Categoría: Influencers

NUEVA YORK, 24 de febrero de 2021 /PRNewswire-HISPANIC PR WIRE/ — La recién creada Mother Tongue anunció hoy que es el socio exclusivo de producción en español del programa de podcast, Brains On, de American Public Media’s (APM). Distribuido ampliamente a través de la enorme red de podcasts de reVolver, Brains On en Español ayudará a atender las severas brechas tan evidentes en la educación de los niños latinos en los EE.UU. en ciencias, tecnología, ingeniería y matemáticas (STEM, por sus siglas en inglés). Las habilidades STEM son más necesarias ahora que nunca para competir en una economía global y las actuales plataformas de entretenimiento educativo le están fallando a miles de niños latinos en los EE.UU. Con Mother Tongue, APM amplía su galardonado contenido de podcasts para llegar al creciente auditorio latino en los EE.UU., incluyendo la coordinación de programación multilingüe en un futuro.

Los cofundadores de Mother Tongue y veteranos de la industria del marketing hispano/latinx, Lupe De Los Santos y Stephen Hobbs, tienen en conjunto más de 40 años de experiencia en la industria de la difusión y el entretenimiento. Antes de Mother Tongue, Hobbs trabajaba como vicepresidente de Podcasts y Vivencial para Univision Communications y es cofundador de reVolver Podcasts.

«Nuestro objetivo a través de Mother Tongue es ampliar las posibilidades para el crecimiento y aprendizaje de los niños y las familias multilingües, empezando por el español,» dijo Hobbs. «Los estudiantes latinos actualmente representan el grupo minoritario más grande en el sistema de educación pública, pero sus calificaciones se ubican por debajo del promedio nacional en exámenes de rendimiento en matemáticas y ciencias. La amplia cartera de programación de podcasts de APM ofrecerá un muy necesario apoyo a estos públicos y cerrará estas brechas.»

«Estoy convencida del poder del uso de las plataformas de entretenimiento, como los podcasts, para educar a diversos auditorios,» agregó De Los Santos. «Nuestra experiencia combinada en difusión y marketing digital, así como en esfuerzos de entretenimiento y estilo de vida, sin duda asegurarán que este contenido sea más accesible y ofrezca mayor disfrute a las familias hispanas/latinx en los EE.UU.»

Brains On presenta a Molly Bloom, cocreadora y anfitriona de Brains On y su esperanza es que, a través de Brains On en Español, «Los niños y sus familias se sientan motivados a explorar su curiosidad natural y su asombro al oír que se responden las preguntas del auditorio a través de un lente enfocado en la ciencia. Con el lanzamiento de Brains On en Español, nos emociona aún más que los niños puedan ampliar las habilidades que necesitan para navegar a través de nuestro cambiante mundo como pensadores de mente abierta y crítica».

«Estamos encantados de asociarnos con Mother Tongue para traer programación en audio entretenida y basada en evidencias a los niños y familias hispanohablantes en los EE.UU. y en todo el mundo en una época en que los hechos se han vuelto más importantes que nunca», agregó Alex Schaffert, Directora de Operaciones de On-Demand Audio, American Public Media.

Dado que los latinos representan el grupo minoritario más grande en los EE.UU., Mother Tongue, APM y reVolver aprovecharon esta oportunidad como una forma de revolucionar el panorama de los podcasts y crear una vía a través de la que los niños y adultos por igual puedan escuchar sus podcasts preferidos en inglés y español. Como el número de niños bilingües aumenta cada año, Mother Tongue espera hacer avanzar y diversificar la industria y motivar a los niños a crecer y aprender.

Los oyentes podrán escuchar el nuevo podcast Brains On en Español a través de Apple, Spotify, Amazon Music, iHeart y Radio Public. Para descubrir más, visita https://www.brainson.org/page/es.

Acerca de Mother Tongue
Mother Tongue no es como ninguna otra red de podcasts en los Estados Unidos, en tanto que es el socio exclusivo de producción en español del programa de podcast, Brains On, de American Public Media’s (APM). Distribuido ampliamente a través de la enorme red de podcasts de reVolver, Brains On en Español ayuda a atender las severas brechas tan evidentes en la educación de los niños latinos en los EE.UU. en ciencias, tecnología, ingeniería y matemáticas (STEM, por sus siglas en inglés). Para más información, visite https://www.mtongue.com/, o síganos en Facebook e Instagram.

Acerca de reVolver Podcasts
reVolver podcasts es el creador y distribuidor multicultural líder en contenido de audio a demanda en los EE.UU. Hogar de «El Show de Piolín,» «The Power of Us,» y «Don Cheto, Al Aire», así como de otros 50 programas que van desde deportes, música, finanzas, entretenimiento, estilo de vida, salud y bienestar, inspiración, noticias, contenido de marca y eventos en vivo, los podcasts son distribuidos a través de reVolverPodcasts.com, Apple Podcasts, Spotify, Google Podcasts, Pandora y iHeartMedia. Para más información acerca de la compañía, visite www.reVolverpodcasts.com

Acerca de American Public Media
American Public Media® (APM) es la división nacional de programación y distribución de American Public Media Group y alcanza a 19 millones de oyentes a través de unas 1,000 estaciones de radio a nivel nacional cada semana. APM es una de las productoras y distribuidoras más grandes de programación de radio pública en el mundo, con una cartera que incluye a BBC World Service, Marketplace® y los programas de música clásica líderes en la nación. APM ofrece una serie variada de podcasts que abarcan lo mejor en cocina, cultura, entretenimiento, negocios y periodismo de investigación. Para más información sobre APM, visite www.americanpublicmedia.org.

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FUENTE Mother Tongue

NEW YORK, Feb. 24, 2021 /PRNewswire-HISPANIC PR WIRE/ — Newly-formed Mother Tongue today announced it is the exclusive Spanish-language production partner of American Public Media’s (APM) award-winning educational podcast program, Brains On. Distributed broadly through reVolver’s vast podcast network, Brains On en Español will help address the severe gaps evident in US Latino children’s Science, Technology, Engineering, and Mathematics (STEM) education. STEM skills are more necessary now than ever to compete in a global economy, and the current educational entertainment platforms are failing throngs of U.S. Latino children. With Mother Tongue, APM expands its award-winning podcast content to the growing U.S. Latino audience, including the coordination of future multilingual programming.

Mother Tongue Co-founders and Hispanic/Latinx marketing industry veterans, Lupe De Los Santos and Stephen Hobbs, bring a combined 40+ years of experience in the broadcast and entertainment industries. Prior to Mother Tongue, Hobbs served as VP of Podcasts and Experiential for Univision Communications and co-founder of reVolver Podcasts.

«Our objective with Mother Tongue is to expand the possibilities for growth and learning among multilingual children and families, starting with Spanish,» said Hobbs. «Latino students currently comprise the largest minority group in the public school system, yet score lower than national averages on math and science achievement tests. APM’s broad portfolio of podcast programming will provide much-need support to these audiences and bridge these gaps.»

«I am a firm believer in the power of entertainment platforms, such as podcasts, being used to educate diverse audiences,» added De Los Santos. «Our combined experience in broadcast and digital marketing, as well as entertainment and lifestyle efforts, will no doubt ensure that this content is more easily accessed and enjoyed by Hispanic/Latinx families across the U.S.»

Brains On features Molly Bloom, co-creator and host of Brains On, and her hope is that with Brains On en Español, «Kids and families will be encouraged to explore their natural curiosity and wonder by hearing audience questions answered through a science-focused lens. With the launch of Brains On en Español, we’re excited for even more kids to nurture the skills they need to navigate our changing world as open-minded, critical thinkers.»

«We’re thrilled to partner with Mother Tongue on bringing entertaining and evidence-based audio programming to Spanish-speaking kids and families in the U.S. and around the world during a time when facts have never mattered more,» added Alex Schaffert, COO of On-Demand Audio, American Public Media.

With Latinos representing the largest minority group in the U.S., Mother Tongue, APM & reVolver took this opportunity as a way to revolutionize the podcast landscape and create an avenue where children and adults alike could listen to their favorite podcasts in English and Spanish. With the number of bilingual children increasing each year, Mother Tongue hopes to advance and diversify the industry and encourage kids to grow and learn.

Listeners can catch the all-new Brains On en Español podcast on Apple, Spotify, Amazon Music, iHeart, and Radio Public. To learn more, visit https://www.brainson.org/page/es.

About Mother Tongue
Mother Tongue is unlike any other podcast network in the United States as the exclusive multilingual partner to American Public Media’s award-winning educational podcast program, Brains On. Distributed broadly through reVolver’s vast podcast network, Brains On en Español helps address the severe gaps evident in US Latino children’s Science, Technology, Engineering, and Mathematics (STEM) education. For more information, visit https://www.mtongue.com/, or follow us on Facebook and Instagram.

About reVolver Podcasts
reVolver podcasts is the leading multicultural, audio-on-demand content creator and distributor in the U.S. Home to «El Show de Piolín,» «The Power of Us,» and «Don Cheto, Al Aire» plus more than 50 additional programs spanning sports, music, finance, entertainment, lifestyle, health and wellness, inspiration, news, branded content and live events, the podcasts are distributed on reVolverPodcasts.com, Apple Podcasts, Spotify, Google Podcasts, Pandora and iHeartMedia. For more information about the company, visit www.reVolverpodcasts.com

About American Public Media
American Public Media® (APM) is the national programming and distribution division of American Public Media Group and reaches 19 million listeners via approximately 1,000 radio stations nationwide each week. APM is one of the largest producers and distributors of public radio programming in the world, with a portfolio that includes BBC World Service, Marketplace®, and the leading classical music programs in the nation. APM offers a diverse array of podcasts featuring the best in food, culture, entertainment, business and investigative journalism. For more information on APM, visit www.americanpublicmedia.org.

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SOURCE Mother Tongue

TORRANCE, Calif., Feb. 24, 2021 /PRNewswire-HISPANIC PR WIRE/ — Six Honda models have earned the Insurance Institute for Highway Safety’s (IIHS) TOP SAFETY PICK (TSP) rating or better for 2021, with three, Accord, Insight and Odyssey, achieving the pinnacle TOP SAFETY PICK+ (TSP+) rating. Contributing to the top ratings, the 2021 Accord, two Civic models[1] (Sedan and Hatchback), CR-V, Insight and Odyssey each achieve the highest possible rating of «GOOD» in all six IIHS crashworthiness tests. In addition, all feature Honda Sensing^® driver-assistive and safety technology as standard equipment, earning «SUPERIOR» ratings for vehicle-to-vehicle frontal crash prevention.

Honda Sensing^® is now available or standard on every Honda automobile model, and there are well over four million Honda vehicles on U.S. roads today featuring this comprehensive suite of safety and driver-assistive technologies, which includes Collision Mitigation Braking System™ (CMBS™) with Pedestrian Detection; Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

All Honda vehicles also benefit from Honda’s proprietary Advanced Compatibility Engineering™ (ACE™) body structure, designed to protect occupants in a wide variety of frontal collisions, along with advanced supplemental restraint systems, including pretensioning front seatbelts, and front, side, knee and side-curtain airbags.

To earn the 2021 TSP award, a vehicle must earn «GOOD» crashworthiness ratings in all test modes, including in the challenging passenger-side small overlap test. A top-rated vehicle must also offer front crash prevention that earns an «ADVANCED» or «SUPERIOR» rating in both vehicle-to-vehicle and vehicle-to-pedestrian testing, as well as «GOOD» or «ACCEPTABLE» ratings for available headlights; while TSP+ rated vehicles must achieve the same «GOOD» or «ACCEPTABLE» rating for their standard headlights. Separately, every Honda model that has been fully evaluated in the NHTSA’s 2021 model year NCAP testing has received a 5-Star Overall Vehicle Score[2].

For More Information
Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda. Additional media information including detailed pricing features and high-resolution photography of all 2021 Honda models is available at hondanews.com.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for 38 years and currently operates 19 major manufacturing facilities in North America. In 2020, more than 95 percent of all Honda vehicles sold in the U.S. were made in North America, using domestic and globally-sourced parts.

About Honda Safety Leadership
Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world’s most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

[1] Excludes Civic Type R.
[2] Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration’s (NHTSA’s) New Car Assessment Program (www.SaferCar.gov). Not yet fully evaluated for the 2021 model year are the Clarity series and Civic Type R.

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SOURCE American Honda Motor Co., Inc.