Aaron Sanchez – Página 57

Acura Sweeps IMSA WeatherTech SportsCar Championship Titles

SEBRING, Fla., Nov. 15, 2020 /PRNewswire-HISPANIC PR WIRE/ — Acura was the big winner in the IMSA WeatherTech SportsCar Championship as the 2020 season came to a close Saturday night at the Mobil 1 Twelve Hours of Sebring, winning all six major titles in the headline Daytona Prototype International and production-based GT Daytona classes.

<img id="prnejpg5818left" title="Helio Castroneves and Ricky Taylor drove…

Helio Castroneves and Ricky Taylor drove their #7 Team Penske Acura ARX-05 to the IMSA Championship in the season finale 12 Hours of Sebring on Saturday. Mario Farnbacher and Matt McMurry piloted their #86 Meyer Shank Acura NSX GT3 Evo to the production-based GTD class title.

Acura Team Penske
Acura’s second consecutive sweep of the DPi Manufacturers’, Drivers’ and Teams’ championships came with a second-place finish for the #6 Acura Team Penske ARX-05 of Dane Cameron, Juan Pablo Montoya and Simon Pagneaud.

Meanwhile, following an early race mechanical issue, their teammates in the #7 Acura Team Penske ARX-05 of Ricky Taylor, Helio Castroneves and endurance driver Alexander Rossi once again displayed incredible determination in battling back from a 12-lap deficit to finish eighth and claim the drivers’ and teams’ titles by a single championship point.

In typical Sebring fashion, the 12-hour endurance contest played out more like a sprint race, with action and suspense throughout the event. After starting from the pole, the #7 Acura with Taylor at the wheel lost turbocharger boost due to a component failure just 40 minutes into the race.

After going behind the wall for repairs, Taylor, Castroneves and Rossi resumed racing 12 laps behind the leaders, and raced hard into the night to cut the deficit by more than half. The resulting eighth-place finish crowned season-long drivers Taylor and Castroneves as champions, by a single point over the Wayne Taylor Racing pairing of Ryan Briscoe and Renger van der Zande. The title was the second for Taylor, and the first for Castroneves to cap an incredible, 21-year career with Team Penske.

Taking over at the front of the race as their teammates repairs continued, the #6 ARX-05 began a long battle for the lead with the #10 Wayne Taylor and #31 Action Express Cadillacs, with other competitors waiting in the wings should anyone at the front falter.

That opportunity came as night fell in the closing hours. Contact from Pipo Derani in the #31 sent Montoya spinning in the #6 Acura, dropping Montoya to third and resulting in a «drive through» penalty to Derani for the causing the collision. The pair of Mazda prototypes seized their chance to take control, until a cut tire and unscheduled pit stop for the #77 Mazda of Oliver Jarvis enabled Cameron to seize second place in the final hour, securing the DPi sweep as Acura claimed the Manufacturers’ Championship by a single point over Cadillac.

Meyer Shank Racing Acura NSX GT3 Evo
In the production-based GTD category, Meyer Shank Racing prevailed in a typically rough-and-tumble contest to complete a dominating season in the Manufacturers’ Championship, with the Acura NSX GT3 Evo claiming the crown by an eight-point margin over nine other competing performance car OEM’s, include Porsche, Lexus, BMW, Ferrari and Lamborghini.

In another typically gritty performance, the #86 MSR Acura of defending series champion Mario Farnbacher, Matt McMurry and Shinya Michimi used a third-place class finish to secure the drivers’ and team’s titles for full-season drivers Farnbacher and McMurry. This came despite contact from another competitor – for the fourth time the last five races – that set aside their hopes for a third GTD victory in 2020.

Still their season-long efforts – along with those of the partner trio of Joey Hand, Misha Goikhberg and Trent Hindman in the partner #57 Heinricher Racing with MSR Acura, was more than sufficient to secure the GTD Manufacturers’ Championship by a relatively comfortable eight-point margin to complete the sweep of all six season-long IMSA DPi and GTD titles for Acura.

Next
Today’s race concluded the 2020 IMSA WeatherTech SportsCar Championship. Acura will return to defend its prototype and GTD titles in the 2021 season, which opens January 28-31 with the Rolex 24 at the famed Daytona International Speedway.

Acura Motorsports social media content and video links from the Mobil 1 Twelve Hours of Sebring are available on Instagram (www.instagram.com/hondaracing_hpd), on Facebook (www.facebook.com/HondaRacingHPD) and on Twitter (www.twitter.com/HondaRacing_HPD).

Quotes
Wayne Gross (Race Team Manager, Honda Performance Development) on today’s season-ending Twelve Hours of Sebring and championship sweep for Acura and HPD: «The Sebring 12 hour is always rough and challenging. This race was certainly no exception, full of drama, battles and excitement. But at the end of an incredible day and night, and an equally incredible IMSA season, Acura and our partner teams once again lived up to our motto of ‘Precision Crafted Performance’. We did what was needed to take home the drivers’, teams’ and manufacturers’ titles in both DPi and GTD, for a successful close to our relationship with Acura Team Penske in DPi, and Meyer Shank Racing in GTD. We are sincerely thankful to everyone at Acura Team Penske, and of course everyone at HPD, for their season-long efforts. Together, we’ve achieved success on so many fronts this year in truly unique, and always challenging, conditions.

«But there’s no time to rest, as the 2021 season will be starting before we know it. We have a lot of work to do as MSR moves to DPi and is joined Wayne Taylor Racing to fly the Acura banner, and we’re already working hard for next year.»

Ricky Taylor (#7 Acura Team Penske ARX-05) 2020 IMSA DPi Champion with four wins in nine races: «To me [co-driver Helio Castroneves] is Team Penske. For me, it was the privilege of a lifetime to get to drive for Acura Team Penske and to have the best three years of my career here. To win this championship with this team, and with him [Castroneves] is one of the highlights of my life. We’ll be friends for life.»

Helio Castroneves (#7 Acura Team Penske ARX-05) 2020 IMSA DPi Champion with four wins in nine races: «There’s just so much going through my mind right now. For me, being able to win this championship with this amazing organization, this incredible group of people, I’ll never, ever forget this time. I have to thank everyone here, this guy [co-driver Ricky Taylor] and of course Roger Penske. What an incredible journey.»

Mario Farnbacher (#86 Meyer Shank Racing Acura NSX GT3 Evo) 2020 IMSA GTD Champion with two wins and three podiums, successfully defends 2019 drivers’ title: «This championship means everything. I got into this team in 2018 as a third [endurance race] driver, and I’ve grown so much since then. I was named a full-season driver last year and we became champions with [co-driver] Trent Hindman, Acura, HPD and Meyer Shank Racing. And now, this year, we did it again with these amazing two gentlemen [McMurry and Michimi], Acura and this amazing crew. It hurts a bit that this program ends with Meyer Shank Racing [as MSR moves to the DPi class in 2020 and new teams take over the Acura GTD effort], but for sure a new chapter will open next year. It’s just so great to end this season with, first of all, the championship, and a podium at the end.»

Matt McMurry (#86 Meyer Shank Racing Acura NSX GT3 Evo) 2020 IMSA GTD Champion with two wins and three podiums; 2019 LMP champion: «There were a lot of ups and downs all throughout the race, but we just did consistent laps the whole time. The team did such an awesome job, they always do. [Co-drivers] Mario [Farnbacher] and Shinya [Michimi] did such an incredible job. We couldn’t have done it without everyone involved.»

Photo – https://mma.prnewswire.com/media/1334765/Acura_Motorsports_IMSA_Championship.jpg

Logo – https://mma.prnewswire.com/media/458749/acura_logo.jpg

SOURCE Acura Motorsports

Guitar Lessons Company Strums Along with Top 5-Star Rating from TopConsumerReviews.com

OVERLAND PARK, Kan., Nov. 15, 2020 /PRNewswire-PRWeb/ — TopConsumerReviews.com recently gave its best-in-class 5 star rating to True Fire, a leader among online providers of Guitar Lessons.

From romantic Spanish ballads to scorching electric riffs, guitar music inspires and entertains. Who hasn’t imagined himself or herself rocking out with a favorite band or serenading a loved one with a self-composed song? Of course, the only way to get from the dream to reality is through guitar lessons. In the past, eager students struggled to find instructors and lessons to fit their schedule and their budget. However, today there are a wide range of online providers of guitar lessons, making it easy and affordable to learn to play – or to take one’s skills to the next level. No matter the preferred style of music, it’s easy to find a platform that will help musicians pick up the skills needed to play the guitar, all from the convenience of home, school, or wherever they’d like to learn.

«If you want to learn to play the guitar with over 33,000 lessons from world-class instructors, all for less than the price of two movie tickets per month, look no further than True Fire,» affirmed Brian Dolezal of TopConsumerReviews.com, LLC. «Grammy winners and music professors are just some of the teachers you’ll find on this robust platform for guitar lessons, which can be purchased a la carte or in a $19/month subscription. Students can design their own course from the numerous array of lessons on the site, or they can follow a learning path created to take them step-by-step through everything needed to make progress in their skills. This is also one of the few online providers of guitar lessons that offers one-on-one instruction that can be tailored to a student’s exact needs. No matter which route you choose, your progress is easily tracked with an online dashboard, and site content is updated regularly, accessible through any iOs or Android mobile device in addition to your laptop. True Fire is well-established, affordable, and cutting edge when it comes to making it possible for practically anyone to learn to play. For all of these reasons, our top recommendation for online Guitar Lessons in 2020 goes to True Fire.»

To find out more about True Fire and other providers of Guitar Lessons, including reviews and comparison rankings, please visit the Guitar Lessons category of TopConsumerReviews.com at https://www.topconsumerreviews.com/guitar-lessons/.

About True Fire
Founded in 1991, True Fire has collaborated with 600+ top educators to produce what Guitar Player Magazine calls «the planet’s largest and most comprehensive selection of online guitar lessons.» 1 million+ guitar players, from virtually every country in the world, «learn, practice, and play» with True Fire’s interactive video courses and patented learning systems for personalized and private online instruction. True Fire’s success is largely due to the quality of artists and educators – from GRAMMY award winners, to top session players, to world renowned educators, True Fire content is powered by the best in the biz.

About TopConsumerReviews.com
TopConsumerReviews.com, LLC is a leading provider of reviews and rankings for thousands of consumer products and services. From Guitar Lessons to Music Publishing and Singing Lessons, TopConsumerReviews.com delivers in-depth product evaluations in order to make purchasing decisions easier.

Media Contact

Brian Dolezal, TopConsumerReviews.com, LLC, +1 877-827-9827, president@topconsumerreviews.com

Twitter, LinkedIn

SOURCE TopConsumerReviews.com, LLC

Emmy Award-Winning Producer Nate ‘IMMPAAC’ Jolley Releases Debut Single «Running Game» Featuring recording artist Trinidad Cardona known for «Jennifer.»

LOS ANGELES, Nov. 13, 2020 /PRNewswire-PRWeb/ — Emmy Award-winning producer Nate ‘IMMPAAC’ Jolley [Fifth Harmony, Austin Mahone, Mya, King Los] releases his first single as an artist with «Running Game» featuring viral sensation and R&B singer Trinidad Cardona [Jennifer] through Lion Pack Music Group (LPMG).

Super producer Nate Jolley releases R&B record…

Super producer Nate Jolley releases R&B record «Running Game» through his global high-end multimedia entertainment company LMPG under the new artist moniker «IMMPAAC». His collaboration with recording artist Trinidad Cardona, known for his 2017 hit record «Jennifer,» marks his first single debut that is notably mixed by world-renowned engineer Dexter Simmons [Brandy, Michael Jackson, Whitney Houston]. IMMPAAC previously created music with his twin brother, Noble Jolley Jr., to award-winning success. The duo recently won an Emmy Award performing as «The Jolley Brothers» on the original jazz-influenced score of the film, «The Rehearsal,» created by Award-winning composers Dalal Bruchmann & Jeff Franzel.

Trinidad Cardona is an Afro-Mexican American recording artist and social media personality. He gained fame after his song «Jennifer» went from freestyle to a viral sensation. After raking several million views on YouTube, Cardona inked a deal with Island Records, a Universal Music Group division. The Arizona native has since put out several other singles, including «Dinero,» and has plans to grow into a house-hold name. Cardona has become incredibly popular on various social media platforms with a combined fan base of over 978 thousand subscribers across Twitter, Instagram, Facebook, and YouTube.

Coined leader of the new school, IMMPAAC is best known as a producer & multi-instrumentalist acknowledged virtuoso in the music industry. His first tour was at the young age of 13 at the Havana Jazz Festival in Cuba, opening up for Jazz Legend Herbie Hancock. IMMPAAC graduated from Peabody Conservatory with his degree in Jazz Studies and was nominated for Album of The Year at the 2018 «Stellar Awards» for his work on Kenny Lattimore’s Christmas Album, which was Top 10 on the Billboard Charts.

«Working in the music industry with an array of different! The next step for me was to release music that I was could share with the world. My goal as «IMMPAAC» is to make people feel something again, and bring back the energy of music of the music that we love.»

The momentum at LPMG has been one of action and accomplishment. Working with distinguished clients like Chante Moore, The Jolley Brothers produced the track «We Up» for her «Rise of The Phoenix» album that debuted #7 on the R&B Charts. Austin Mahone’s «Perfect Beauty» earned a spot in the Top 10 records in Japan. Nate also produced «Must Be Crazy» from Elijah Blake’s album «Audiology,» an album that debuted in the top 10.

Additionally, on the music front, IMMPAAC went on to executive produce the Emmy award-winning Show, BET Rap It Up Tour Mixtape. He made several songs on Kenny Lattimore’s album «A Kenny Lattimore’s Christmas» was nominated for «Special Event Album of the Year» at the Stellar Awards. Noble Jolley produced a song for Kiana Lede, «One of Them Days.» Nate had two songs for Rayven Justice’s «Wavy Justice 2» Album – «IDFWU» featuring Too Short and «Show You How» featuring AD.

Nate «IMMPAAC» Jolley understands what artists need to reach their potential. With the experience of writing & performing, he is sure to make an impact and stand out from the rest of the pack. «Running Games» is available now on all platforms, with a video coming soon.

WHAT: IMMPAAC FT. Trinidad Cardona «Running Game.»

WHERE: Stream & Download «Running Games» on All Platforms.

WHEN: Friday, November 13, 2020

Connect with Trinidad Cardona

Instagram: @trinidad
Tik Tok: @trinidad.cardona

Connect with Nate «IMMPAAC» Jolley

Instagram: @immpaac
Website: Lionpackmusic.com

For interview and speaking requests, contact Rosa Veleno of MegaEntivision at rosa@megaentivision.com (310) 910-1864.

Media Contact

Rosa Veleno, MegaEntivision LLC, +1 (310) 910-1864, rosa@megaentivision.com

SOURCE Nate ‘IMMPAAC’ Jolley

Grace Delgado’s New Book Flor Isidra De La Paz, An Inspiring Read About An Extraordinary Woman Whose Fate Is To Bring Social Change In Her Era

NEW YORK, Nov. 13, 2020 /PRNewswire-HISPANIC PR WIRE/ — Grace Delgado said this about her book: «With the birth of Flor Isidra de la Paz, bourgeois by birth, revolutionary at heart, a generation begins, a fight cry, and a hymn to life expressed in a delightfully funny, different, unique, picaresque novel. This literary work promises to captivate the reader’s attention from the first lines to the last paragraph with a clear and simple narrative with its adorable or hateful characters and a series of facts and events in an eminently everyday and humane context. Flor Isidra de la Paz tells the life of an extraordinary woman chosen by destiny to lead the greatest social transformation of her time.»

Published by Page Publishing, Grace Delgado’s new book Flor Isidra de la Paz follows the awe-inspiring dedication of a woman whose destiny is to become a pioneer of transformation that greatly brings grace and power to the society.

Consumers who wish to witness the heartwarming change brought about by a determined and exemplary woman can purchase Flor Isidra de la Paz in any bookstore or online at Apple iTunes, Amazon.com, Google Play, or Barnes and Noble.

For additional information or inquiries, you can contact Page Publishing, through the following number: 866-315-2708.

About Page Publishing:

Page Publishing is a traditional full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create, not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and the like. Its roster of authors can leave behind these tedious, complex, and time-consuming issues and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/1333470/Grace_Delgado.jpg

SOURCE Page Publishing

Fernando L. Sacoto’s new book Travesía Más Allá del Horizonte a poignant read that shares the struggles of immigrants seeking greener pastures in life

BLOOMFIELD, N.J., Nov. 13, 2020 /PRNewswire-HISPANIC PR WIRE/ — The book Travesía Más Allá del Horizonte was created by Fernando L. Sacoto. Fernando is an author from Biblián. He is a construction businessman for the Exinco Contractors LLC. Currently, he owns his own construction business in the state of New Jersey.

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Fernando said this about his book: «Travesía Más Allá del Horizonte is the story of undocumented immigrants and the difficulties they face, reflected in the author’s own story. On this journey, the abuse suffered by immigrants in many parts of the world can be seen. This occurs from the beginning when immigrants make the decision to leave their homeland. Here, the reader learns about the necessary «paperwork» with coyotes and human traffickers. These illegal organizations have become very powerful driven by the economic gains resulting from this illegal system that directly affects the society involved in the migration phenomenon. The difficulties that immigrants face in host countries are also reflected. One of the biggest obstacles is the lack of knowledge of language, legal documents to get a job, and education and skills necessary to get better-paying jobs. These adverse circumstances make them vulnerable to abuse by unscrupulous people who take the opportunity to rob them by offering them false documents. They are accepted by immigrants as legal documents due to the lack of knowledge of the laws and the processes to obtain them legally or due to the absence of laws that allow them to change their status as undocumented.»

Published by Page Publishing, Fernando L. Sacoto’s new book Travesía Más Allá del Horizonte will enlighten the readers on the harrowing circumstances immigrants face at the hands of human traffickers and sham customs that abuse their ignorance and inexperience.

Consumers who wish to learn about the strength and dreams of immigrants amid the persecution they meet can purchase Travesía Más Allá del Horizonte in any bookstore or online at Apple iTunes, Amazon.com, Google Play, or Barnes and Noble.

For additional information or inquiries, you can contact Page Publishing, through the following number: 866-315-2708.

About Page Publishing:

Photo – https://mma.prnewswire.com/media/1333482/Fernando_L__Sacoto.jpg

SOURCE Page Publishing

2020 Riviera Maya Jazz Festival Goes Virtual

CANCUN, Quintana Roo, Nov. 12, 2020 /PRNewswire-PRWeb/ — Continuing the tradition of sharing the passion and magic of jazz on one of the best stages in the Mexican Caribbean, <a target="_blank"…

CANCUN, Quintana Roo, Nov. 12, 2020 /PRNewswire-PRWeb/ — Continuing the tradition of sharing the passion and magic of jazz on one of the best stages in the Mexican Caribbean, Riviera Maya Jazz Festival will host this year’s edition virtually from November 27 to 29. In the wake of the pandemic, the Riviera Maya Jazz Festival has completely reinvented its 18th edition by offering music aficionados from all over the world the opportunity to enjoy the festival experience from their homes. The digital version will consist of two concerts per night over three days. Over the years, the free festival has been a clear example of music crossing borders and easing hardships.

Under a completely renovated format and prioritizing the health of superfans who year after year gather to watch great talent, the 2020 Riviera Maya Jazz Festival will mark a ‘before and after’ for music festivals.

Darío Flota Ocampo, Director of the Quintana Roo Tourism Board, said in a virtual press conference that «considering the journey of the festival, we decided to host a digital version that would protect the health of attendees.» The festival will be held and broadcasted November 27 to 29 via Facebook and YouTube. «We will showcase a tour through the past 17 years with the best local and national jazz bands.»

This year’s talent includes Aguamala, Xamán, Elite Band, Diego Maroto Quartet, bolero and flamenco artist Memo Ruíz, Pepe Hernández & Paco Rosas Quintet; Flota Ocampo also hinted at surprise guests.

Starting November 23, the Quintana Roo Tourism Board, in partnership with the Secretary of Culture, the city council and the Municipal Institute of Culture and Arts, will also host a series of lectures, live concerts and special broadcasts in different parks and venues throughout Playa del Carmen, adhering to the strictest health & safety protocols and guidelines, to share the healing powers of music with locals and travelers alike.

The festival is only possible with the collaboration of all involved to make yet another year of one of the world’s most important jazz festivals, positioning Riviera Maya as one of the top tourist destinations for the United States and Canada.

Strict prevention and hygiene measures continue to be practiced in Cancun and all the tourist destinations of the Mexican Caribbean. Quintana Roo also boasts the World Travel and Tourism Council (WTTC) Safe Travels seal and the Mexican Caribbean Clean & Safe Check Certification, developed by the Ministry of State Tourism. The destinations also continue following the State Epidemiological Traffic Light, currently in the yellow phase.

We encourage you to follow your country’s recommendations to have a safe vacation when planning your next trip to the Mexican Caribbean. For more information about traveling to the Mexican Caribbean, please visit: Traveling Safely to the Mexican Caribbean and https://www.mexicancaribbean.travel

For more information on the Riviera Maya Jazz Festival, please visit: http://www.rivieramayajazzfestival.com

About Quintana Roo
Part of the stunning Mexican Caribbean, the state of Quintana Roo is one of Mexico’s top tourism producers including destinations both world-renowned and off-the-beaten-path. From Cancun, Riviera Maya and Playa del Carmen to Isla Cozumel, Isla Mujeres, Holbox, Tulum, Maya Ka‘an and Grand Costa Maya, Quintana Roo is known for its idyllic landscape, diverse activities, unique cuisine and the incomparable beauty of its Mayan ruins. The destinations that make up Quintana Roo have options for all kinds of travelers, from ultimate luxury in five-star resorts to close encounters with nature including swimming with whale sharks and cenote diving and international music, sporting, and gastronomic events.

Media Contact

Marissa Labadie, CIIC, +1 (845) 358-3920, mlabadie@ciicnews.com

SOURCE Riviera Maya Jazz Festival

Yara Shahidi joins Jennifer Aniston, Sofia Vergara, Michael Strahan, and Luis Fonsi alongside Marlo Thomas for annual St. Jude Thanks and Giving campaign

MEMPHIS, Tenn., Nov. 12, 2020 /PRNewswire/ — In an unprecedented year and holiday season, Jennifer Aniston, Sofia Vergara, Michael Strahan, Luis Fonsi, campaign newcomer Yara Shahidi and many more celebrities are uniting with St. Jude Children’s Research Hospital^® National Outreach Director Marlo Thomas to support the annual St. Jude Thanks and Giving campaign.

Actors, artists, entertainers, sports personalities and more will support St. Jude through various activations, including appearances in online and radio spots as well as taking to social media to ask others to join St. Jude in the fight to end childhood cancer. These celebrity supporters include Anthony Hamilton, Banda El Recodo, Blanca Soto, Brad Paisley, Darius Rucker, Dwane Casey, Erica Campbell, Gerardo Ortiz, Jake Owen, Jekalyn Carr, JoJo Siwa, Keith Urban, Kirk Franklin, Lady A, Luis Coronel, MAJOR., Tim McGraw, Sam Hurley and The Game Theorists Matthew and Stephanie Patrick.

View celebrity spots.

«I am so grateful for the generous loving spirit that we receive from our fabulous family of stars,» said Marlo Thomas, National Outreach Director for St. Jude Children’s Research Hospital. «The holidays are a time when we all come together to help the children and families of St. Jude. Even in these extraordinary times, the research and treatment at St. Jude will not stop, because cancer doesn’t stop for anything. We are blessed to have their unwavering support and their generous spirit that helps raise the funds that allows our doctors and scientists to continue their lifesaving work. When you give during the St. Jude Thanks and Giving campaign, you’re giving the families of St. Jude the chance to create more precious memories.»

«When Marlo first asked me to be part of the St. Jude Thanks and Giving campaign more than 15 years ago, I didn’t realize the impact that the children and this cause would have on my life,» said Jennifer Aniston. «In an unprecedented year filled with so many challenges, I am inspired more than ever by the courageous children of St. Jude Children’s Research Hospital. With our collective support, families can focus on helping their little loved ones get better and we can all help ensure that families never receive a bill from St. Jude for treatment, travel, housing, or food.»

The St. Jude Thanks and Giving campaign brings together celebrity friends, corporate partners and holiday shoppers to raise funds to support the mission of St. Jude: Finding cures. Saving children.^® Treatments invented at St. Jude have increased the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened over 50 years ago. Throughout the months of November and December, shoppers can give online or in-store at participating national brands.

Actress Yara Shahidi is the youngest national spokesperson to join the St. Jude Thanks and Giving campaign. «This is my first year being a part of the Thanks and Giving campaign for St. Jude Children’s Research Hospital,» said Yara Shahidi. «St. Jude has always held personal meaning for the entirety of my family, as the hospital cared for our cousin Brian and his family. St. Jude goes above and beyond treating children from across the U.S. and around the world who are fighting cancer, sickle cell and other life-threatening diseases. If you can, please join me and support the children of St. Jude, and together, we can help end childhood cancer.»

Additional Celebrity Quotes:
«The children of St. Jude Children’s Research Hospital hold a special place in my heart and I am thrilled to once again participate in the St. Jude Thanks and Giving campaign,» said Sofia Vergara. «St. Jude treats children from across the country and around the world and they freely share the discoveries they make worldwide to save thousands more children. Together, we can help St. Jude continue their life saving work and give hope to children everywhere.»

«I’m motivated each and every day by the children of St. Jude Children’s Research Hospital, and I’m honored to once again be a part of the St. Jude Thanks and Giving campaign,» said Michael Strahan. In a year where we are more thankful for everyday heroes – I am continually inspired by the doctors, nurses, researchers and all the staff at St. Jude. With our support, they can continue working to find a cure for childhood cancer and other life-threatening diseases. Together, let’s make a difference in the lives of these precious children.»

«I love being a part of the St. Jude Children’s Research Hospital family and I am thrilled to once again be a part of the annual St. Jude Thanks and Giving campaign,» said Luis Fonsi. «The kindness and love that surrounds the children at St. Jude motivates me each and every day. And the positivity and strength of the children is inspiring. Please join me this holiday season by donating to St. Jude. Your support will give hope to children in communities across America and around the world.»

To join the fight against childhood cancer this holiday season:

Donate at stjude.org and visit the site to learn more.
Donate at participating businesses while you shop online and in-store. Visit stjude.org/thanksandgiving for a complete list of partners.
Join and engage with the @StJude community on Facebook, Instagram, Twitter, YouTube and TikTok.

About St. Jude Children’s Research Hospital^®St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children.^® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since the hospital opened more than 50 years ago. St. Jude won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook, following St. Jude on Twitter, Instagram and TikTok, and subscribing to its YouTube channel.

SOURCE ALSAC/St. Jude Children’s Research Hospital

Yara Shahidi joins Jennifer Aniston, Sofia Vergara, Michael Strahan, and Luis Fonsi alongside Marlo Thomas for annual St. Jude Thanks and Giving campaign

View celebrity spots.

To join the fight against childhood cancer this holiday season:

Donate at stjude.org and visit the site to learn more.
Donate at participating businesses while you shop online and in-store. Visit stjude.org/thanksandgiving for a complete list of partners.
Join and engage with the @StJude community on Facebook, Instagram, Twitter, YouTube and TikTok.

SOURCE ALSAC/St. Jude Children’s Research Hospital

Offensive Ads & Brand Irresponsibility Lead Gen Z To Breakup With Brands

FAIRFAX, Va., Nov. 12, 2020 /PRNewswire-HISPANIC PR WIRE/ — Nine of 10 chief executives, advertising, promotions, sales & marketing managers are non-Hispanic white. Without breaking internal marketing «culture bubbles» to put cultural fluency and insights at the core of every brand strategy, brands risk a break up with Gen Zers and their parents. According to the second part of a new study by the Culture Marketing Council: The Voice of Hispanic Marketing (CMC), Gen Zers and Hispanic and Black parents will quit a brand that offends any racial group (this ranked third among non-Hispanic white parents). As 2020 marks the first time the 0 to 17-year-old segment—or any American generation, for that matter—is a multicultural majority, marketers must think beyond price and focus on cultural literacy and social responsibility to capture market share among Gen Zers.

Building on more than 20,500 consumer touchpoints to date, the CMC released the second part of a comprehensive study on Gen Z (ages 13 to 17), IT’S TIME: Ready (or Not) for the Multicultural Majority, analyzing brand choices, paths to purchase and brand gaffes that led to breakups.

«Gen Z is a diverse generation that feels a sense of unity with other minority segments and understands that hate and racism are the biggest issues they face together,» said CMC Research Chair Nancy Tellet, founder, brand & consumer navigator at PureClarity LLC. «As a result, when they see brands acting in a way that doesn’t align with their values or that is culturally obtuse, they walk away and spread the word. Offending Gen Zers and their parents can be akin to brand implosion.»

1) Brands That Offend Can Kiss Gen Zers and Their Parents Goodbye

More than half of people ages 13 to 49 have quit a culturally illiterate brand, saying it «offended them or disrespected their values»—that number skyrocketing to 72 percent among Black female parents—but the number-one reason Gen Zers and Hispanic and Black parents have quit a brand is disrespect for their own or another racial group (it ranked third among NHW parents). Nearly a third of teens will quit a brand if it offends the LGBTQ+ community, compared to only 15 percent of their parents. Other issues for breakups include animal cruelty and sustainability.

2) Brands Can Take Calculated Risks If They Know Their Consumers’ Cultural Values First

Nike using Colin Kaepernick in their ads was a calculated risk based on knowing that their customers value «freedom of speech/right to protest» over patriotic symbols—sales did not suffer. When Walmart and Dick’s Sporting Goods took steps to address gun violence by tightening their restrictions and removing some types of firearms and ammunition from their stories, they saw no ultimate negative bottom-line impact—in fact, 67 percent of multicultural people ages 13 to 49 and 53 percent of NHW said they were more likely to shop in these stores after this move.

3) Brands Cannot Rely on Price Alone to Woo Gen Zers and Their Parents

Ninety-two percent of Gen Zers and their parents agree some things matter more than price: trust, reliability, healthy/organic and style were important. Teens often distance themselves from brands that commit offensive gaffes because those brands reflect poorly on their social media personas. When it comes to food, nearly a third of Gen Zers and their parents say healthy and organic matter more than price. Nearly one out to two parents buy healthy/organic foods and beverages just for their kids and not themselves—this number jumps to 62 percent among Hispanic parents. In addition, building relationships with Hispanic teens is critical to brands as they are more likely to make their own choices due to their heightened family responsibility role which includes bill paying and purchasing.

4) Brands Wooing Teens Should Supercharge Their Marketing Via Solid Social Media Strategies and Influencer Endorsements

Social media fashion and lifestyle influencers have the most cache when it comes to purchase behaviors by young consumers. Hispanic teens and Hispanic adults ages 25 to 49 are 55 percent and 44 percent, respectively, more likely to try a product endorsed by an influencer than a traditional ad compared to 37 percent of their non-Hispanic counterparts. When the celebrity or influencer is known to be unpaid, the numbers increase to 69 percent of Hispanic teens, 59 percent of Hispanic adults, and 48 percent of their non-Hispanic counterparts.

5) When Considering a Purchase, Teens Value Word of Mouth and Then Shop Online

When it comes to purchase consideration, word of mouth is most important followed by advertising and online inspiration. In the final path to purchase phase, 74 percent of Gen Zers and their parents go online, primarily to search for more information or head to a marketplace sales site. Fifty-five percent will go to Amazon, and 35 percent of NHB and Hispanics will go to Walmart compared to 28 percent of NHW. Surprisingly, 10 percent of Hispanic teens will go to Target, compared to only 2 to 3 percent of other segments.

6) Gen Zers Are All About Style, Savings and Sustainability

For many teens, style counts more than price, especially among NHB to the tune of 43 percent compared to 37 percent NHW and 33 percent Hispanics. Shops like Shein, Zara, Asos and Fashion Nova have wooed teens with throwaway fashion at low prices capitalizing on teens’ love for buzzy online celebrities and unpaid content creators mostly on Instagram. Teens are also adding to their style with affordable vintage, fueling thrifting fervor. Seventy-four percent of Gen Zers and their parents 13 to 49 love to thrift, skewing mostly female among non-Hispanics and gender neutral with Hispanics.

Methodology & Funders:

The study received financial or operational support from Kantar, ThinkNow, ViacomCBS and Univision.
Quantitative research came from 2,418 13-17s (Gen Z) and 25-49 parents of kids 8-12 (65% Millennials/ 35% Xers) with equal sample representation of Hispanics (HISP), non-Hispanic Blacks (NHB) & non-Hispanic Whites (NHW) from January 2020 to February 2020.
Qualitative interviews with 54 respondents (36T/18P), in-home pairs (HISP/NHB/NHW) and two Gen Z multicultural workshops (HISP/NHB/NHW/Asian-American/Other)

For more information, visit culturemarketingcouncil.org and follow the CMC on Facebook, Instagram, and Twitter at @cmchispanic.

About CMC: Founded in 1996 as the Association of Hispanic Advertising Agencies, the Culture Marketing Council: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications, and media firms with trusted Hispanic expertise.

SOURCE Culture Marketing Council: The Voice of Hispanic Marketing

Solis Health Plans Adds The University of Miami Health System

MIAMI, Nov. 12, 2020 /PRNewswire-HISPANIC PR WIRE/ — Solis Health Plans is pleased to announce the Florida Medicare Advantage plan now offers in-network coverage with the prestigious University of Miami Health System. Effective November 1, 2020, in-network coverage also includes cancer care with specialists at Sylvester Comprehensive Cancer Center and vision care with the Bascom Palmer Eye Institute.

«We are excited to bring our members in-network access to the University of Miami Health System, one of the nation’s most respected institutions,» said Solis CEO Daniel Hernandez.

The University of Miami Health System delivers leading-edge patient care by the region’s best doctors, powered by the groundbreaking research of the University of Miami Leonard M. Miller School of Medicine. As South Florida’s only university-based health system, UHealth is a vital component of the community that is leading the next generation of health care.

UHealth provides treatment options for a wide range of conditions and is made up of more than 1,300 physicians and scientists who are highly trained specialists focused on providing state-of-the-art medical care. The partnership with Solis includes all of UHealth’s specialists and primary care providers.

About Solis Health Plans
Solis Health Plans is a community-focused Florida Medicare Advantage health plan delivering outstanding member experience and exceptional service to its members, providers, and brokers and offers competitive plans with expanded benefits in multiple counties. The company is locally based and self-identifies as the Un-Corporate Plan: personal as opposed to bureaucratic, innovative instead of risk-averse, and accountable rather than ambiguous. Solis Health Plans is committed to exceeding expectations and to being the plan of choice for the communities served, with the goal of achieving better healthcare outcomes.

For more information on Solis Health Plans, please visit www.solishealthplans.com.

Solis Health Plans is an HMO with a Medicare contract and a contract with the Florida Medicaid Program for dually-eligible beneficiaries. Enrollment in Solis Health Plans depends on contract renewal.

UHealth & Solis Health Plans (PRNewsfoto/Solis Health Plans, Inc.)

Logo – https://mma.prnewswire.com/media/1033320/Solis_Logo_Logo.jpg

SOURCE Solis Health Plans, Inc.