff Kinnaird, executive vice president of merchandising, will present at the Raymond James Virtual 42nd Annual Institutional Investors Conference. The presentation will begin at 1:20 p.m. ET on March 2, 2021.

The presentation will be webcast live over the internet at http://ir.homedepot.com/events-and-presentations. A link will be displayed under «Events and Presentations.» The webcast will be archived and available at the same location after the conclusion of the live event and will be available until April 1, 2021.

The Home Depot is the world’s largest home improvement specialty retailer, with 2,296 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. In fiscal 2019, The Home Depot had sales of $110.2 billion and earnings of $11.2 billion. The Company employs more than 400,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.

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SOURCE The Home Depot

Call2Recycle Celebrates National Battery Day With Milestone Year Of 8.4 Million Pounds Of Batteries Collected & Recycled

ATLANTA, Feb. 16, 2021 /PRNewswire/ — To celebrate National Battery Day on February 18, Call2Recycle®, the country’s first and largest consumer battery stewardship and recycling program, announced today that their collection partners, stewards, and consumers recycled 8.4 million pounds of batteries throughout the U.S. in 2020, an 11% increase from 2019. The collection milestone underscores the organization’s work over the last 26 years to safely collect and…

ATLANTA, Feb. 16, 2021 /PRNewswire/ — To celebrate National Battery Day on February 18, Call2Recycle®, the country’s first and largest consumer battery stewardship and recycling program, announced today that their collection partners, stewards, and consumers recycled 8.4 million pounds of batteries throughout the U.S. in 2020, an 11% increase from 2019. The collection milestone underscores the organization’s work over the last 26 years to safely collect and recycle used consumer batteries.

With millions across the nation homebound last year due to the COVID-19 pandemic, consumers might have been deterred from taking batteries to a recycling collection location. However, for many, being at home created opportunities to organize, clean and manage items that may have otherwise gone overlooked – like batteries. A recent Ipsos survey commissioned by Call2Recycle revealed that consumer recycling trends remained robust, mirroring each other on the East and West Coasts. More than half of respondents in both Vermont and California reported they recycled all or some of their batteries in 2020, while more than 40% of respondents were storing all or some of their consumer batteries for a future recycling trip.  

The COVID-19 pandemic and stay home orders impacted Call2Recycle’s rechargeable battery collections, which declined by 10% from 2019, yet the total volume of batteries collected led to historic collection numbers surpassing its record collections set in 2017. The increased usage and handling of batteries place an even greater need for consumers to understand the safety and environmental risks associated with improperly managing batteries at their end of life.  Call2Recycle will further expand its awareness and education efforts and diverse service and solution offerings to help prevent battery safety incidents and motivate consumers to take responsible action.

Call2Recycle particularly saw a surge in its partners’ commitment to recycle primary batteries, which proved to be a driving force in the organization’s 2020 landmark collection numbers with 3.2 million pounds of primary batteries collected, a growth of 77% compared to 2019. Other sectors that contributed to notable primary battery collections included retailers with more than 2.3 million pounds, battery manufacturers with 1.8 million pounds and healthcare with 145,000 pounds.

«Achieving record-breaking collection numbers during a global pandemic is a testament to our incredible stewards and program partners,» said Leo Raudys, CEO & President of Call2Recycle, Inc. «We are exceedingly thankful to everyone involved in our program who helped make the year a success particularly during such a difficult time.»

Consumer battery recycling is an easy and impactful activity to conserve natural resources and protect the planet. Learn how to get started and find a battery recycling location near you by visiting call2recycle.org.

About Call2Recycle

Call2Recycle, Inc. is committed to protecting and preserving the environment through responsible end-of-life management of batteries, cellphones, and related products. Founded in 1994, the not-for-profit organization works on behalf of stakeholders to provide its consumer battery recycling program to consumers across the U.S. Visit call2recycle.org. Follow on Facebook, Twitter or LinkedIn

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SOURCE Call2Recycle, Inc.

Parks Associates: 43% of Consumers Prefer Energy Providers That Offer Renewable Energy Sources Like Solar and Wind in Addition to Traditional Sources Like Oil and Gas

DALLAS, Feb. 16, 2021 /PRNewswire/ — Parks Associates will host the 12th annual Smart Energy Summit: Engaging the Consumer in 2021 with multiple virtual sessions taking place February 23-24, April…

DALLAS, Feb. 16, 2021 /PRNewswire/ — Parks Associates will host the 12th annual Smart Energy Summit: Engaging the Consumer in 2021 with multiple virtual sessions taking place February 23-24, April 28, August 18, and October 27. The executive conference, sponsored by Bidgely, Austin Energy, Ossiaco, and FLO, examines the evolution of the consumer utility market.  New research from Parks Associates finds 43% of US broadband households report a preference for energy providers that offer renewable energy resources like solar and wind versus providers that offer only traditional sources such as oil and gas.

Smart Energy Summit features visionary speakers, interactive panel discussions, and research from Parks Associates on consumer adoption of new utility programs and energy management solutions, including solar, electric vehicles, and other energy-efficient products. Sessions on February 24 include «Energy Management Platforms: Accelerating Growth» and «DERMS: Solar, Storage, and Microgrids,» focused on the role of energy management platforms and distributed energy resources management systems in creating new value streams for end users and other partners.

«Consumers care about clean energy resources,» said Elizabeth Parks, President, Parks Associates. «At Smart Energy Summit, we will examine key factors driving the adoption of energy management solutions and their integration with other smart home solutions to deliver new value.»

Visionary Insight and Executive Spotlight Speakers:

Interactive panel Speakers:

Distributed energy resources management system (DERMS) can play a vital role to utilities as they manage traditional capabilities and distributed energy resources. At Smart Energy Summit, industry leaders from utilities, service providers, manufacturers, and technology companies participate in virtual panel discussions about the impact of direct consumer participation in energy markets and strategies to increase consumer engagement.

The conference will feature data from Parks Associates’ forthcoming research «Smart, Clean, Connected: Future of Home Energy Management.»

To schedule an interview or to request data, contact Rosey Ulpino, rosey.ulpino@parksassociates.com, 972-490-1113.

About Smart Energy Summit
Smart Energy Summit: Engaging the Consumer addresses the evolution of the consumer utility market, the impact of COVID-19 on energy management programs, and new opportunities to drive engagement in utility-sponsored programs. Virtual panels and networking sessions, featuring executive-level experts from multiple industries, address discuss strategies for utilities, service providers, retailers, software providers, and manufacturers to expand and monetize energy management and other energy-focused offerings through consumer engagement, new business models, unique partnerships, and innovative technologies. 

Smart Energy Summit will host virtual sessions on February 23-24, April 28, August 18, and October 27 in 2021. The summit agenda features leaders from utilities, state and national regulators, telecom and security companies, retailers, and OEMs. Follow the event on Twitter at @SmartEnergySmt and #SmartEnergy21. For information on speaking, sponsoring, or attending Smart Energy Summit, visit www.ses2021.com.

Contact:
Rosey Ulpino
Parks Associates
972.996.0202
291594@email4pr.com

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SOURCE Parks Associates

Connected Cars Technology Vulnerable to Cyber Attacks

DALLAS, Feb. 16, 2021 /PRNewswire/ — Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global leader in cybersecurity, today announced a major new study into connected car security that describes multiple scenarios in which drivers could encounter attacks that threaten the safety of themselves and others.

DALLAS, Feb. 16, 2021 /PRNewswire/ — Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global leader in cybersecurity, today announced a major new study into connected car security that describes multiple scenarios in which drivers could encounter attacks that threaten the safety of themselves and others.

Click here to access the full report, Cyber Security for Connected Cars: Exploring Risks in 5G, Cloud and Other Connected Technologies.

The report reveals the scope of the cybersecurity risks examined. Researchers evaluated 29 real-world attack scenarios according to the DREAD1 threat model for qualitative risk analysis. These attacks could be launched remotely against and/or from victim vehicles. Examples and highlights include:

  • DDoS attacks on Intelligent Transportation Systems (ITS) could overwhelm connected car communications and represent a high risk.
  • Exposed and vulnerable connected car systems are easily discovered, making them at higher risk of abuse.
  • Over 17% of all attack vectors examined were high risk. These require only a limited understanding of connected car technology and could be accomplished by a low-skilled attacker.

«Our research shows that there are ample opportunities for attackers looking to abuse connected car technology,» said Rainer Vosseler, threat research manager for Trend Micro. «Fortunately, there are currently limited opportunities for attacks, and criminals have not found reliable ways to monetize such attacks. With the U.N.’s recent regulations requiring all connected cars to include cybersecurity, as well as a new ISO standard underway, now is the time for stakeholders across the industry to better identify and address cyber risk as we accelerate towards a connected and autonomous vehicle future.» 2

More than 125 million passenger cars with embedded connectivity are forecast to ship worldwide between 2018 and 2022, and progress continues to advance towards fully autonomous vehicles. This advancement will create a complex ecosystem comprising cloud, IoT, 5G and other key technologies. It also features an enormous attack surface comprising potentially millions of endpoints and end users.

As the industry develops, there will be multiple opportunities for monetization and sabotage for cybercriminals, hacktivists, terrorists, nation states, insiders and even unscrupulous operators, the report warns. Of all 29 attack vectors studied, the overall risk of successful cyber attacks was assessed as Medium. However, as SaaS applications become embedded in the Electrical/Electronics (E/E) architecture of vehicles and cybercriminals create new monetization strategies, an evolution in attacks will lead to higher risk threats.

To mitigate the risks outlined in the study, connected car security must be designed with an integrated view of all critical areas to secure the end-to-end data supply chain. Trend Micro has the following high-level guidance for protecting connected cars:

  • Assume compromise and have effective alert, containment, and mitigation processes.
  • Protect the end-to-end data supply chain across the car’s E/E network, the network infrastructure, backend servers, and VSOC (Vehicle Security Operations Center).
  • Apply lessons learned to further strengthen defenses and prevent repeat incidents.
  • Relevant security technologies include firewall, encryption, device control, app security, vulnerability scanner, code signing, IDS for CAN, AV for head unit, and much more.

Trend Micro offers IoT cybersecurity solutions specific to connected cars. Learn more here: https://www.trendmicro.com/en_us/business/solutions/iot/connected-car.html.

About Trend Micro
Trend Micro, a global leader in cybersecurity, helps make the world safe for exchanging digital information. Leveraging over 30 years of security expertise, global threat research, and continuous innovation, Trend Micro enables resilience for businesses, governments, and consumers with connected solutions across cloud workloads, endpoints, email, IIoT, and networks. Our XGen™ security strategy powers our solutions with a cross-generational blend of threat-defense techniques that are optimized for key environments and leverage shared threat intelligence for better, faster protection. With over 6,700 employees in 65 countries, and the world’s most advanced global threat research and intelligence, Trend Micro enables organizations to secure their connected world. www.trendmicro.com

1 DREAD evaluates how great the damage is to assets; how easy the attack is to launch and replicate; how easy it is to find an exploitable weakness; and how many users might be affected.
2 https://unece.org/press/un-regulations-cybersecurity-and-software-updates-pave-way-mass-roll-out-connected-vehicles  

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SOURCE Trend Micro Incorporated

Additional CA Business Tax Rules going into effect affecting states outside CA Update: 2021

LA JOLLA, Calif., Feb. 16, 2021 /PRNewswire/ — Tax season is upon us and the newest revisions to the California tax codes affect not only residents of the state but those who do business with CA (the 5th largest economy in the world).

<p title="**UPDATE: 2021** Additional CA Business Tax Rules going into effect affecting states outside CA. Tax season is upon us and the newest revisions to the…

LA JOLLA, Calif., Feb. 16, 2021 /PRNewswire/ — Tax season is upon us and the newest revisions to the California tax codes affect not only residents of the state but those who do business with CA (the 5th largest economy in the world).

For the millions of Californians who went to the polls in November these ballot measures and Bills may be familiar. Here are three that passed into law and two that did not.  The team at Milikowsky Tax Law reviews what they are and what they mean for your business and personal taxes in 2021.

In June 2020, Gov. Gavin Newson (D) signed into law Assembly Bill 85 which included retroactive tax increases.

  1. AB85 suspends a business’ ability to claim a CA net operating loss (NOL) deduction in 2020, 2021, or 2022. («Net Operating Losses» result when a company’s expenses exceed its revenue in a year).
  2. Businesses with net income below $1 million may still claim the NOL deduction. Therefore, if your company lost money in 2020 and then had net income of $1M or more in 2021 and beyond, your NOLs would be suspended.

This law applies to all businesses – individuals (Sch C filers), flow through entities, and C corporations.

The law also retroactively caps at $5 million the amount of credits a business may claim in 2020, 2021, and 2022.

A slight tax reduction was enacted for certain businesses that are newly register to do business in the state in 2021, 2022, or 2023, with a three-year suspension of the $800 minimum corporate tax.

SB 1447 passed into law: The Small Business Hiring Tax Credit

The Small Business Hiring tax credit is available on a first-come, first-served basis, and is equal to $1,000 per each net new employee, up to $100,000 per business.

The requirements to claim the credit are that the business:

  • Has fewer than 100 employees and
  • Experienced a 50% or greater decline in gross income during the second quarter of 2020.

The credit can reduce a business’ personal income tax, corporation tax, or sales tax bill. The credit expires December 31, 2021.

Prop 19 – The Property tax law

Described as a protection for the elderly or those transferring property from one generation to the next, Prop 19, in practice, limits the conditions in which property owners can transfer California real property between parent and child without triggering a reassessment of the property value for property tax purposes.

The new rules go into effect on February 16, 2021.

Under Prop 19, properties are taxed based on their assessed value (also known as the base year value or taxable value) rather than their fair market value.

Assessed value equals the purchase price plus a 2% increase per year until there is a change in ownership.

The existing law excludes from reassessment transfers between parents and children of the transferor’s (a) primary residence, regardless of value, and (b) $1 million of assessed value of «other real property» (such as second homes and investment properties).  This is commonly referred to as the parent-child exclusion.

Prop 19 has the following effects:

  • The ability to transfer $1M of assessed value of «other property» is eliminated.
  • The ability to transfer a primary residence between parent and child without reassessment will not apply unless two conditions are met:
    • The primary residence must also become the recipient (or child)’s primary residence; and
    • The fair market value (FMV) of the primary residence at the time of transfer cannot exceed the transferor’s assessed value by more than $1 million.

If the difference between FMV and the Assessed value is greater than $1M, then the NEW assessed value will be the FMV less $1M.

If the transferor’s primary residence does not become the recipient’s primary residence, then the property will be reassessed at its fair market value.

What the new law from Prop19 means for you:

If you are transferring a home to a child and you bought that home in the 1960s or 70s in an area which was off the beaten path and – in the intervening years – the world has grown up around you significantly elevating your property value;  And, if you are now downsizing and giving the property to your child to be used as their primary residence; you may well be «gifting» them a large tax burden.

The following bills did NOT get passed into law:

AB 1253 would have increased California’s highest income tax rate of 13.3% income to 16.8% on some high-income individuals, which would have been retroactive to January 1, 2020 (before COVID-19).

AB 2088, «The Wealth Tax», would have imposed a 0.4% wealth tax on all net worth above $30 million (global assets owned) taking into account all assets and liabilities held by an individual globally.

  • It would have applied to residents, part-year residents, and to any person who spends more than 60 days in California in a given year.
  • If the wealth tax had passed, there would have been a «tail» requiring you to keep paying for ten years. Likely this was aimed at the people who are migrating out of CA for tax purposes to places like AZ and TX as this law would have also taxed people who left CA.

John Milikowsky
jmilikowsky@milikowskytaxlaw.com  
858-450-1040

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SOURCE Milikowsky Tax Law