Autor: venred

NYU Langone Health realiza con éxito el primer trasplante de cara y doble trasplante de manos del mundo

Éxito quirúrgico histórico a pesar de la inquietante amenaza derivada de la pandemia de COVID-19

NUEVA YORK, 4 de febrero de 2021 /PRNewswire/ — Un equipo de cirugía de NYU Langone Health realizó un trasplante de cara y doble trasplante de manos a un residente de <span…

Éxito quirúrgico histórico a pesar de la inquietante amenaza derivada de la pandemia de COVID-19

NUEVA YORK, 4 de febrero de 2021 /PRNewswire/ — Un equipo de cirugía de NYU Langone Health realizó un trasplante de cara y doble trasplante de manos a un residente de Nueva Jersey de 22 años, que sufrió quemaduras graves en un terrible accidente automovilístico. La cirugía incluyó el trasplante de ambas manos y de toda la cara de un solo donante. Este supuso el primer caso de trasplante combinado de su clase realizado con éxito en el mundo.

La cirugía, que comenzó la mañana del miércoles 12 de agosto, duró aproximadamente 23 horas, un tiempo total de cirugía más corto que el trasplante solo de cara más reciente de NYU Langone para Cameron Underwood, realizado en 2018. Un equipo de más de 140 profesionales de la salud, integrado por cirujanos, enfermeros y demás personal, estuvo una vez más bajo la dirección de Eduardo D. Rodriguez, MD, DDS, el profesor de Cirugía Plástica Reconstructiva de Helen L. Kimmel, jefe del Departamento de Cirugía Plástica de Hansjörg Wyss en NYU Langone.

El receptor en este caso reciente es Joe DiMeo de Clark, NJ, que sufrió quemaduras de tercer grado en más del 80 por ciento de su cuerpo debido a un accidente automovilístico ocurrido en julio de 2018. A pesar de someterse aproximadamente a 20 cirugías reconstructivas, DiMeo tenía lesiones extensas —incluidas yemas de los dedos amputadas, cicatrices faciales graves y ausencia de labios o párpados— que afectaban a su visión y sus actividades diarias, y limitaban gravemente su capacidad para llevar una vida funcional e independiente.

«Joe fue un candidato ideal para este procedimiento; está extremadamente motivado y decidido a recuperar la independencia que perdió después de su accidente», dice Rodriguez. «Gracias al apoyo institucional que recibimos aquí en NYU Langone y a un equipo de primer nivel comprometido a brindar la mejor atención a nuestro paciente, hemos logrado un gran compromiso que demuestra que podemos seguir asumiendo nuevos desafíos y avanzando en el campo de los trasplantes.»

Un nuevo capítulo para un programa pionero

Este es el cuarto trasplante de cara realizado bajo la dirección de Rodriguez y el primer trasplante de manos bajo su dirección. Aunque se sabe que se han realizado otros dos intentos de trasplante de cara y manos simultáneamente, en cada caso hubo un desenlace adverso: Un paciente falleció finalmente por complicaciones infecciosas y otro precisó la extirpación de las manos después de que no prosperaran.

«Fundamentalmente, consideré que se trataba del mismo tipo de ejercicio quirúrgico que nuestros trasplantes de cara realizados con éxito anteriormente», dice Rodriguez. «No vi ninguna razón por la que no pudiéramos lograr este resultado para ayudar a mejorar la función y la calidad de vida de Joe.»

Al igual que en todas las operaciones de trasplante, los cirujanos intentaron completar el procedimiento lo antes posible para limitar el tiempo de isquemia o el tiempo durante el que el tejido donado no recibía suministro de sangre. La cirugía se orquestó con precisión para conectar los tejidos rápidamente y garantizar un resultado óptimo para el receptor y para los otros órganos vitales puestos a disposición por el donante.

Cómo superar la pandemia de COVID-19

Tan solo tres meses después de que DiMeo fuera incluido en la lista de donación de órganos de la Red Unificada de Donación de Órganos (UNOS) en octubre de 2019, se identificó el primer caso de coronavirus en Estados Unidos. En marzo, se interrumpieron las cirugías programadas en Nueva York. Los profesionales médicos de la ciudad de Nueva York, incluidos los miembros del equipo de trasplante de cara y manos de NYU Langone, fueron reasignados a trabajar en unidades de COVID-19 a medida que aumentaba el número de casos positivos.

A pesar de las necesidades adicionales durante este tiempo, el equipo quirúrgico principal siguió realizando de forma segura ensayos mensuales para garantizar una operación sin contratiempos cuando llegara el momento. DiMeo estuvo en la lista durante solo 10 meses antes de que se identificara a un donante; el tiempo total transcurrido desde que se produjeron los daños hasta el trasplante fue de 2 años.

Una aguja en un pajar

Debido a las múltiples transfusiones de sangre e injertos de piel vitales que DiMeo recibió después del accidente inicial, su sistema inmunitario estaba muy sensibilizado. Su panel reactivo de anticuerpos (PRA, por sus siglas en inglés), que revela el porcentaje de donantes que rechazaría el receptor, fue del 94 por ciento, lo que se traducía en que solo tenía un 6 por ciento de probabilidades de encontrar un donante compatible. Añadiendo otros factores, como la estructura ósea y un tono de piel adecuado, significaba que «encontrar el donante perfecto para Joe era como encontrar una aguja en un pajar», dice Rodriguez.

A nivel local, fue LiveOnNY, la organización de recuperación de órganos para el área metropolitana de Nueva York y miembro de UNOS, quien lideró los esfuerzos por encontrar un donante para DiMeo. Con el fin de aumentar el grupo de posibles donantes, NYU Langone amplió la búsqueda de donantes a las agencias de obtención de órganos en todo el país. La coincidencia exacta para DiMeo fue identificada finalmente por Gift of Life, el programa regional de donantes de órganos que presta servicios en el sur de Nueva Jersey, Pensilvania y Delaware. Luego de que Rodriguez viajara a Delaware para realizar una serie de evaluaciones, el cuerpo del donante fue trasladado a NYU Langone para la cirugía de trasplante.

«El Programa de Donantes Gift of Life se enorgullece de haber colaborado con un equipo tan distinguido de profesionales médicos en el primer trasplante de cara y bilateral de manos en la historia de los EE. UU. Felicitamos a nuestros colegas de NYU Langone Health por este hito médico pionero y estamos encantados de escuchar que el paciente está evolucionando tan bien», dice Richard D. Hasz, Jr., MFS, CPTC, vicepresidente de servicios clínicos, Programa de Donantes Gift of Life. «Este trasplante fue posible gracias a que una familia altruista dijo sí a esta donación única. La madre del donante sostiene que se siente orgullosa y reconfortada al saber que su hijo ha podido ayudar a otro joven, así como salvar y curar a otros a través de la donación de sus órganos y tejidos. Dice que su hijo será siempre su ángel. Gift of Life agradece la perdurable generosidad de la familia del donante y rinde homenaje al donante heroico. Fue un honor coordinar la donación en su nombre y aportar nuestro liderazgo nacional y experiencia en la obtención de órganos y la coordinación de estas donaciones excepcionales y complejas para ayudar a sanar y transformar la vida de un joven. Nuestros pensamientos están con la familia del donante y el receptor, para que encuentren la curación y esperanza que son posibles gracias a la donación».

En opinión de Helen Irving, presidenta y directora ejecutiva de LiveOnNY, «El Dr. Rodriguez y el equipo de trasplantes de NYU Langone siguen demostrando que la donación y el trasplante de órganos es un campo en constante expansión que continúa ayudando a las personas de maneras nuevas y emocionantes». «Es importante recordar que nada de esto sería posible sin la generosidad del donante del órgano, que decidió ofrecer el regalo de la vida. Este es un trabajo pionero que continuará salvando vidas a medida que más neoyorquinos se inscriban en el Registro Donate Life del Estado de Nueva York.»

Avances científicos y tecnológicos

En colaboración con Depuy Synthes y Materialise, gran parte de la planificación prequirúrgica y la propia cirugía se basaron en tecnología de vanguardia. El uso de la planificación quirúrgica computarizada 3D y de guías de corte específicas del paciente impresas en 3D garantizó la alineación perfecta de los huesos y que las placas y los tornillos implantables estuvieran en la mejor posición para fijar la cara y las manos injertadas a DiMeo. Las colaboraciones fueron una parte integral del éxito de la cirugía.

La cirugía de DiMeo fue la primera de este tipo que se realizó en el nuevo Pabellón Kimmel de NYU Langone, que fue inaugurado en junio de 2018. La tecnología de vanguardia y los quirófanos expansivos permitieron que seis equipos quirúrgicos altamente cualificados —uno para cada mano y otro para la cara tanto del donante como del receptor— operaran simultáneamente tanto en el quirófano del donante como en el del receptor.

«Practicamos la cirugía casi una docena de veces a lo largo de un año, y en los quirófanos teníamos equipos que garantizaban que todos siguieran los pasos exactamente para no saltarse un latido ni salirse de la secuencia. Al final, salió mejor de lo que esperaba», dice Rodriguez.

Los equipos siguieron un programa bien calibrado para trasplantar y reconstruir las manos y la cara del donante a DiMeo. Rodriguez y su equipo de 16 cirujanos (y un equipo de quirófano compuesto por otros 80 profesionales) realizaron el trasplante de:

  • ambas manos hasta la mitad del antebrazo, incluidos el radio y el cúbito, 3 nervios dominantes de la mano, 6 vasos que precisan conexiones vasculares y 21 tendones
  • la cara completa que incluye la frente, las cejas, ambas orejas, nariz, párpados, labios y segmentos subyacentes de cráneo, mejilla, nariz y barbilla

Desde entonces, Rodríguez le ha realizado a DiMeo varias intervenciones quirúrgicas de seguimiento menos extensas para optimizar sus resultados funcionales y estéticos.

Los avances en la monitorización del sistema inmunitario permitieron la coincidencia satisfactoria inicial, así como la ausencia de episodios de rechazo de DiMeo hasta la fecha. «Al igual que hicimos con nuestros receptores de trasplante de cara anteriores, utilizamos de nuevo nuestra pauta de inmunosupresión única para el trasplante de la cara y las manos de Joe», dice Bruce E. Gelb, MD, cirujano de trasplantes de NYU Langone. «Gracias a una estrecha vigilancia del sistema inmunitario, hemos podido evitar el rechazo precoz y adaptar con seguridad el tratamiento inmunodepresor de Joe específicamente para él.»

Además, Rodriguez colaboró con el centro avanzado de servicios de medios en 3-D de NYU, LaGuardia Studio, para crear sustituciones impresas en 3-D de la cara y las manos del donante con el fin de restaurar la integridad de la identidad del donante después de retirar los órganos. Tradicionalmente se había utilizado una alternativa de silicona moldeada pintada a mano. Hay pocas impresoras en el mundo iguales a la de LaGuardia, que imprime con 60.000 colores.

Un paciente decidido a recuperarse

Después de la cirugía, DiMeo pasó varias semanas en NYU Langone, primero en la unidad de cuidados intensivos y luego continuando su recuperación en la unidad de rehabilitación de Rusk para pacientes internados de NYU Langone. Fue dado de alta el 24 de noviembre para que permaneciera en un departamento cercano provisto por myFace, la organización asociada a NYU Langone que brinda a las personas con diferencias craneofaciales atención integral mediante el financiamiento de cuidados médicos, quirúrgicos y dentales, apoyo psicosocial, transporte y alojamiento. Desde allí, continuó con la rehabilitación ambulatoria, que incluía terapia física, ocupacional y del habla.

«Las necesidades de rehabilitación de Joe son mayores que las de cualquiera de nuestros pacientes anteriores de trasplante facial», dice Rodriguez. «Con el elemento adicional de la terapia manual, Joe ha realizado hasta cinco horas de rehabilitación por día, y constantemente hace esfuerzos para conseguir más. Está completamente enfocado en su objetivo de obtener una mayor independencia y libertad.»

Los protocolos de terapia manual de DiMeo fueron creados por fisioterapeutas y terapeutas ocupacionales en Rusk Rehabilitation de NYU Langone. «Debido a los injertos de piel que recibió después de su accidente inicial, Joe tenía necesidades muy específicas y diseñamos nuestro protocolo pensando en él», dice April D. O’Connell, OT/L, especialista clínico en rehabilitación de manos y extremidades superiores. «En definitiva, todo lo que hacemos con él persigue el objetivo de que vuelva a realizar las actividades cotidianas que disfrutaba antes, como comer y vestirse, levantar pesas y jugar al golf.»

DiMeo mantiene una actitud positiva y sigue centrado en recuperar los aspectos vitales que perdió tras su accidente de 2018. Está agradecido por lo que su donante y la familia de este han hecho por él durante un momento de gran dificultad también para ellos.

«Este es un regalo que se recibe una vez en la vida, y espero que la familia pueda tener algún consuelo sabiendo que parte del donante vive en mí», dice DiMeo. «Mis padres y yo estamos muy agradecidos de haber tenido esta segunda oportunidad. También estamos increíblemente agradecidos al Dr. Rodriguez y al equipo de terapeutas, enfermeros y cirujanos que me ayudaron a llegar donde estoy hoy.»

A aquellas personas que podrían estar sufriendo lesiones debilitantes similares, DiMeo les recomienda considerar el trasplante de cara o manos: «Si yo puedo hacerlo, tú también puedes».

Entrevistas y materiales multimedia disponibles

Se pueden solicitar entrevistas y materiales multimedia, como fotografías previas y posteriores, el paquete de B-Roll y un vídeo de visualización quirúrgica tridimensional.

Consultas de los medios:

Kate Malenczak
Teléfono: 646-754-7367
kate.malenczak@nyulangone.org

Joe DiMeo received a face and double hand transplant on August 12, 2020. This progress photo was taken almost six months after the historic operation.

 

Video – https://www.youtube.com/watch?v=x0nAI5buVKM  
Photo – https://mma.prnewswire.com/media/1432085/Joe_DiMeo.jpg  
Logo – https://mma.prnewswire.com/media/748773/NYU_Langone_Health_Logo.jpg  

Urge Chinese to eat less meat to ‘change the world’? Stop passing the buck

BEIJING, Feb. 4, 2021 /PRNewswire/ — A news report by China.org.cn on meat consumption and environmental issues:

 

TIME magazine recently published an article titled «How China could change the…

BEIJING, Feb. 4, 2021 /PRNewswire/ — A news report by China.org.cn on meat consumption and environmental issues:

TIME magazine recently published an article titled «How China could change the world by taking meat off the menu.»

It gives an overview of the development of plant-based meat in China. Seemingly objective, the author linked China’s meat consumption with global environmental issues between the lines, implying that China should and can put its weight behind the plant-based meat industry and cut meat consumption.

However, the author deliberately ignores an important fact: per capita consumption of meat in China is well below levels seen in Europe and America.

In light of eating habits and spending power, people in China don’t eat meat every day or every single meal, compared with European and American countries where meat consumption has a larger place in culture and tradition. OECD data shows that in 2014, the three countries with the highest per capita meat consumption were Australia (90.3kg), the United States (90.1kg), and Argentina (86.6kg), while the average consumption in the EU countries is 64.9kg. In light of these figures, China’s per capita meat consumption of 49.8kg ranks behind many Western countries.

In recent years, some Western media have tended to play up China’s meat consumption. TIME’s article is nothing new. In 2016, the Washington Post reported on the updated set of dietary guidelines released by the Chinese government, but its focus was on how the new recommendations had the potential to reduce China’s meat consumption, or at least slow its growth, which in turn it said would help put a substantial dent in global greenhouse gas emissions. In 2018, the Atlantic published a piece with the headline «China’s love for meat is threatening its green movement,» while in 2019, an article from the Economist stated that «The planet needs China to curb its appetite for meat.»

These articles sensationalized beliefs around the ideas that «China’s meat consumption is high» and «China could change the world by eating less meat.» They maintained that China should take a large portion of responsibility for environmental issues and accused China of being the «biggest environmental destroyer,» trying to pass the buck on how their own practices affect the environment.

China has always advocated and taken action in trying to solve environmental problems in different ways. For example, China has promoted frugality nationwide and launched campaigns to curb food waste, which effectively reduces energy consumption, including those related to meat. China’s total installed capacity for renewable energy currently accounts for 30% of the entire world’s volume and the proof of its afforestation efforts and making the country greener are for all to see. In 2019, China’s carbon emission intensity dropped by 48.1% compared with 2005 and achieved its 2020 emission reduction targets ahead of schedule. After the United States withdrew from the Paris Agreement, China once again made a new emission reduction commitment. It can be said that China has tangible evidence of its contributions to addressing climate change.

Environmental issues should be taken seriously by all humanity, but paying more attention to the issue doesn’t mean asking any country to simply «eat less meat.» It’s better to unite and do one’s part, rather than shifting responsibility onto others. Saving the planet is not the responsibility of China alone. To change the world requires the joint efforts of the whole world.

China Mosaic
http://www.china.org.cn/video/node_7230027.htm

Urge Chinese to eat less meat to ‘change the world’? Stop passing the buck
http://www.china.org.cn/video/2021-02/04/content_77188656.htm

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SOURCE China.org.cn

Socionext Adopts TSMC’s 5-nanometer Technology for Custom SoCs Targeting Next-Generation Automotive Applications

YOKOHAMA, Japan, Feb. 4, 2021 /PRNewswire/ — Socionext Inc., a world-leading provider of custom System-on-Chip (SoC) solutions, today announced that it will adopt TSMC’s latest 5-nanometer process technology (N5P) for Socionext’s high-performance SoC development for next-generation automotive applications. The custom SoC solutions target high-level advanced driver assistance systems (ADAS) and autonomous driving (AD) vehicles and are slated for risk production in 2022.

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YOKOHAMA, Japan, Feb. 4, 2021 /PRNewswire/ — Socionext Inc., a world-leading provider of custom System-on-Chip (SoC) solutions, today announced that it will adopt TSMC’s latest 5-nanometer process technology (N5P) for Socionext’s high-performance SoC development for next-generation automotive applications. The custom SoC solutions target high-level advanced driver assistance systems (ADAS) and autonomous driving (AD) vehicles and are slated for risk production in 2022.

TSMC’s N5P, a member of its 5-nanometer family, is the world’s most advanced process technology available in the market. As capacity continues to ramp, N5P’s defect density reduction is proceeding faster than that of the previous generation. N5P is an enhanced version over N5, providing a 20% performance gain or a 40% power reduction, and up to 80% logic density gain over the preceding N7 technology. At the same time, N5P enjoys support from the industry’s most comprehensive design ecosystem.

«We are delighted to adopt TSMC’s world-leading N5P technology for our next-generation automotive development platform,» said Noriaki Kubo, Corporate Executive Vice President and the Head of Automotive & Industrial Business Group at Socionext. «The ADAS/AD segment requires extremely high arithmetic processing, and Socionext will contribute to customers’ next-generation automotive development by utilizing this advanced process technology from TSMC, our important partner in a wide range of products from consumer to automotive products.»

«Innovative semiconductor technology is essential for accelerating the development of next-generation smart automobiles,» said Dr. Cliff Hou, Senior Vice President of Europe and Asia Sales and Corporate Research at TSMC. «The collaboration with Socionext demonstrates our commitment to offering world-leading semiconductor technologies to achieve maximum value for customers’ products.»

Collaboration Boosts Socionext’s Leadership in ASIC Products for Auto Applications Worldwide

Socionext has a long history of delivering application-specific integrated circuit (ASIC) products to the global automotive market, where its expertise in imaging, graphics, high performance computing, and high-speed analog/RF design help optimize hardware and software implementations. With full support for ISO26262 functional safety product development, AEC-Q100 and IATF-16949 quality and reliability requirements, and a strong third-party IP and design partner network, Socionext delivers automotive SoCs that achieve exceptional performance and low-power consumption to differentiate itself in the fiercely competitive automotive market.

Socionext’s next-generation automotive custom SoC solutions achieve the high performance and safety demands of future autonomous-driving cars and the rapidly evolving automotive electronic systems, where increasing workloads and capabilities are required. Using TSMC’s industry leading N5P process technology, Socionext’s offerings address a variety of functions such as high-speed switching devices, high-resolution sensor data processing, high-performance domain controllers, autonomous driving, advanced networking, and more.

Socionext and TSMC expect to deliver risk samples of N5P devices to Socionext’s customers around the second quarter of 2022.

About Socionext

Socionext is a global, innovative enterprise that designs, develops and delivers System-on-Chip solutions to customers worldwide. The company is focused on technologies that drive today‘s leading-edge applications in consumer, automotive and industrial markets. Socionext combines world-class expertise, experience, and an extensive IP portfolio to provide exceptional solutions and ensure a better quality of experience for customers. Founded in 2015, Socionext Inc. is headquartered in Yokohama, and has offices in Japan, Asia, United States and Europe to lead its product development and sales activities. For more information, visit https://www.socionext.com.

About Socionext America Inc.

Socionext America Inc. (SNA) is the US branch of Socionext Inc. headquartered in Santa Clara, California. The company is one of the world’s leading fabless ASIC suppliers, specializing in a wide range of standard and customizable SoC solutions for automotive, consumer, and industrial markets. Socionext provides customers with quality semiconductor products based on extensive and differentiated IPs, proven design methodologies, and state-of-the-art implementation expertise, with full support.

For product information, visit our website, e-mail sna_inquiry@us.socionext.com or call 1-844-680-3453. For company news and updates, connect with us on Twitter, Facebook and YouTube.

All company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/socionext-adopts-tsmcs-5-nanometer-technology-for-custom-socs-targeting-next-generation-automotive-applications-301222365.html

SOURCE Socionext Inc.

Leal, la aplicación que premia a sus usuarios por las compras del día a día

BOGOTÁ, Colombia, 4 de febrero de 2021 /PRNewswire-HISPANIC PR WIRE/ — La nueva funcionalidad de Leal premia a los colombianos por comprar sus productos favoritos en cualquier supermercado, devolviéndoles Leal Coins, que funcionan como efectivo. Sólo deben subir su factura del mercado en la app de Leal (en la sección Leal Coins: Cashback por Producto) y recibirán Leal Coins devuelta por cada producto que registren.

«Con el impacto del COVID-19 sabemos que nuestros ahorradores necesitan un apoyo adicional ahora más…

BOGOTÁ, Colombia, 4 de febrero de 2021 /PRNewswire-HISPANIC PR WIRE/ — La nueva funcionalidad de Leal premia a los colombianos por comprar sus productos favoritos en cualquier supermercado, devolviéndoles Leal Coins, que funcionan como efectivo. Sólo deben subir su factura del mercado en la app de Leal (en la sección Leal Coins: Cashback por Producto) y recibirán Leal Coins devuelta por cada producto que registren.

«Con el impacto del COVID-19 sabemos que nuestros ahorradores necesitan un apoyo adicional ahora más que nunca. Los consumidores colombianos han tenido que ajustar sus presupuestos y limitar sus compras. Potencializar el ahorro de las personas es la esencia de Leal y queremos que cada compra sea gratificante.» afirma Camilo Martínez, cofundador y CEO de Leal.

De acuerdo con Florence French, cofundadora de Leal: «En Leal, siempre estamos buscando nuevas formas de ayudar a ahorrar a nuestros usuarios. Quisimos expandir nuestra robusta oferta en restaurantes, tiendas de ropa, farmacias, e-commerces y ahora, poder incluir las compras en todos los supermercados del país. Con el lanzamiento de esta nueva funcionalidad, los usuarios ahora pueden convertir sus compras de todos los días en experiencias con Leal Coins. Estamos muy emocionados por el valor que eso trae en ahorro a los hogares de los colombianos.»

Un usuario frecuente de Leal puede ahorrar en promedio $250.000 al año. Con esta nueva funcionalidad, el ahorro fácilmente se puede duplicar y los usuarios podrían alcanzar un ahorro de $500.000 al año. Este ahorro se ve reflejado en Leal Coins, que se pueden usar como efectivo para adquirir gasolina en Texaco, recargar el celular, ir por una cerveza, conseguir Rappi Créditos, viajar en Beat, ver Netflix, usar Spotify Premium, adquirir bonos de Merqueo y miles de opciones más. ¡Las experiencias son múltiples! 

Con esta novedosa funcionalidad, los usuarios de Leal pueden ganar Leal Coins al comprar cientos de productos en más de 20 categorías de consumo diario en despensa, snacks, bebidas, lácteos, licores, alimento para mascotas, artículos de cuidado personal, aseo del hogar y muchas más. 

¿Cómo funciona esta nueva modalidad de ahorro? Es muy fácil, solo debe seguir estos pasos:

  1. Descargue y/o actualice la app Leal para conocer todos los productos de consumo diario que le darán cashback en Leal Coins. Puede descargarla en su celular desde App Store o Google Play.
  2. Cuando compre en cualquier supermercado, conserve la factura, luego vaya a la app de Leal y en la sección Cashback por Producto suba foto de la factura. Y listo, recibirá cashback en Leal Coins.

Así, todos los usuarios de Leal podrán ganar Leal Coins cada vez que compren su mercado y podrán usarlos en miles de marcas de la red Leal para vivir experiencias únicas. Recuerde guardar siempre la factura del mercado, pues todas son válidas sin importar de qué supermercado son. Simplemente deben tener registro NIT, número de factura y fecha de facturación. ¡Eso es ahorrar con actitud!

ACERCA DE LEAL

Leal nació en Colombia en junio de 2016, cuando la salvadoreña Florence Frech y el colombiano Camilo Martínez se asociaron para lograr convertir cada transacción, entre las marcas y los consumidores, en una relación. La misión de Leal es potencializar el ahorro de las personas y asegurarse que cada compra sea gratificante. Hoy Leal se consolida como una de las redes de fidelización más grandes de Colombia y Latinoamérica. Florence y Camilo se conocieron en el 2013 mientras realizaban un MBA en Kellogg School of Management (Northwestern University, Chicago, IL).

Hoy cuenta con:

  • Presencia en 5 países – Colombia, Panamá, El Salvador, Nicaragua y Guatemala
  • 700+ marcas aliadas (+3500 puntos venta).
  • Más de 2.5 millones de usuarios registrados.
  • 15 diferentes categorías de comercio (restaurantes, cafés, estaciones de servicio retail, tiendas de mascotas, entre otras).

Más información en https://leal.co/

Contacto: ptranslateur@leal.co

FUENTE Leal

Land O’Lakes Sustainability Business Truterra Launches TruCarbon™, the First Farmer-Owned Carbon Program

ARDEN HILLS, Minn., Feb. 4, 2021 /PRNewswire/ — Truterra, LLC, the sustainability business and subsidiary of Land O’Lakes, Inc., one of America’s largest farmer-owned cooperatives, today announced the launch of TruCarbon, a transformational new carbon program that will help farmers generate and sell carbon credits to private sector buyers. TruCarbon represents the first and only farmer-owned carbon program in the U.S. that is designed to provide both the…

ARDEN HILLS, Minn., Feb. 4, 2021 /PRNewswire/ — Truterra, LLC, the sustainability business and subsidiary of Land O’Lakes, Inc., one of America’s largest farmer-owned cooperatives, today announced the launch of TruCarbon, a transformational new carbon program that will help farmers generate and sell carbon credits to private sector buyers. TruCarbon represents the first and only farmer-owned carbon program in the U.S. that is designed to provide both the best experience for farmers and a novel approach for carbon credit buyers to incentivize change at scale. 

TruCarbon offers buyers carbon credits that are created using leading soil and conservation science, and precision data and verification methods. The program offers farmers a streamlined experience, making it easier for them to develop and sell carbon credits so that they can focus on crop production and caring for the land. Through the Truterra™ Insights Engine data platform, the new TruCarbon program provides farmers and their trusted ag retailer advisors a powerful soil health planning suite of tools to help them decide what is best for their business while optimizing their fields’ carbon credit potential. TruCarbon also maximizes the value and return for farmers with premium carbon credit value. 

«TruCarbon is proof positive in our belief at Land O’Lakes that farmers and agriculture solve big problems – serving as the economic engine in rural communities, feeding a growing world, and now helping to address a changing climate,» said Beth Ford, CEO of Land O’Lakes, Inc. «TruCarbon is providing farmers new opportunities to be recognized and rewarded for their stewardship, creating new revenue opportunities for farm families as they adopt soil health practices and increasing the focus on carbon storage in crop fields. It’s through innovative approaches such as TruCarbon that our farmer cooperative system can help ensure that farmers’ businesses are profitable, our rural communities are resilient, and the land, air and water are healthy for future generations.» 

TruCarbon is launching with Microsoft as its first secured buyer to purchase carbon in 2021, which will help meet the company’s ambitious commitment to be carbon negative by 2030. For this initial launch, participating farmers may receive $20 per ton of carbon with payments this summer for this first tranche of credits. Qualifying farmers may be compensated for carbon sequestration retroactively up to five years based on the soil health practices they adopted in prior growing seasons. For maximum farmer convenience, Truterra will handle soil testing and other activities designed to ensure maximum credit quality and value. Farmers can begin the information and enrollment process by visiting https://www.truterraag.com/CarbonSurvey. 

«TruCarbon is like no other offering on the market because it is built with the farmer at the center, backed by the most cutting-edge technology platform on the market. That means that companies and others looking to buy trusted carbon credits can connect with farmers and support the adoption of more sustainable practices on farms across the country,» said Jason Weller, Vice President, Truterra. «We are excited to be able to bring this program to farmers through our trusted network of ag retailers, offering a competitive price and streamlined experience so that they can stay focused on farming and their stewardship.»  

«The science is clear,» said Dr. Wayne Honeycutt, CEO of the Soil Health Institute, which is collaborating with Truterra on TruCarbon metrics and soil sampling protocols. «Storing more carbon in soils not only benefits a farmer’s bottom line, but also improves water quality and helps fight climate change. Farmers who adopt soil health practices build drought resilience, reduce erosion and minimize nutrient losses. All of us at the Soil Health Institute are excited to work with Truterra on this project because it will help achieve these on-farm and environmental benefits at scale.» 

Current and future carbon efforts will leverage Truterra’s best-in-class sustainability platform, the Truterra™ Insights Engine, along with agronomic expertise and the trusted advisor network of Land O’Lakes agriculture retailers to connect and support farmers as they adopt soil health practices and generate carbon credits.  

Farmers and their ag retailers use the Truterra™ Insights Engine to measure and track their on-farm practices and model new practice changes such as cover crops and no-till based on environmental impact and profitability, so that farmers are equipped to take advantage of carbon markets and additional ecosystem services markets as they emerge. 

For more information about TruCarbon and how to get involved, visit https://www.truterraag.com/Carbon.

About Truterra, LLC 
Truterra is a leading stewardship solutions provider, advancing and connecting sustainability efforts throughout the food system with scale – from farmers to ag retailers to collaborators such as food companies. Truterra positions farmers for success by providing them tools and resources to establish a stewardship baseline and track progress on every field they farm. The Truterra™ network brings together the best in agricultural technology and on-farm business management to drive sustainability across the food system, feeding people, safeguarding the planet and supporting farmer livelihoods. Truterra was launched in 2016 by Land O’Lakes, Inc., a member-owned cooperative that spans the spectrum from agricultural production to consumer foods.  

About Land O’Lakes, Inc. 
Land O’Lakes, Inc., one of America’s premier agribusiness and food companies, is a member-owned cooperative with industry-leading operations that span the spectrum from agricultural production to consumer foods. With 2019 annual sales of $14 billion, Land O’Lakes is one of the nation’s largest cooperatives, ranking 232 on the Fortune 500. Building on a legacy of more than 99 years of operation, Land O’Lakes today operates some of the most respected brands in agribusiness and food production including Land O’Lakes Dairy Foods, Purina Animal Nutrition, WinField United and Truterra. The company does business in all 50 states and more than 60 countries. Land O’Lakes, Inc. corporate headquarters are located in Arden Hills, Minnesota. 

Media contact:
Abigail Shilling
ajshilling@landolakes.com

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SOURCE Truterra, LLC

Vince Camuto «Illuminare Intensa»

NEW YORK, Feb. 4, 2021 /PRNewswire/ — Renowned lifestyle brand, Vince Camuto and leading global beauty company Parlux LTD, debut the brand’s latest fragrance, Illuminare Intensa. The fragrance conveys effortless elegance and bold beauty that radiates within all women. 

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NEW YORK, Feb. 4, 2021 /PRNewswire/ — Renowned lifestyle brand, Vince Camuto and leading global beauty company Parlux LTD, debut the brand’s latest fragrance, Illuminare Intensa. The fragrance conveys effortless elegance and bold beauty that radiates within all women. 

The face of the brand, Jasmine Sanders, (a.k.a Golden Barbie), returns for this striking ad campaign shot by acclaimed photographer James Macari. An influencer and industry ‘It’ girl, Jasmine perfectly embodies the essence and powerful femininity of the Illuminare Intensa woman.

Illuminare Intensa’s rich floral composition conveys confidence and sensuality that takes the fragrance to a new level. An assortment of spices and midnight orchid blend with warm pink pepper and juicy damson plum notes, creating an unexpected yet undeniably captivating aura around its wearer. Sensually radiant, this aroma features a heart full of petals bursting with a bold long-lasting scent, which is richly feminine and deliciously intense.

Givaudan Perfumer Christine Hassan states, «I wanted to create a rich, more intense version of the original scent, which was inspired by the beauty and resiliency of plum blossoms. This unique blend of notes is symbolic of a woman’s inner strength and ability to take on everyday challenges with radiance, confidence and passion.»

Fragrance Notes:

  • Top – lemon, damson plum accord, pink pepper
  • Heart – orris, midnight orchid
  • Dry –sandalwood, amber, vanilla

Taking cues from the original illuminare silhouette and inspired by the glassworks of Murano, Italy, the bottle encapsulates the feminine curves and nuances of a woman. An asymmetrical organic shape is featured within the outer molded glass structure and the gold metalized cap sparks bright elegance against the deep plum hues. The carton compliments the bottle with organic waves of plum tones and a gold foil logo. 

Illuminare Intensa is available in select retailers, Macy’s.com and VinceCamuto.com. The 100 mL Eau de Parfum is priced at $98 USD. 

ABOUT VINCE CAMUTO
Vince Camuto is an aspirational lifestyle brand known for its signature craftsmanship and stand-out style. Sexy, bold and youthful, the acclaimed designer brand blends European styling with on-trend details and an element of sophistication. The brand has successfully transcended its distinctive women’s collections and today offers a broad range of products including footwear, apparel and accessories for women, men and children, as well as fragrance and home decor. The brand can be found in department stores and specialty retailers across North America and select international regions, as well as, online and on vincecamuto.com.

Follow Vince Camuto on Facebook, Instagram and Twitter.

ABOUT PARLUX FRAGRANCES, LTD.
Parlux LTD, a leading global beauty company, designs, manufactures, markets and distributes prestige fragrances and related products since 1987. It is ranked among the Top 100 Cosmetic and Fragrance companies globally and holds the licenses for notable fragrance brands including: Tommy Bahama, Vince Camuto, Pierre Cardin, Kenneth Cole, Paris Hilton, Sofia Vergara, and Jason Wu, among others. Parlux LTD is a wholly-owned subsidiary of Perfumania Holdings Inc., an independent national, vertically integrated wholesale distributor and specialty retailer of fragrances and related products.

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SOURCE Parlux Fragrances, Inc.

OnlineGambling.com Calculates 4.2 Billion Gallons of Water Needed to Produce the Avocados Consumed During the Big Game on Sunday

SWATAR, Malta, Feb. 4, 2021 /PRNewswire/ — With stadiums closed, fans are forced to celebrate the biggest football game of the year from the comfort of their home. Not only is it the biggest sport event in America; it also breaks records for another reason – avocado consumption! Ahead of event day, every 6 minutes a truck of avocados leaves Mexico bound for the USA. <a target="_blank"…

SWATAR, Malta, Feb. 4, 2021 /PRNewswire/ — With stadiums closed, fans are forced to celebrate the biggest football game of the year from the comfort of their home. Not only is it the biggest sport event in America; it also breaks records for another reason – avocado consumption! Ahead of event day, every 6 minutes a truck of avocados leaves Mexico bound for the USA. OnlineGambling.com investigates what America’s love of guac means for water-usage.

Avocados: The «Green Gold» Market

A staggering 70 million avocados will be eaten on gameday, accounting for 7% of the annual avocado consumption.

The Transparency Market Research has predicted that the global avocado market will be valued at $21.5 bn by 2026, increasing by 5.9% each year. On Instagram, hashtags of «avocado toast» and «guacamole» have been used 1.7 million and 2.5 million times! Reports of ‘Avocado Hand‘ have steadily risen over time, spiking every year on gameday!

Growing Avocados and Water for Gameday:

An avocado requires 60 gallons of water (272 litres) to produce. This means that on gameday a monumental 4.2 billion gallons (19.04 billion litres) of water is needed to grow the avocados consumed.

How this compares to everyday activities

  • Showers: 4.2 billion gallons of water is equivalent to a shower lasting 3620 years
  • Laundry: 70 million avocados use the same water as 1 billion loads
  • Coffee: equivalent to 152 billion cups of coffee, that is a daily coffee for every American for a year!

Furthermore, 4.2 billion gallons is enough water to fill 698 sea-worlds or 7,616 Olympic swimming pools. 

Impact to Environment and Society

The environmental impact of the »green gold» is well documented. With 95% of avocados consumed in USA produced in Mexico, especially the Michoacán state where intensive production has caused environmental impact as «water is exported within the fruit and is lost to the local ecosystem where the fruit was grown.«

The Sustainable Food Trust also warns »with global temperatures rising and water becoming scarce, this has serious impacts on local communities who do not have access to drinking water.» 

About OnlineGambling.com:

OnlineGambling.com is a leading resource for everything bettors, sports fans and gamblers want to know about the world of casinos, sports betting and poker.

Find out more:
https://www.onlinegambling.com/super-bowl-avocado-water/

https://www.onlinegambling.com/ 

 

 

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SOURCE OnlineGambling.com

Mastercard and Oracle Team Up to Speed Social and Economic Assistance

AUSTIN, Texas and PURCHASE, N.Y., Feb. 4, 2021 /PRNewswire/ — As the need for economic relief and assistance continues to grow around the world, so do the complexities and challenges in meeting those needs. Mastercard and Oracle hope to change that through the launch of an automated, end-to-end solution to help governments, non-profits and financial services firms streamline the delivery of economic assistance around the world.

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AUSTIN, Texas and PURCHASE, N.Y., Feb. 4, 2021 /PRNewswire/ — As the need for economic relief and assistance continues to grow around the world, so do the complexities and challenges in meeting those needs. Mastercard and Oracle hope to change that through the launch of an automated, end-to-end solution to help governments, non-profits and financial services firms streamline the delivery of economic assistance around the world.

The new integrated Oracle and Mastercard solution automates the process of helping those in need – from determining program eligibility to the accurate and timely distribution of funds, in turn removing inefficiencies, reducing operational costs, and enhancing fraud prevention.

The Mastercard and Oracle solution offers several key features that meet the disbursement needs of many financial assistance programs:

  • Eligibility Determination: Sophisticated rules-driven eligibility determination and payment calculations capabilities are established by Oracle Service.
  • Eligibility Verification: Interactive wizards, secure digital uploads and video conferencing allow constituents to confirm the documentation and steps required to verify eligibility, and to prove that they meet requirements in the absence of in-person interactions amid the pandemic.
  • Application Process: A digital, rules-driven application process for benefit programs is accessible anywhere, anytime.
  • Online Access: Online and mobile self-service portals deliver highly personalized and automated advice.
  • Funds Access: Providing choice, flexibility and convenience, recipients can select their preferred payment method, whether through virtual or physical prepaid cards or to their debit cards via Mastercard Send, which facilitates near real-time* push to card payments backed by the network security of Mastercard’s debit technologies.

In 2020, Los Angeles Mayor Eric Garcetti launched the Angeleno Card Program in partnership with the Mayor’s Fund for Los Angeles to provide direct financial assistance to families hit hardest by the pandemic. The City worked with Mastercard and Oracle on a solution to streamline the verification and eligibility of people applying for support, and in three months, the program distributed more than 35,000 cards to households across Los Angeles, serving more than 100,000 people with over $36 million in direct financial assistance. Following the success of the initial pilot, Mastercard and Oracle are now working to replicate the solution in other cities across the United States and around the world. 

«We empathize with the complex challenges faced by governments mobilizing to deliver relief in a timely fashion,» said Rob Tarkoff, executive vice president, Oracle Advertising and Customer Experience. «By joining forces with Mastercard, we are bringing together decades of public sector expertise, Oracle’s powerful, automated self-service, eligibility and case management capabilities and Mastercard’s innovations in digital payments. The result is that it is now easier than ever for governments to prioritize scarce funds and bring immediate assistance to those who need it most.»

«The pandemic has underscored the need for governments and organizations to streamline and digitize the disbursement process to ensure that qualifying residents receive relief payments quickly and securely,» said Miguel Gamino, executive vice president, Enterprise Partnerships and Head of Global Cities at Mastercard. «By pairing our secure and innovative solutions with Oracle, we can enable economic assistance programs at scale and deliver payment solutions that are both cost-effective and fast, in turn supporting those in need.»

*Actual posting times for approved transactions will depend on the receiving financial institution.

About Oracle
Oracle offers suites of integrated applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at www.oracle.com.

About Mastercard
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates.

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SOURCE Oracle

Spruce Power Expands Business Model to Offer Energy Storage, EV Chargers to its 80,000 Customers

HOUSTON, Feb. 4, 2021 /PRNewswire/ — Spruce Power, a Power-as-a-Service™ company with roots in both energy efficiency and residential solar energy, announced it now offers integrated smart energy systems, enabling customers to optimize and secure their existing solar-powered homes by adding battery storage and smart electric vehicle (EV) chargers. As the largest private owner and operator of distributed generation residential solar assets in the U.S., <a…

HOUSTON, Feb. 4, 2021 /PRNewswire/ — Spruce Power, a Power-as-a-Service™ company with roots in both energy efficiency and residential solar energy, announced it now offers integrated smart energy systems, enabling customers to optimize and secure their existing solar-powered homes by adding battery storage and smart electric vehicle (EV) chargers. As the largest private owner and operator of distributed generation residential solar assets in the U.S., Spruce Power already serves 80,000 homeowners with leased solar energy systems or energy efficiency upgrades, managing billing and providing operations and maintenance (O&M) services. 

One of the first residential power companies to offer customers the ability to add home batteries as a retrofit to existing solar photovoltaic (PV) systems, the company formerly known as Spruce Finance has also unveiled its new company name, Spruce Power. The name change reflects its broader commitment to helping homeowners securely supply, store and manage their home’s energy, while providing investors with access to the expanding residential renewable energy asset class.

«Spruce Power is extending our business model and product offerings to deliver comprehensive energy solutions to our large customer base,» said Christian Fong, CEO of Spruce Power. «The future of power is distributed, clean and smart. As early adopters of solar, our customer base is eager to add complementary technologies that make their homes more resilient and equipped for an electrified future.»

As part of this transition, Spruce Power has launched a new website at www.sprucepower.com. The updated website not only connects users to the company’s servicing arm, Energy Service Experts (ESE), but also creates a new channel for homeowners to access next-generation product offerings. As a leader in home power systems, Spruce is continually evaluating partnerships to bring advanced distributed energy resource technologies to market.

«We are uniquely positioned to support homeowners who want to maximize their clean energy impact with home energy management systems,» said Fong. «Spruce manages a network of more than 100 maintenance and installation partners in 16 of the leading states where rooftop solar systems have been deployed. This infrastructure provides our customers with local support services ranging from performance analysis to solar maintenance, and battery sizing to back-up power installation.»

The expansion of Spruce’s business model aligns with the needs of the changing residential renewable energy market. Spruce pivoted from loan origination to asset ownership and created ESE for asset management and maintenance in 2017 after restructuring and receiving an investment from HPS Investment Partners. This announcement follows a series of large portfolio acquisitions and capital raisings, with Spruce most recently acquiring two portfolios totaling more than 10,000 solar PV systems.

About Spruce Power
Spruce Power is the largest private owner and operator of distributed generation residential solar assets in North America. Through our subsidiary, Energy Service Experts, we offer a comprehensive, end-to-end servicing solution for our customers with more than 80,000 PV systems and upwards of 330 MW of installed capacity. Headquartered in Houston with executive offices in San Francisco and Boulder, Spruce manages or is actively acquiring operating residential and commercial and industrial solar assets and power purchase agreements in North America. For additional information, visit www.sprucepower.com.

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SOURCE Spruce Power

Mosaic Surpasses $4 Billion in Loan Funding for Residential Solar and Home Improvement Financing

OAKLAND, Calif., Feb. 4, 2021 /PRNewswire/ — Mosaic, the leading financing platform for U.S. residential solar and energy-efficient home improvement projects, today announced it has surpassed $4 billion in loans funded through the company’s platform. Mosaic continues to accelerate its position in…

OAKLAND, Calif., Feb. 4, 2021 /PRNewswire/ — Mosaic, the leading financing platform for U.S. residential solar and energy-efficient home improvement projects, today announced it has surpassed $4 billion in loans funded through the company’s platform. Mosaic continues to accelerate its position in solar and energy with enhancements to its industry-first PowerSwitch ZERO product and key additions to its leadership team.

The company has now added new features to its PowerSwitch ZERO solar financing offering — no payments for 18 months and a 25-year loan term.** The product also has the choice of a 12-month, zero-payment promotional period, and 10-, 15- or 20-year installment terms with no prepayment penalty.

«No payments for 18 months and a lower monthly payment will make it even easier for homeowners to convert to clean energy,» said Billy Parish, founder and CEO of Mosaic. «Mosaic was the first to create 20-year and 25-year solar loans, the first to create battery-only and solar roofing loan products. We were the first to offer a no-payment solar loan option, and this is the next generation of our ongoing innovation. We will continue to anticipate market needs and design new solutions for our partners that enable them to be agile and remain competitive.»

«Last year was an unusual time, but solar loans have proven to be a strong asset through this credit cycle, COVID and the economic challenges the market faced in 2020,» said Patrick Moore, president and COO of Mosaic. «We closed asset-backed securitizations of $222 million and $280 million in 2020, both of which were multiple times oversubscribed. We now have multiple years of historical data, and the financial markets recognize Mosaic’s consistent performance and disciplined approach to delivering long-term value. This has strengthened our relationship with capital markets and reduced our cost of capital, which allows Mosaic to pass along lower rates to homeowners.»

In addition to a strong 2020, Mosaic also added to its leadership team last month. Tamiko Kikuchi joins as Vice President of Product, and John King is the new Vice President and Head of Strategy and Corporate Development.

Kikuchi has more than 10 years of experience driving business and revenue growth through product strategy, process improvement and team leadership. Previously, she served as vice president of product and implementation at Renovate America, where she oversaw the company’s entire software product portfolio and company-wide product management organization.

King held leadership roles in the areas of finance and investment banking for more than 15 years before joining the solar industry. Most recently, he co-led capital markets as Senior Vice President at LoanPal. Prior to that, he oversaw capital markets and Treasury at Sunnova.

«We’re excited to start a new year with the industry’s most flexible finance offerings, new products for our partners and their customers and key additions to our leadership team,» said Parish. «We expect more families to invest in energy-efficient upgrades for their homes in 2021, and Mosaic will continue to lead the market in making that possible.»

About Mosaic
Mosaic makes financing solar, solar plus energy storage systems and other home improvements accessible and affordable for homeowners by providing the simplest borrower experience in the industry. Customers are referred by approved solar installers and home improvement contractors and can qualify instantly for no money down loans with fixed interest rates and multiple term options. For our network of hundreds of solar installers and home improvement contractors, Mosaic provides a streamlined financing platform to drive sales growth. Since 2012, Mosaic has helped more than 125,000 households go solar with its financing products. For more information, visit: www.joinmosaic.com.

All PowerSwitch Zero Loans and Home Improvement Loans through the Mosaic platform are made by WebBank, Member FDIC, Equal Housing Lender.

* No payments for 12 or 18 months – interest will be charged from the start of loan if the principal balance is not paid in full within the deferred interest period.

** 25 YEAR POWERSWITCH ZERO LOAN REPAYMENT EXAMPLE:
— A 25 year, fixed-rate, $30,000 PowerSwitch ZERO loan with a 2.99% APR and an 18-month promotional period, would have 300 monthly payments of $148.50, starting after the end of the promotional period.
— Annual Percentage Rate (APR) in the example includes a 0.25% interest rate reduction for borrowers who sign up for automatic payments. Interest Rate and monthly payments will increase if borrower changes payment method.

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SOURCE Mosaic