Ismael Cala signs an exclusive representation agreement with Palomera Group

MIAMI, Jan. 13, 2021 /PRNewswire-HISPANIC PR WIRE/ — Ismael Cala, communicator, best-selling author and speaker, signed an exclusive representation agreement with Palomera Group, one of the largest talent representation agencies in the Hispanic world and responsible for the success of major entertainment icons.

«Personally for me, and for Palomera Group, it is a great honour to have Ismael Cala join our family. Ismael is not only a great communicator and…

MIAMI, Jan. 13, 2021 /PRNewswire-HISPANIC PR WIRE/ — Ismael Cala, communicator, best-selling author and speaker, signed an exclusive representation agreement with Palomera Group, one of the largest talent representation agencies in the Hispanic world and responsible for the success of major entertainment icons.

«Personally for me, and for Palomera Group, it is a great honour to have Ismael Cala join our family. Ismael is not only a great communicator and journalist who can lead from a newscast to a game or night show, who can entertain, interview and connect with the audience’s deepest emotions; he is also a teacher who helps us grow personally and professionally,» said Alejandra Rodríguez de Palomera, the agency’s CEO.

For the expert in talent development, «the workshops, conferences and activities that take place at the Cala Centre, his guided tours and his philanthropic work will enable us to further extend his successful career. We are very grateful and excited.»

For his part, Ismael Cala described his arrival at Palomera Group as «wonderful news to start 2021.»

«New and exciting projects are on the horizon. We are motivated by a 2020 of creative respite and permanent reinvention. So now we’re moving forward. Thanks to Alejandra Palomera and her team for having faith in me to build together the present and the future,» said Cala.

Cala Centre, Ismael’s new event site in Miami, will be the stage for audiovisual productions for the agency.

Among the agency’s exclusive artists are Eduardo Yáñez, Marjorie de Sousa, Ariadne Díaz, Mark Tacher, Sofía Castro, Chantal Andere, Cynthia Klitbo, Danilo Carera, Rodolfo Landeros, William Valdés, Alejandro Chabán, Zuleyka Rivera, Lucía Méndez, Susana Dosamantes, and Lupita Ferrer.

ABOUT ISMAEL CALA

Life and business strategist. For five and a half years he presented CALA on CNN’s prime time in Spanish. He currently directs and presents CALA on the American network MegaTV. Businessman and social entrepreneur. Author of eight best-sellers on leadership, entrepreneurship and personal development, including «The Power of Listening» and «Wake up with Cala». Cala was born in Santiago de Cuba in 1969. Graduated from the executive program of the prestigious Singularity University in Silicon Valley (California). Personally trained with great masters such as Deepak Chopra, Tony Robbins, Robin Sharma, Dr Bruce Lipton, Dr Joe Dispenza and John C. Maxwell, among others. Ambassador of the concept Corporate Happiness for Latin America. He is president and founder of Cala Enterprises Corporation and the Ismael Cala Foundation.

ABOUT PALOMERA GROUP

Palomera Group works with the most important networks in the Hispanic world, including Televisa, Univisión, Telemundo, TV Azteca, RCN Colombia and Caracol Colombia, in addition to studios such as Fox, Universal, Warner, Sony, Paramount, and Netflix. It is chaired by Alejandra Rodríguez de Palomera, a communicator and marketer with a wealth of experience in launching and developing talent in the entertainment world. It has offices in Mexico City, Miami, and Los Angeles.

SOURCE Ismael Cala

Ismael Cala signs an exclusive representation agreement with Palomera Group

MIAMI, Jan. 13, 2021 /PRNewswire/ — Ismael Cala, communicator, best-selling author and speaker, signed an exclusive representation agreement with Palomera Group, one of the largest talent representation agencies in the Hispanic world and responsible for the success of major entertainment icons.

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MIAMI, Jan. 13, 2021 /PRNewswire/ — Ismael Cala, communicator, best-selling author and speaker, signed an exclusive representation agreement with Palomera Group, one of the largest talent representation agencies in the Hispanic world and responsible for the success of major entertainment icons.

«Exciting projects are on the horizon,» Cala said of the agreement with one of the biggest talent agencies.

«Personally for me, and for Palomera Group, it is a great honour to have Ismael Cala join our family. Ismael is not only a great communicator and journalist who can lead from a newscast to a game or night show, who can entertain, interview and connect with the audience’s deepest emotions; he is also a teacher who helps us grow personally and professionally,» said Alejandra Rodríguez de Palomera, the agency’s CEO.

For the expert in talent development, «the workshops, conferences and activities that take place at the Cala Centre, his guided tours and his philanthropic work will enable us to further extend his successful career. We are very grateful and excited.»

For his part, Ismael Cala described his arrival at Palomera Group as «wonderful news to start 2021.»

«New and exciting projects are on the horizon. We are motivated by a 2020 of creative respite and permanent reinvention. So now we’re moving forward. Thanks to Alejandra Palomera and her team for having faith in me to build together the present and the future,» said Cala.

Cala Centre, Ismael’s new event site in Miami, will be the stage for audiovisual productions for the agency.

Among the agency’s exclusive artists are Eduardo Yáñez, Marjorie de Sousa, Ariadne Díaz, Mark Tacher, Sofía Castro, Chantal Andere, Cynthia Klitbo, Danilo Carera, Rodolfo Landeros, William Valdés, Alejandro Chabán, Zuleyka Rivera, Lucía Méndez, Susana Dosamantes, and Lupita Ferrer.

ABOUT ISMAEL CALA

Life and business strategist. For five and a half years he presented CALA on CNN’s prime time in Spanish. He currently directs and presents CALA on the American network MegaTV. Businessman and social entrepreneur. Author of eight best-sellers on leadership, entrepreneurship and personal development, including «The Power of Listening» and «Wake up with Cala». Cala was born in Santiago de Cuba in 1969. Graduated from the executive program of the prestigious Singularity University in Silicon Valley (California). Personally trained with great masters such as Deepak Chopra, Tony Robbins, Robin Sharma, Dr Bruce Lipton, Dr Joe Dispenza and John C. Maxwell, among others. Ambassador of the concept Corporate Happiness for Latin America. He is president and founder of Cala Enterprises Corporation and the Ismael Cala Foundation.

ABOUT PALOMERA GROUP

Palomera Group works with the most important networks in the Hispanic world, including Televisa, Univisión, Telemundo, TV Azteca, RCN Colombia and Caracol Colombia, in addition to studios such as Fox, Universal, Warner, Sony, Paramount, and Netflix. It is chaired by Alejandra Rodríguez de Palomera, a communicator and marketer with a wealth of experience in launching and developing talent in the entertainment world. It has offices in Mexico City, Miami, and Los Angeles.

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SOURCE Ismael Cala

La Confianza del Consumidor de los Hispanos Declina en el Cuarto Trimestre

BOCA RATÓN, Florida, 13 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Los hispanos de los Estados Unidos no finalizaron el 2020 con una opinión optimista acerca de su situación económica, aún cuando se espera que las nuevas vacunas para el COVID-19 contribuyan a que la nación se recupere de los efectos desvastadores de la pandemia.

En el cuarto trimestre del 2020, el Indice de Sentimiento del Consumidor Hispano disminuyó a 79,3% lo cual significó casi alrededor de seis puntos por debajo del porcentaje del…

BOCA RATÓN, Florida, 13 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Los hispanos de los Estados Unidos no finalizaron el 2020 con una opinión optimista acerca de su situación económica, aún cuando se espera que las nuevas vacunas para el COVID-19 contribuyan a que la nación se recupere de los efectos desvastadores de la pandemia.

En el cuarto trimestre del 2020, el Indice de Sentimiento del Consumidor Hispano disminuyó a 79,3% lo cual significó casi alrededor de seis puntos por debajo del porcentaje del tercer trimestre, conforme a la Iniciativa de la Encuesta sobre Economía y Negocios de la Universidad Florida Atlantic (FAU BEPI) en la Escuela de Negocios de FAU.

La cifra del cuarto trimestre – si bien es más ó menos la misma que la del índice de sentimiento de confianza del consumidor correspondiente al total de la población conforme a la Universidad de Michigan – es casi 22 puntos por debajo de la del año pasado, antes del comienzo de la pandemia.

«Puede ser que los hispanos se muestren menos optimistas debido al hecho de que el porcentaje de desempleo de los Latinos es más alto que el porcentaje de desempleo global en los Estados Unidos», manifestó Mónica Escaleras, Ph.D. Directora de FAU BEPI.

La encuesta del cuarto trimestre reveló que el 47 por ciento de los hispanos declararon que están mejor económicamente que hace un año, mientras que en el tercer trimestre el porcentaje que expresaba esto mismo era del 57 por ciento. Además, 62 por ciento de los que respondieron a la encuesta manifestaron que esperan estar mejor económicamente el próximo año, mientras que en el tercer trimestre el porcentaje que expresaba esto mismo era del 69 por ciento.

La última encuesta también reveló que fueron menos los participantes que piensan que éste es un buen momento para comprar artículos de lujo, y fueron más aquellos que piensan que el costo de vida ha aumentado.

No obstante, los hispanos parecen tener confianza en la perspectiva económica a largo plazo, puesto que 66 por ciento de los mismos expresaron que creen que la economía estará bien durante los próximos cinco años. Este porcentaje es nueve puntos por encima del porcentaje obtenido en el tercer trimestre.

La encuesta se basó en una muestra de 617 hispanos de 18 años o mayores de 18 años, desde el 1ro de Octubre al 31 de Diciembre. El margen de error es de

+/-3,95%. La encuesta fue suministrada usando tanto la recopilación de datos vía IVR como la recopilación de datos en la línea usando Dynata. Las respuestas de toda la muestra fueron evaluadas de modo tal de reflejar la distribución nacional de la población hispana por región, educación, sexo, edad, e ingresos, conforme con los últimos datos de la Encuesta de la Comunidad Americana. Los resultados de la encuesta y las tabulaciones cruzadas completas pueden ser consultadas en www.business.fau.edu/BEPI.

 

FUENTE Florida Atlantic University Business and Economics Polling Initiative

Hispanics’ Consumer Confidence Declines in Fourth Quarter

BOCA RATON, Fla., Jan. 13, 2021 /PRNewswire-HISPANIC PR WIRE/ — Hispanics in the United States did not end 2020 with an optimistic view of their financial situations, even as new COVID-19 vaccines are expected to help the nation recover from the devastating effects of the pandemic.

In the fourth quarter of 2020, the Hispanic Consumer Sentiment Index fell to 79.3, about six points shy of the third quarter mark, according to the <a target="_blank"…

BOCA RATON, Fla., Jan. 13, 2021 /PRNewswire-HISPANIC PR WIRE/ — Hispanics in the United States did not end 2020 with an optimistic view of their financial situations, even as new COVID-19 vaccines are expected to help the nation recover from the devastating effects of the pandemic.

In the fourth quarter of 2020, the Hispanic Consumer Sentiment Index fell to 79.3, about six points shy of the third quarter mark, according to the Florida Atlantic University Business and Economics Polling Initiative (FAU BEPI) in FAU’s College of Business.

The fourth quarter number, while about the same as the general population’s consumer confidence sentiment published by the University of Michigan, is nearly 22 points lower than it was a year ago before the start of the pandemic.

«Hispanics may be less optimistic due to the fact that the Latino unemployment rate is higher than the overall unemployment rate in the United States,» said Monica Escaleras, Ph.D., director of FAU BEPI.

The fourth quarter poll found that 47 percent of Hispanics said they are better off financially today than a year ago, compared to 57 percent who felt that way during the third quarter. In addition, 62 percent of respondents said they expect to be better off financially in the next year, while 69 percent of respondents felt that way in the third quarter.

The latest survey also revealed that fewer respondents feel it is a good time to buy big-ticket items, while more respondents believe the cost of living has gone up.

Still, Hispanics appear confident in the long-run economic outlook, with 66 percent saying they expect it to be good in the next five years. That’s up nine points from the third quarter.

The poll is based on a sampling of 617 Hispanics, 18 years of age and older, from Oct. 1 to Dec. 31, 2020. The margin of error is +/- 3.95 percentage points. The survey was administered using both landlines via IVR data collection and online data collection using Dynata. Responses for the entire sample were weighted to reflect the national distribution of the Hispanic population by region, education, gender, age and income, according to latest American Community Survey data. The polling results and full cross-tabulations can be viewed at www.business.fau.edu/BEPI.

SOURCE Florida Atlantic University Business and Economics Polling Initiative

Army Corps of Engineers announces publication of 2021 Nationwide Permits

WASHINGTON, Jan. 13, 2021 /PRNewswire/ — The U.S. Army Corps of Engineers (USACE) announced today the publication in the Federal Register of the 2021 Nationwide Permits (NWPs). The 12 reissued and four new 2021 NWPs in the rule are necessary for work in streams, wetlands and other waters of the United States under Section 404 of the Clean Water Act and Section 10 of the Rivers and Harbors Act of 1899.

The NWPs in this rule take effect <span…

WASHINGTON, Jan. 13, 2021 /PRNewswire/ — The U.S. Army Corps of Engineers (USACE) announced today the publication in the Federal Register of the 2021 Nationwide Permits (NWPs). The 12 reissued and four new 2021 NWPs in the rule are necessary for work in streams, wetlands and other waters of the United States under Section 404 of the Clean Water Act and Section 10 of the Rivers and Harbors Act of 1899.

The NWPs in this rule take effect March 15, 2021. The 12 reissued NWPs replace the 2017 versions of those permits, which now expire March 14, 2021. All activities authorized by the remaining 40 NWPs from 2017 remain authorized until the March 18, 2022, expiration date of those NWPs. 

The 2021 nationwide permits have been published in today’s Federal Register at https://www.federalregister.gov/documents/2021/01/13/2021-00102/reissuance-and-modification-of-nationwide-permits, and will be posted to the USACE Web site at http://www.usace.army.mil/Missions/CivilWorks/RegulatoryProgramandPermits/NationwidePermits.aspx

«Our goals in updating, developing and authorizing these 16 nationwide permits are to enhance regulatory efficiency and provide clarity for the regulated public without decreasing environmental protection,» said Maj. Gen. William «Butch» Graham, USACE Deputy Commanding General for Civil and Emergency Operations. «Our nationwide permits are an important tool in encouraging project proponents to avoid and minimize impacts to wetlands, streams, and other aquatic resources.»

The updated permits streamline the requirements of the Clean Water Act and the Rivers and Harbors Act of 1899, and are informed by extensive feedback from the public and other key stakeholders.

All nationwide permits provide expedited review of projects that have no more than minimal impact on the aquatic environment. Categories of activities that may be covered under these NWPs include residential developments, agricultural activities, stormwater management facilities, land-based renewable energy generation facilities, commercial and industrial developments, and recreational facilities.

The four new nationwide permits are NWPs 55, 56, 57, and 58.  NWP 55 provides an appropriate mechanism for an efficient authorization process to authorize structures in navigable waters for seaweed mariculture activities.  Similarly, NWP 56 provides the same appropriate efficient

Army Corps of Engineers announces publication of 2021 Nationwide Permits/2-2-2

authorization process to authorize structures in navigable waters for finfish mariculture activities. Both of these NWPs also enable project proponents to obtain authorization, as appropriate, to grow multiple species on or in the same structure.

NWP 57 covers the discharges of dredged or fill material and structures and work in regulated waters associated with the construction of electric utility lines and telecommunications activities. Finally, NWP 58 provides authorization for activities in waters of the United States associated with the construction of utility lines for water and other substances.

Notification requirements and impact limits have been revised for some permits to provide greater national consistency and foster timely decision-making for the regulated community without reducing environmental protection. All improvements, additions, and revisions to the package are consistent with the USACE commitment to evaluate minor activities efficiently while ensuring appropriate environmental protection for our nation’s aquatic resources.

The nationwide permits announced today have no major changes from 2017, the last time the nationwide permits were authorized in accordance with the law.

USACE division commanders may add, after public review and consultation, regional conditions to nationwide permits in order to protect local aquatic ecosystems such as fens or bottomland hardwoods, or to minimize adverse effects on fish or shellfish spawning, wildlife nesting or other ecologically critical areas.

Division and district commanders are also charged with ensuring appropriate coordination and consultation occurs with federally recognized American Indian and Alaska Native governments.

Additionally, NWP 26 has not been assigned since 2000, and NWP 47 was in effect for only one five-year cycle (2007 to 2012).

Additional information about the USACE Regulatory Program can be found at http://www.usace.army.mil/Missions/Civil-Works/Regulatory-Program-and-Permits/.

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SOURCE U.S. Army Corps of Engineers

Hispanics’ Consumer Confidence Declines in Fourth Quarter

BOCA RATON, Fla., Jan. 13, 2021 /PRNewswire/ — Hispanics in the United States did not end 2020 with an optimistic view of their financial situations, even as new COVID-19 vaccines are expected to help the nation recover from the devastating effects of the pandemic.

In the fourth quarter of 2020, the Hispanic Consumer Sentiment Index fell to 79.3, about six points shy of the third quarter mark, according to the <a target="_blank"…

BOCA RATON, Fla., Jan. 13, 2021 /PRNewswire/ — Hispanics in the United States did not end 2020 with an optimistic view of their financial situations, even as new COVID-19 vaccines are expected to help the nation recover from the devastating effects of the pandemic.

In the fourth quarter of 2020, the Hispanic Consumer Sentiment Index fell to 79.3, about six points shy of the third quarter mark, according to the Florida Atlantic University Business and Economics Polling Initiative (FAU BEPI) in FAU’s College of Business.

The fourth quarter number, while about the same as the general population’s consumer confidence sentiment published by the University of Michigan, is nearly 22 points lower than it was a year ago before the start of the pandemic.

«Hispanics may be less optimistic due to the fact that the Latino unemployment rate is higher than the overall unemployment rate in the United States,» said Monica Escaleras, Ph.D., director of FAU BEPI.

The fourth quarter poll found that 47 percent of Hispanics said they are better off financially today than a year ago, compared to 57 percent who felt that way during the third quarter. In addition, 62 percent of respondents said they expect to be better off financially in the next year, while 69 percent of respondents felt that way in the third quarter.

The latest survey also revealed that fewer respondents feel it is a good time to buy big-ticket items, while more respondents believe the cost of living has gone up.

Still, Hispanics appear confident in the long-run economic outlook, with 66 percent saying they expect it to be good in the next five years. That’s up nine points from the third quarter.

The poll is based on a sampling of 617 Hispanics, 18 years of age and older, from Oct. 1 to Dec. 31, 2020. The margin of error is +/- 3.95 percentage points. The survey was administered using both landlines via IVR data collection and online data collection using Dynata. Responses for the entire sample were weighted to reflect the national distribution of the Hispanic population by region, education, gender, age and income, according to latest American Community Survey data. The polling results and full cross-tabulations can be viewed at www.business.fau.edu/BEPI.

 

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SOURCE Florida Atlantic University Business and Economics Polling Initiative

Cenntro Automotive Unveils Class 4 All-Electric Commercial Vehicle

ISELIN, N.J., Jan. 13, 2021 /PRNewswire/ — CES 2021 — Cenntro Automotive Group (Cenntro) today unveiled its plans to expand its product portfolio with a purpose-built, all-electric Class 4 vehicle to serve the last-mile urban delivery market.

ISELIN, N.J., Jan. 13, 2021 /PRNewswire/ — CES 2021 — Cenntro Automotive Group (Cenntro) today unveiled its plans to expand its product portfolio with a purpose-built, all-electric Class 4 vehicle to serve the last-mile urban delivery market.

The vehicle, called the CityPorter, offers a unique solution to fleets and logistics customers, offering a range of up to 220 miles on a single charge, a payload of 5,700 pounds, and a top speed of 60 mph. 

The CityPorter was purpose-built to support last-mile delivery needs with its generous payload and 636 square feet of cargo capacity. Cenntro anticipates showcasing the CityPorter to US fleets in the second half of 2021 and is currently looking at opportunities to engage in demo programs for US and EU fleets. 

«We are confident that we can ramp our production as we move through 2021 and introduce the CityPorter to US and European markets, delivering the quality and performance that top tier fleets demand,» said Peter Wang, Chairman, and CEO. 

The CityPorter will be equipped with Cenntro’s state-of-the-art telematics. Cenntro’s Smart platform drives powerful two-way data exchange and offers fleet management advanced integration with other business applications optimizing route planning, reducing downtime, and delivering true big data management.

To support the launch of the CityPorter, Cenntro plans to expand its infrastructure in both the US and Europe and intends to work directly with fleets and sustain its operations with a complementary network of truck dealers and distributors.

In line with the announcement, Cenntro’s stated its plans to re-establish Manufacturing sites in the US and Europe in late 2021. Also, Cenntro will open an Engineering and Innovation Center in New Jersey in the second quarter of 2021. «We intend to move closer to our customers as we expand our products portfolio,» continued Peter Wang,

About The CityPorter 
The CityPorter is purpose-built to bring to market a class-leading, all-electric Class 4 vehicle that won’t sacrifice productivity. With a payload capacity of 5,700 pounds and a robust cargo volume, the CityPorter can meet the diverse and demanding needs of last-mile delivery. 

220 miles on Single Charge

High Strength Chassis and Cab 

Low Cost of Ownership

Zero Emissions

For additional information contact Cenntro sales at sales@cenntroauto.com.

About Cenntro Automotive 
Cenntro Automotive is the global leader in designing, manufacturing, and distribution of all-electric, urban delivery vehicles, offering our customers a full range of product lines to support smarter, sustainable, productive solutions to meet their business needs. Cenntro’s product portfolio ranges from last-mile delivery to urban logistics, city service to sustainable farming, and grounds care. Cenntro vehicles have achieved over one million miles driven with over 2,800 vehicles sold. 

Cenntro is dedicated to bringing all-electric solutions to the commercial market and is driven to deliver innovative, reliable commercial transportation technologies. Established in 2014, Cenntro’s all-electric vehicles bring innovation to traditional urban delivery, ensuring that our customers’ operations are always running, optimized, and coordinated through all sustainability stages. Reflecting today’s market demands, Cenntro’s vehicles maximize cargo volume and payload without sacrificing range. 

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SOURCE Cenntro Automotive

Numerator Reports Amazon and Insurance Industry Lead Ad Spend For African American / Hispanic Media and Ads With Diverse Talent

CHICAGO, Jan. 13, 2021 /PRNewswire/ — Numerator, a data and tech company serving the market research industry, has released three reports quantifying brand spend in Black / African American media, Hispanic media and in ads with Black / African American talent. Analysis indicates that the insurance sector leads in spend in…

CHICAGO, Jan. 13, 2021 /PRNewswire/ — Numerator, a data and tech company serving the market research industry, has released three reports quantifying brand spend in Black / African American media, Hispanic media and in ads with Black / African American talent. Analysis indicates that the insurance sector leads in spend in all three areas. Amazon is the only company to make the top five of all three lists, although Geico follows closely.

Numerator People Insights data, collected through MicroSurveys in Numerator’s consumer app, shows that Black / African American consumers are not only more likely to be aware of a brand’s values, they are also more likely to say a brand’s values are important when making a purchase. And while 16% of all consumers say a brand’s commitment to diversity, equality, and social justice is important when they make a purchase decision, that number is nearly double for Black / African American consumers (31%).

All

Asian

Black /
African American

Hispanic /

Latino

White /
Caucasian

Other

A brand’s values are important when I make a purchase

17.9%

18.3%

21.9%

17.8%

17.1%

21.2%

I’m extremely or very aware of the corporate values behind the products I purchase

28.3%

31.2%

38.1%

37.2%

24.5%

33.4%

A brand’s commitment to diversity, equality & social justice is important to me when choosing a product or service

16.1%

15.8%

31.1%

18.1%

12.9%

18.1%

This analysis captures media spend across 24 paid media channels for the 12 months ending 11/30/20. Key findings of the detailed charts include: 

General

  • Insurance, Automotive and Telecom are the largest spenders in Black / African American and Hispanic media– with the three industries representing 81% of the top 15 brands’ ad spend in Black / African American media and representing $6.7B in ad spend.
  • Spend in Hispanic media is dominated by the insurance sector with 68% of top 15 brands’ spend, and the rest fragmented across another nine industries.
  • While Insurance is also the leader in ad spend with Black / African American talent at 19% of the Top 30, CPG brands and retailers each come in at 13% of the top 30 with brands like Gillette, Dove and Bounty and Amazon, Target and Walmart.

Insurance

  • Insurance companies represent 41% of ad spend by the top 15 advertisers in Black / African American media and 68% in Hispanic Media.
  • Insurance is the largest industry investing in ad spend with Black / African American talent as well, with 19% of total ad spend with Black / African American talent.
  • Geico is the largest spender in both Black / African American and Hispanic Media. Among insurance companies, State Farm spends the most on ads with Black / African American talent.

Automotive

  • Automotive companies are the next most aggressive investors in diverse media among the top 15, coming in #2 in Black / African American media spend at 17% and #3 in Hispanic media spend at 5%.
  • Toyota, Chevrolet and Hyundai are among the top 15 in Black / African American media while Hyundai and Nissan invest in Hispanic media.
  • Hyundai, Subaru, Lincoln and Kia are all in the top 30 brands placing ad dollars into ads with Black / African American talent.

Telecom

  • Comcast, T-Mobile, AT&T and Verizon all make the top 15 list for ad spend in Black / African American media — while no Telecom companies make the top 15 for Hispanic Media.
  • AT&T has the single largest ad spend on Black / African American talent ads of any advertiser across all industries.

Methodology:
Black / African American Media: This tracking universe represents the Black / African American focused U.S. media and markets that Numerator monitors and is a subset of our General Media tracking universe. Numerator monitors advertising spend for 184 Black / African American media outlets across TV networks, radio stations, newspapers, and magazines.

Hispanic Media: This tracking universe represents the Spanish language and Hispanic focused U.S. media and markets that Numerator monitors. Numerator monitors advertising spend for more than 300 Spanish language and Hispanic focused media outlets across TV networks, radio stations, newspapers, and magazines.

Diverse Talent: Identifies advertisements that feature Black / African American actors or other talent.

About Numerator
Numerator is a data and tech company serving the market research space. Headquartered in Chicago, IL, Numerator has more than 2,000 employees worldwide. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change. The majority of Fortune 100 companies are Numerator clients.

Numerator Logo (PRNewsfoto/Numerator)

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SOURCE Numerator

Seniors Housing and Care M&A Activity Hits Record-High In Q4:2020, According to Acquisition Data from Irving Levin Associates LLC

NEW CANAAN, Conn., Jan. 13, 2021 /PRNewswire-PRWeb/ — The number of publicly announced seniors housing and care acquisitions in the fourth quarter of 2020 rose to a record high, with 120 deals announced, based on new acquisition data from Irving Levin Associates. This represents a 107% increase from the 58 transactions in the previous quarter and 5% higher than the 114 deals made public in the fourth quarter of 2019. Also, the $2.52 billion spent on the fourth quarter…

NEW CANAAN, Conn., Jan. 13, 2021 /PRNewswire-PRWeb/ — The number of publicly announced seniors housing and care acquisitions in the fourth quarter of 2020 rose to a record high, with 120 deals announced, based on new acquisition data from Irving Levin Associates. This represents a 107% increase from the 58 transactions in the previous quarter and 5% higher than the 114 deals made public in the fourth quarter of 2019. Also, the $2.52 billion spent on the fourth quarter transactions surpassed the previous quarter’s total of $1.49 billion by 69%, based on publicly disclosed prices. However, compared with the fourth quarter of 2019, which saw $3.73 billion spent, dollar volume was 32% lower.

«As seniors began to receive the first doses of COVID-19 vaccines, investors were unleashed on the M&A market in the fourth quarter of 2020,» stated Ben Swett, Editor of The SeniorCare Investor. «Lenders gave the go-ahead on dozens of deals that were delayed because of the pandemic, leading to record transaction volume.»

Portfolio deals were prevalent in the fourth quarter, particularly for skilled nursing facilities, with 26 portfolio sales (three properties or more) announced, versus eight in the third quarter and 10 in the second quarter. Those portfolio sales in the fourth quarter accounted for well over 170 properties. There were four deals that surpassed $100 million in publicly disclosed value, including Eagle Arc Partners’ purchase of 20 skilled nursing facilities in the Southeast for more than $300 million, and Welltower’s $200 million sale of six seniors housing communities around the Boston, Massachusetts area to a fund co-managed by global private equity firm Taurus Investment Holdings and Northbridge Asset Management.

Unlike previous quarters, skilled nursing deals represented a majority of fourth quarter M&A, in terms of both transactions (52%) and properties (more than 70%). «Average skilled nursing occupancy plummeted during the pandemic, but federal relief has stabilized many facilities’ bottom lines. Also, both residents and staff have been among the first to receive the vaccine. These factors have given buyers the green light to start acquiring value-add facilities again,» added Swett. Once again, assisted living and memory care made up the majority of the seniors housing deals, or 51%, followed by independent living with 17% of the share, affordable seniors housing with 16%, active adult with 10% and CCRCs accounting for 5% of the seniors housing deals.

All long-term care M&A deals dating back to 1993 can be accessed on the Deal Search Online database and can be purchased via a site license. All quarterly results are published in The Health Care M&A Report for all 13 sectors of health care, which is part of the HealthCareMandA.com. In addition, annual results of the seniors housing and care acquisition markets were published last year in the 25th Edition of The Senior Care Acquisition Report. The comprehensive report has 400 pages of transaction details and valuation statistics in a two-volume set, separated out by seniors housing and skilled nursing. The 26th Edition will be available by March 2021. For information, or to order the reports, call 800-248-1668. Irving Levin Associates was established in 1948 and has headquarters in New Canaan, Connecticut. The company publishes research reports and newsletters and maintains databases on the healthcare and seniors housing M&A markets.

Media Contact

Ben Swett, Irving Levin Associates LLC, 203-846-6800, swett@levinassociates.com

 

SOURCE Irving Levin Associates LLC

Pennsylvania AFL-CIO Opposes Judicial Gerrymandering, House Bill 38

HARRISBURG, Pa., Jan. 13, 2021 /PRNewswire/ — Today, the Pennsylvania House Judiciary Committee passed House Bill 38, a desperate attempt to gerrymander our Commonwealth’s courts. The officers of the Pennsylvania AFL-CIO, President Rick Bloomingdale and Secretary-Treasurer Frank Snyder, issued the following joint statement:

HARRISBURG, Pa., Jan. 13, 2021 /PRNewswire/ — Today, the Pennsylvania House Judiciary Committee passed House Bill 38, a desperate attempt to gerrymander our Commonwealth’s courts. The officers of the Pennsylvania AFL-CIO, President Rick Bloomingdale and Secretary-Treasurer Frank Snyder, issued the following joint statement:

«Judicial gerrymandering further fractures our democracy. Statewide judges make decisions that impact all Pennsylvanians, and all Pennsylvanians should have an equal say in who holds these positions of power. In a democracy, voters choose our leaders, not the other way around. We vehemently oppose the distortion and gerrymandering of Pennsylvania’s court system, proposed in House Bill 38.»

 

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/pennsylvania-afl-cio-opposes-judicial-gerrymandering-house-bill-38-301207731.html

SOURCE PA AFL-CIO