Urban Health Plan Residency Program for Nurse Practitioners and Physician Assistants Receives Accreditation

BRONX, N.Y., Feb. 5, 2021 /PRNewswire-HISPANIC PR WIRE/ — Urban Health Plan’s Nurse Practitioner (NP) and Physician Assistant (PA) Residency Program has received accreditation by the National Nurse Practitioner Residency and Fellowship Training Consortium (the Consortium).

The year-long program, established in 2019, provides rigorous post-graduate training to new nurse practitioner and physician assistant graduates embedded with a deep understanding of the social determinants of health…

BRONX, N.Y., Feb. 5, 2021 /PRNewswire-HISPANIC PR WIRE/ — Urban Health Plan’s Nurse Practitioner (NP) and Physician Assistant (PA) Residency Program has received accreditation by the National Nurse Practitioner Residency and Fellowship Training Consortium (the Consortium).

The year-long program, established in 2019, provides rigorous post-graduate training to new nurse practitioner and physician assistant graduates embedded with a deep understanding of the social determinants of health and the achievement of health equity unique to the Bronx, Queens and Central Harlem communities served by Urban Health Plan. It is the first program in New York City, second in New York State and tenth nationwide to be accredited by The Consortium since its inception in 2015.

The Consortium was established as a non-profit organization to develop an accreditation service for postgraduate training programs. The accreditation process, which is voluntary, involves extensive analysis and documentation of the residency program’s operations. It also involves an on-site visit for verification and inspection of the program and its facilities by professionals with nationally recognized expertise in postgraduate training for nurse practitioners.

«This accreditation is a major accomplishment that puts our program through a thorough peer review process, with objective and rigorous quality standards that is consistent with how we provide patient care,» says Paloma Hernandez, President and CEO of Urban Health Plan. «I applaud the program leadership team and faculty, who work side-by-side with residents, for successfully navigating the accreditation process.»

«The NP/PA residency program was designed to prepare nurse practitioners and physician assistants to provide care in a community health setting to patients with diverse clinical needs,» says Jennifer Genuardi, MD,. Director of Clinical Best Practices and Clinical Education who serves as the clinical director. «This accreditation gives us a seal of approval on the quality of the postgraduate training we are providing.»

About Urban Health Plan:  Urban Health Plan (UHP), a system of federally qualified community health centers based in the South Bronx, Central Harlem and Corona, Queens, has served the community since 1974. We have eleven clinical sites, a mental health facility, twelve school-based sites and six administrative and program sites.  In 2019, we served more than 90,000 patients. UHP is Joint Commission accredited. For more information, visit www.urbanhealthplan.org

About the Consortium: The National Nurse Practitioner Residency and Fellowship Training Consortium («The Consortium») is a membership, advocacy, training and accreditation organization for postgraduate NP and NP/PA training programs. The Consortium exists to support new and ongoing postgraduate training programs for nurse practitioners and physician assistants in the achievement and maintenance of the highest standards of rigor and quality, consistent with achieving the goal of an expert healthcare workforce prepared to meet the needs of patients and the society as a whole.

SOURCE Urban Health Plan

Kia Motors To «Accelerate The Good» Through Donations To High School Football Programs Impacted By The Pandemic

Woodrow Wilson High School in Camden, New Jersey to Receive a $50,000 Donation from Kia; Donations to Additional High Schools to be Announced

IRVINE, Calif., Feb. 5, 2021 /PRNewswire-HISPANIC PR WIRE/ — 

<img id="prnejpgd600left" title="Kia Motors To "Accelerate The Good" Through Donations…

Woodrow Wilson High School in Camden, New Jersey to Receive a $50,000 Donation from Kia; Donations to Additional High Schools to be Announced

IRVINE, Calif., Feb. 5, 2021 /PRNewswire-HISPANIC PR WIRE/ — 

Kia Motors To "Accelerate The Good" Through Donations To High School Football Programs Impacted By The Pandemic
  • Campaign is an extension of Kia’s «Accelerate The Good» charitable initiatives which includes college scholarships, homeless youth assistance, and pandemic relief
  • Kia’s new «The Game Must Go On» creative elements; and a :30-second spot, entitled «The Bear & The Eagle» featuring the 2021 Sorento SUV, available at YouTube.com/Kia

As America readies for the action of the field this Sunday, Kia Motors America today announced an all-out blitz in support of America’s youth, specifically those whose football dreams have been negatively impacted by the COVID-19 pandemic. After 11 consecutive years of award-winning and thought-provoking ads in the big game, this year, Kia will focus on giving back directly to young people nationwide through a new charitable initiative in support of high school football programs across the country.

The first high school recipient is Woodrow Wilson High School in Camden, N.J. With 68 players on the team roster, in the fall of 2020, the Woodrow Wilson Tigers suspended their season due to budget cuts and social distancing mandates. Additional high school football programs will be added to the campaign and announced over the coming weeks.

«Football is America’s game, and this Sunday will provide the welcome break we all need from the pandemic. As we thought about it more, we realized Kia could use this as an opportunity to help high school players keep working toward their dreams of someday being on football’s biggest stage,» said Russell Wager, vice president, marketing, Kia Motors America. «Kia is continuing to help young people in need get back some of their pre-pandemic lives. We admire the resolve and determination of the Woodrow Wilson Tigers and look forward to celebrating more extraordinary young people across the country who simply want to play the game they love.»

Supporting high school football teams is the latest extension of Kia Motors’ «Accelerate The Good» charitable initiative, which began in 2019 when the Great Unknowns Scholarship was established to help young people in need get a foothold in higher education. At the onset of the pandemic in 2020, Kia continued these efforts by making two separate $1 million donations to organizations that support America’s homeless youth population. In addition to the monetary donations, Kia Team Member volunteers assembled personal protective equipment (PPE) at Kia’s manufacturing plant in Georgia, ultimately delivering more than 550,000 face shields to hospitals and medical centers across the country.

«We’re honored and humbled to accept such a wonderful donation from Kia Motors,» said, Camden City School Superintendent, Katrina McCombs. «Our children and student-athletes deserve every opportunity to compete in the classroom and on the athletic fields. We know first-hand that this generous donation will help restore and elevate our football program for some very deserving student-athletes.»

Additional campaign elements include a :30-second video, «The Game Must Go On,» which illustrates the impact cancelled sports programs can have on young people. A :30-second broadcast spot, entitled «The Bear & The Eagle,»  featuring the all-new 2021 Kia Sorento SUV will debut on network and cable outlets. The spot takes the viewer on a surreal journey into a wide variety of wilderness adventures while highlighting various features of Kia’s rugged and capable new SUV.

About Kia Motors America
Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands. Kia serves as the «Official Automotive Partner» of the NBA and offers a complete range of vehicles sold through a network of more than 750 dealers in the U.S., including cars and SUVs proudly assembled in West Point, Georgia.*

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

*The Telluride, Sorento and K5 are assembled in the United States from U.S. and globally sourced parts.

Kia Motors America Logo

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SOURCE Kia Motors America

SUE: The T. rex Experience exhibition, opening Feb. 12 at the Denver Museum of Nature & Science, transports guests to the Late Cretaceous world of this famous fossil.

DENVER, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — SUE, the most complete, best-preserved Tyrannosaurus rex ever discovered is coming to the Denver Museum of Nature & Science on Feb. 12.

The traveling exhibition SUE: The T. rex Experience features the latest scientific discoveries about this incredible fossil. The exhibition tickles guests’ senses as they explore SUE’s world, touch casts of real dinosaur fossils, hear the throaty…

DENVER, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — SUE, the most complete, best-preserved Tyrannosaurus rex ever discovered is coming to the Denver Museum of Nature & Science on Feb. 12.

The traveling exhibition SUE: The T. rex Experience features the latest scientific discoveries about this incredible fossil. The exhibition tickles guests’ senses as they explore SUE’s world, touch casts of real dinosaur fossils, hear the throaty rumble of a T. rex growl, and come face to face with SUE.

«Our community has expressed an unwavering interest in dinosaurs, and we can’t wait to introduce SUE to Colorado through this exciting exhibition,» Denver Museum of Nature & Science President & CEO George Sparks says. «We hope this glimpse into SUE’s world inspires budding paleontologists and reignites a flame of curiosity in everyone else.»

SUE’s fossils are on permanent display at the Field Museum in Chicago, so the traveling exhibition gives you a chance to experience SUE through:

  • An exact cast of SUE’s skeleton, measuring in at 40 feet from snout to tail and 13 feet tall at the hip.
  • Touchable bronze casts of SUE’s bones.
  • A multimedia light show that highlights the details of SUE’s skeleton.

«Most of the Denver metro area is situated on top of rocks deposited during SUE’s time, so not only are we excited for SUE to visit Colorado, but we also have some incredible recent discoveries closer to home that guests will get to explore as part of the exhibition,» Museum Curator of Dinosaurs Joe Sertich adds.

A timed ticket for Museum entry and a separate timed ticket for entry into SUE: The T. rex Experience is required.

SUE: The T. rex Experience was organized by the Field Museum and is part of the Griffin Dinosaur Experience, made possible by the generous support of the Kenneth C. Griffin Charitable Fund.

Media Preview
Advance media tours will be conducted Feb. 9 and 10. Contact maura.oneal@dmns.org to confirm a time. For more information, photos and videos, visit the online press kit.

About the Denver Museum of Nature & Science
The Denver Museum of Nature & Science is the Rocky Mountain Region’s leading resource for informal science education.

CONTACT

Maura O’Neal
303.370.6407 • maura.oneal@dmns.org

SOURCE Denver Museum of Nature & Science

GenoBank.io and Arion Genetica Partner to Make COVID-19 Testing Easier, More Secure for Travelers

PALO ALTO, Calif., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — GenoBank.io, the leader in anonymous, privacy-securing DNA testing, has partnered with Arion Genetica and a network of laboratories based in Mexico City, Mexico. The two companies are undertaking an ambitious project: to cryptographically verify traveler’s COVID-19 tests to prevent fraud. Most countries require incoming travelers to present a negative COVID-19 test. However, there is no universal system…

PALO ALTO, Calif., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — GenoBank.io, the leader in anonymous, privacy-securing DNA testing, has partnered with Arion Genetica and a network of laboratories based in Mexico City, Mexico. The two companies are undertaking an ambitious project: to cryptographically verify traveler’s COVID-19 tests to prevent fraud. Most countries require incoming travelers to present a negative COVID-19 test. However, there is no universal system in place to ensure that the test results provided by the travelers are accurate. GenoBank.io has the solution.

GenoBank.io is providing Arion Genetica with the technology to certify COVID-19 lab test results for travelers heading into the United States. Laboratories around the world can register with GenoBank.io and receive certified lab results that their customers can pass along to Border Officers and Airline personnel. Lab results are encrypted and stamped into a public blockchain to provide a verifiable chain of custody that ensures the lab results are legitimate. These certified lab results are accepted by the U.S. Department of Homeland Security to help speed up the testing process, ensuring easier entry and minimized risk for US travelers.

«Our goal is to help travellers get back to their lives faster by giving traceability to COVID lab results. GenoBank.io empowers laboratories by providing a verifiable chain of custody over the lab results of its customers» says GenoBank.io’s founder and CEO, Daniel Uribe. «This provides certainty that lab results are not forged or tampered by using a unique cryptographic signature paired to each Lab Rep ID. Results are made immutable upon being recorded into the blockchain and have a time stamp that makes them valid for only 3 days. This is all achieved via a QR code that protects the privacy of users.»

As Arion Genetica Chief Scientific Officer. Ms. Laura U. Figueroa says, «We have 3 big challenges to comply with CDC order. The first is to avoid the tampering of lab results. The second is to protect the privacy of our customers and the third is to ensure that the certificates are verifiable by travel authorities from countries around the world. GenoBank.io is helping us by recording laboratory results onto the blockchain.»

More information on the platform can be found on https://genobank.io/certificates

GenoBank.io is the first privacy-preserving DNA/RNA test kit and platform that guarantees consumers control over their laboratory data. Their patent pending technology leverages blockchain and differential privacy to anonymize DNA data while making it available for analysis. To support Genobank’s mission to provide the world with control over their DNA and gain a financial stake in their success, visit their crowdfunding campaign on WeFunder (https://wefunder.com/genobank).

Arion Genetica is an innovative provider of laboratory tests in Mexico, including COVID-19, reproductive and DNA testing. Arion Genetica offers timely, accurate results in the detection for infectious agents and genetic analysis. The lab’s main focus is on genomic applications, COVID-19 tests, reproductive health, and oncology.

SOURCE Genobank.io

Catholic Health Care Systems Make Comprehensive Commitment to Confronting Racism by Achieving Health Equity

WASHINGTON, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Catholic Health Association of the United States (CHA) today launched a membership-driven initiative to confront racism by achieving health equity.

<img id="prnejpg2b07left" title="Catholic Health Association Logo" border="0" alt="Catholic Health Association Logo" align="middle" imagelabel="General"…

WASHINGTON, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — The Catholic Health Association of the United States (CHA) today launched a membership-driven initiative to confront racism by achieving health equity.

Catholic Health Association Logo

Twenty-three of the nation’s largest Catholic health care systems have already pledged their commitment to confronting systemic racism by prioritizing equity in response to COVID-19; enacting change across their own health care systems by examining and changing hiring, promotion and retention practices to ensure diversity and inclusion; forming stronger partnerships with communities of color to improve health outcomes; and leveraging their united and powerful voice to advocate for policy changes that address the root causes of racism and social injustice.

«COVID-19’s greater impact on communities of color and the police killings of George Floyd and others demonstrate the urgent need to address the devastating impact racism has on the health and well-being of individuals and communities,» said Sr. Mary Haddad, RSM, CHA president and CEO. «We in the Catholic health ministry, responding to the Gospel mandate for justice, are called to renew our commitment to eliminate the racial inequities in our communities and to acknowledge and confront our own shortcomings so that we can become agents of healing and positive change.»

Collectively, the Catholic health organizations who have signed the Catholic Health Association of the United States’ (CHA) Confronting Racism by Achieving Health Equity pledge employ nearly a half million people across 46 states and the District of Columbia and care for almost four million patients annually (see list below).   

Recognizing that racism is an affront to the core values of Catholic social teaching, the CHA board of trustees developed the pledge and asked CHA members to join in solidarity to promote the common good and seek justice by being actively anti-racist and accountable in effecting positive change in the communities we serve. 

Four focus areas

  • Act for COVID-19 equity: Members commit to ensuring that testing for COVID-19 is available and accessible in minority communities and that new treatments are distributed and used equitably as they become available. Members will also work for prioritization of vaccinations for those individuals and families at higher risk — especially elder populations and communities of color, including indigenous communities. For example, CommonSpirit Health is partnering with the Morehouse School of Medicine to develop and train more culturally competent providers. The 10-year, $100 million initiative will enable the Morehouse School of Medicine to expand opportunities for Black and other underrepresented physicians and will help improve COVID-19 testing, care delivery, and vaccine allocation directed toward the most vulnerable populations.

«We believe that everyone has the right to be healthy,» said Lloyd H. Dean, president and CEO of CommonSpirit Health. «Health equity is impacted by factors inside and outside of our facilities – from access to housing, food and transportation to culturally competent clinicians who have common lived experience. It’s time for us to come together to solve these problems proactively and holistically.»

  • Enact change across our own health systems: Members are examining how their organizations recruit, hire, promote and retain employees; how they conduct business operations, including visible diversity and inclusivity at the decision, leadership and governance levels; and how they incentivize and hold our leaders accountable. Examples include Hospital Sisters Health System’s creation of a diversity council and CHRISTUS Health’s formation of a minority executive fellowship program.

«Catholic health care providers have long been a beacon of hope for our communities,» said Ernie Sadau, president and CEO of CHRISTUS Health. «Yet again, we are called to lead by example, to take an active role in health equity within the walls of our health care ministries. We understand that equity is not just something we do ‘out there.’ It starts ‘in here.’ That’s why, at CHRISTUS, health equity has been one of the key focuses of our organization since our founding and a vital part of our strategic plan for many years, as we work with our communities to lead the way on racial justice. This is why we are participating in CHA’s Health Equity pledge, and I’m proud to be part of a health ministry that is working so hard to achieve health equity and confront racial injustice.»

  • Advocate for improved health outcomes for minority communities and populations: Members agree to promote and improve the delivery of culturally competent care and oppose policies that exacerbate or perpetuate economic and social inequities, including such issues as education, housing and criminal justice reform. For example, Trinity New England is enhancing local early education and care sites through nutrition and physical activity programs, and pushing for policies for improved school nutrition, complete streets infrastructure, and tobacco use prevention.

«As a Catholic health ministry with a mission rooted in love, respect, justice and compassion, we are called to act and speak in a manner reflecting our reverence for the dignity and diversity of life,» said Joseph R. Impicciche, JD, MHA, president and CEO of Ascension. «This sacred calling and responsibility also demand that we advocate for the marginalized and condemn all forms of racism, discrimination and injustice as we work together to ensure all individuals are treated justly and respectfully, with equal access to opportunities and resources.»

  • Strengthen trust with minority communities: Members will continue to foster, strengthen and sustain authentic relationships based on mutually agreed goals to better understand the unique needs of their communities. Examples include Ascension’s creation of a dedicated emergency department to serve higher risk obstetrics patients in Milwaukee and multiple systems’ work with Catholic Charities USA on its Healthy Housing Initiative (HHI), which aims to support and reduce the chronically homeless population.

Catholic health care leaders who have signed the pledge recognize that collectively they are in a unique position to bring about overdue change to policies and practices that have allowed systemic racism and health disparities to continue in the United States. To hold itself and its members accountable, CHA intends to provide updates on the commitment progress annually and will focus on diversity, equity and inclusion during its annual member meeting, taking place June 13-14, 2021.

Sr. Haddad, Mr. Dean, and Mr. Sadau joined Dr. Duperval-Brownlee, senior vice president and chief community impact officer at Ascension, in announcing the pledge commitment during a Feb. 4, 2021 media briefing, which can be viewed here. To learn more about this initiative visit https://www.chausa.org/cha-we-are-called/.

The 23 Catholic health care organizations that have signed the pledge are:

Ascension
Avera Health
Benedictine
Bon Secours Mercy Health
CHRISTUS Health
CommonSpirit Health
Covenant Health
Elizabeth Seton Children’s
Franciscan Missionaries of Our Lady Health System, Inc.
Franciscan Sisters of Christian Charity Sponsored Ministries, Inc.
Holy Redeemer Health System
Hospital Sisters Health System
Mercy
Mercy Health Services, Inc.
MercyOne
Peace Care St. Ann’s
PeaceHealth
Providence St. Joseph Health
SCL Health
Sisters of Charity Health System
SMP Health System
SSM Health
Trinity Health

The Catholic Health Association of the United States is the national leadership organization of the Catholic health ministry, representing the largest nonprofit provider of health care services in the nation.

  • 1 in 7 patients in the U.S. is cared for in a Catholic hospital each day.
  • Catholic health care, which includes more than 2,200 hospitals, nursing homes, long-term care facilities, systems, sponsors, and related organizations, serves the full continuum of health care across our nation.

Contact:  Brian Reardon
breardon@chausa.org 

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SOURCE Catholic Health Association

GSD Venture Studios Selects XCOOP for Global Expansion

SILICON VALLEY, Calif., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — XCOOP, signed a joint venture with GSD Venture Studios, to accelerate global expansion of this fintech born in Latin America. GSD, led by Gary Fowler and Derek Distenfield, already successfully launched 15 start-ups globally.

This agreement ensures that Fowler and Distenfield will take an active role and will assume executive positions in XCOOP Global as chairman…

SILICON VALLEY, Calif., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — XCOOP, signed a joint venture with GSD Venture Studios, to accelerate global expansion of this fintech born in Latin America. GSD, led by Gary Fowler and Derek Distenfield, already successfully launched 15 start-ups globally.

This agreement ensures that Fowler and Distenfield will take an active role and will assume executive positions in XCOOP Global as chairman of the board and CRO to carry out the goals of global expansion and growth.

«We believe that XCOOP has all the necessary ingredients to be a global success story. They have come this far with great effort and a lot of talent, something that we detected and can empower to take them to the next level,» said Gary Fowler, GSD Venture Studios and the new chairman of XCOOP Global.

«We are on track to become the number one peer to peer international money transfer service in the world and partnering with GSD Venture Studios will accelerate us even faster,» said the founder of XCOOP, Alex Torriglia.

GSD Venture Studios creates innovative artificial intelligence companies that are pushing the limits on how emerging technologies are built and used. The companies in the GSD portfolio have achieved execution rates of $ 2 million to $ 100 million, from workplace technology to aging in place. GSD is expanding rapidly as it captures top talent to help #GoGlobal businesses.

In addition, GSD Labs, a partner company, functions as an accelerator focused on helping international companies obtain financing and expand in the United States and beyond.

«We are thrilled that GSD Venture Studios will help us restructure the company’s internal processes to launch the operation successfully in the North American market and from there scale globally,» explained Torriglia.

About XCOOP

XCOOP is the first digital remittance company that integrates electronic and mobile payments based on money remittances from, to and between the countries of Latin America and to other countries.

More information
Zen Consulting/ prensa@zenconsulting.com.ar 
Flavia Alemann / falemann@zenconsulting.com.ar/ +54.911.54248000
Florencia Gradi / fgradi@zenconsulting.com.ar/ +54.911.58781478

SOURCE XCOOP

Alzheimer’s Nonprofit HFC To Host First Virtual CareCon, Providing Free Safe Space For Caregivers

LOS ANGELES, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — National Alzheimer’s nonprofit organization, HFC, has announced HFC CareCon presented by Kensington Senior Living, a free, virtual event designed specifically for Alzheimer’s and dementia family caregivers worldwide. HFC CareCon will be held on Friday, February 19th, 2021 and hosted by HFC Co-Founder Lauren Miller Rogen, with a special appearance from…

LOS ANGELES, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — National Alzheimer’s nonprofit organization, HFC, has announced HFC CareCon presented by Kensington Senior Living, a free, virtual event designed specifically for Alzheimer’s and dementia family caregivers worldwide. HFC CareCon will be held on Friday, February 19th, 2021 and hosted by HFC Co-Founder Lauren Miller Rogen, with a special appearance from Co-Founder, Seth Rogen. HFC CareCon is designed to empower caregivers with support, knowledge and community through an interactive two-hour event hosted on Zoom. Celebrity moderators include Sean Hayes, Dr. Sanjay Gupta, Leeza Gibbons, Kimberly Williams-Paisley and Ashley Paisley. CareCon’s mission is to celebrate caregivers and help support them in their journey, especially during the increasingly isolated times of the COVID-19 pandemic.

HFC - Bringing Light To Alzheimer's

«As my mom was diagnosed with Alzheimer’s disease when she was only 55 years old, I understand the emotional toll of caring for a loved one and can only imagine how the further isolating conditions of COVID-19 have impacted caregivers,» said HFC Co-Founder, Lauren Miller Rogen. «We decided to create CareCon to offer a safe space for caregivers, providing both community support and the education to help along their journey.»

Allowing for connection with other caregivers and providing an open forum for questions and caregiving knowledge, registrants can customize their experience by selecting between two Care Path’s: Connecting to Community and Caring For You. With Alzheimer’s disproportionately impacting the LatinX community, HFC will also be offering the event in Spanish. Secure a FREE spot at CareCon by registering at wearehfc.org/CareCon.

The virtual event will be made possible by the generous support of sponsors including Kensington Senior Living, Biogen, Home Instead, Eisai, Rivet Revolution, Oasis Senior Advisors, Healthpro Heritage, Adira Foundation and Hamilton Insurance Agency.

«Kensington Senior Living is honored to sponsor the inaugural HFC CareCon and passionately supports HFC’s mission to raise awareness globally for brain health and offer support to Alzheimer’s caregiver families. We believe this event will provide caregivers with new tools and best practices to help ease their caregiver journey,» said Tiffany Tomasso, co-founder, Kensington Senior Living.

«It is humbling to think about the courage and strength that millions of Americans – who care for their family members, friends and others living with Alzheimer’s disease and dementia – demonstrate every day,» said Alisha Alaimo, President, Biogen US. «We are proud to support HFC’s CareCon to help bring together, empower and celebrate the Alzheimer’s caregiving community.»

About HFC:
Founded in 2012 by Seth Rogen and Lauren Miller Rogen, HFC is a national non-profit organization whose mission is to care for families impacted by Alzheimer’s disease, inspire the next generation of Alzheimer’s advocates, and be leaders in brain health research and education. HFC is accelerating progress in Alzheimer’s care, prevention, and support all while bringing many laughs and light to the Alzheimer’s space. Through its signature celebrity events, HFC also raises much-needed awareness about this disease. HFC launched a Brain Health Dinner Series, hosted nine star-studded variety shows and one comedian-filled carnival and has a comedy special currently streaming on Netflix. In 2020, HFC hosted its first-ever virtual game show: Hilarity for Charity’s Head to Head. Thanks to the ongoing support of our generous donors, HFC has raised over $13 million and awarded over 325,000 hours of in-home care relief to Alzheimer’s family caregivers through our North American Caregiver Respite Grant Program. In addition to providing caregiver respite, HFC organizes online support groups to build caregiver community and connectivity, engages young people across the country to become Alzheimer’s advocates, funds prevention-focused and brain-health research, and teaches people how to care for the health of their brains today, so they can reduce their risk tomorrow.

While there isn’t a cure, there is care.

www.wearehfc.org

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SOURCE HFC

Vince Camuto «Illuminare Intensa»

NEW YORK, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — Renowned lifestyle brand, Vince Camuto and leading global beauty company Parlux LTD, debut the brand’s latest fragrance, Illuminare Intensa. The fragrance conveys effortless elegance and bold beauty that radiates within all…

NEW YORK, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — Renowned lifestyle brand, Vince Camuto and leading global beauty company Parlux LTD, debut the brand’s latest fragrance, Illuminare Intensa. The fragrance conveys effortless elegance and bold beauty that radiates within all women. 

The face of the brand, Jasmine Sanders, (a.k.a Golden Barbie), returns for this striking ad campaign shot by acclaimed photographer James Macari. An influencer and industry ‘It’ girl, Jasmine perfectly embodies the essence and powerful femininity of the Illuminare Intensa woman.

Illuminare Intensa’s rich floral composition conveys confidence and sensuality that takes the fragrance to a new level. An assortment of spices and midnight orchid blend with warm pink pepper and juicy damson plum notes, creating an unexpected yet undeniably captivating aura around its wearer. Sensually radiant, this aroma features a heart full of petals bursting with a bold long-lasting scent, which is richly feminine and deliciously intense.

Givaudan Perfumer Christine Hassan states, «I wanted to create a rich, more intense version of the original scent, which was inspired by the beauty and resiliency of plum blossoms. This unique blend of notes is symbolic of a woman’s inner strength and ability to take on everyday challenges with radiance, confidence and passion.»

Fragrance Notes:

  • Top – lemon, damson plum accord, pink pepper
  • Heart – orris, midnight orchid
  • Dry –sandalwood, amber, vanilla

Taking cues from the original illuminare silhouette and inspired by the glassworks of Murano, Italy, the bottle encapsulates the feminine curves and nuances of a woman. An asymmetrical organic shape is featured within the outer molded glass structure and the gold metalized cap sparks bright elegance against the deep plum hues. The carton compliments the bottle with organic waves of plum tones and a gold foil logo. 

Illuminare Intensa is available in select retailers, Macy’s.com and VinceCamuto.com. The 100 mL Eau de Parfum is priced at $98 USD

ABOUT VINCE CAMUTO
Vince Camuto is an aspirational lifestyle brand known for its signature craftsmanship and stand-out style. Sexy, bold and youthful, the acclaimed designer brand blends European styling with on-trend details and an element of sophistication. The brand has successfully transcended its distinctive women’s collections and today offers a broad range of products including footwear, apparel and accessories for women, men and children, as well as fragrance and home decor. The brand can be found in department stores and specialty retailers across North America and select international regions, as well as, online and on vincecamuto.com.

Follow Vince Camuto on Facebook, Instagram and Twitter.

ABOUT PARLUX FRAGRANCES, LTD.
Parlux LTD, a leading global beauty company, designs, manufactures, markets and distributes prestige fragrances and related products since 1987. It is ranked among the Top 100 Cosmetic and Fragrance companies globally and holds the licenses for notable fragrance brands including: Tommy Bahama, Vince Camuto, Pierre Cardin, Kenneth Cole, Paris Hilton, Sofia Vergara, and Jason Wu, among others. Parlux LTD is a wholly-owned subsidiary of Perfumania Holdings Inc., an independent national, vertically integrated wholesale distributor and specialty retailer of fragrances and related products.

SOURCE Parlux Fragrances, Inc.

National Alliance for Hispanic Health Delivers New Social Media Narratives on COVID-19 Prevention and Vaccination

WASHINGTON, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — «The toll of COVID-19 on Hispanic communities has been devastating. With more than 25 million cases in the country, COVID-19 death rates are 2.8 times higher for Hispanics compared to non-Hispanic whites. We have lost far too many and for far too long effective public health practices have not been adequately supported by policymakers,» said Jane L. Delgado, PhD, MS, President and CEO of the National Alliance for…

WASHINGTON, Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — «The toll of COVID-19 on Hispanic communities has been devastating. With more than 25 million cases in the country, COVID-19 death rates are 2.8 times higher for Hispanics compared to non-Hispanic whites. We have lost far too many and for far too long effective public health practices have not been adequately supported by policymakers,» said Jane L. Delgado, PhD, MS, President and CEO of the National Alliance for Hispanic Health.

«Today in our ongoing efforts to support individuals and families with tools and information they can use, we are launching a bilingual campaign in support of addressing concerns about COVID-19 vaccination and encouraging vaccination in Hispanic communities as well as supporting «The Three Ws» («Las Tres Ms» in Spanish) campaign that focuses on three steps to protect ourselves: Wear a mask, Watch your distance, and Wash your hands. All messages feature the bilingual and toll-free Su Familia Helpline (1-866-783-2645) for answers to questions and connection to services in your community,» continued Dr. Delgado.

The graphic-based narratives are being distributed on social media through the Alliance’s community-based organization network that provides health and human services to 15 million persons annually. They are also available on the Alliance’s social media including Facebook (@healthyamericas), Twitter (@health4americas), and Instagram (@health4americas), as well as online at www.healthyamericas.org or in Spanish at www.nuestrasalud.org.

«We must each do our part and support each other. It is more important than ever that we all follow the three Ws, get vaccinated when our turn becomes available, and protect ourselves and each other. If we each do our part, together we will make it through this and be a stronger and more connected community and nation,» concluded Dr. Delgado.

About the National Alliance for Hispanic Health (The Alliance)
The Alliance is the nation’s foremost science-based source of information and trusted advocate for the health of Hispanics in the United States with a mission to achieve the best health for all. For more information visit us at www.healthyamericas.org

Photo – https://mma.prnewswire.com/media/1432983/COVID_vaccine_graphic.jpg

SOURCE National Alliance for Hispanic Health

Misty Copeland Launches Mustang Mach-E Social Challenge to Honor Unique Strength of Women – #ShowSomeMuscle

DEARBORN, Mich., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — Now more than ever, women are flexing their muscle as we work to navigate through challenging times. From essential workers to teachers, nurses, rising political leaders and poets, women are demonstrating the kind of strength it takes to keep pushing forward – both in the workplace and at home. Ford is paying tribute to all of the formidable women leading the way with the launch of the Mustang Mach-E #ShowSomeMuscle social media…

DEARBORN, Mich., Feb. 4, 2021 /PRNewswire-HISPANIC PR WIRE/ — Now more than ever, women are flexing their muscle as we work to navigate through challenging times. From essential workers to teachers, nurses, rising political leaders and poets, women are demonstrating the kind of strength it takes to keep pushing forward – both in the workplace and at home. Ford is paying tribute to all of the formidable women leading the way with the launch of the Mustang Mach-E #ShowSomeMuscle social media challenge. #ShowSomeMuscle encourages everyday heroes to share their personal stories of perseverance, ingenuity, compassion, creativity and more.

American ballet dancer Misty Copeland, professional basketball player Gabby Williams, award-winning TV personality Lilliana Vazquez, and Ayana Lage, an advocate for social justice, helped kick off the challenge earlier this week. These talented, accomplished women are sharing their personal stories of unique strength and triumph, and nominating the inspirational women in their own lives to also #ShowSomeMuscle.

«After 20 years of performing, the loss of live shows and the purpose that gave me has taken its toll,» said Copeland. «But I have been inspired by and have witnessed real courage and resilience, and seen strength in vulnerability as we remain hopeful of an end to the pandemic. That’s why I’m honored to be among the first voices to share my story in the Mustang Mach-E #ShowSomeMuscle challenge and to celebrate the women who continue to inspire me.»

Through #ShowSomeMuscle, Ford is providing a platform – and an iconic symbol – to spotlight all of the inspirational women who are redefining what real muscle looks like.

«With Mustang Mach-E, Ford is redefining the conventional idea of a muscle car,» said Emma Bergg, Ford global electric vehicle communications manager. «Through this challenge, we’re highlighting that muscle is not only physical form and brute strength – it encompasses innovation, empathy, creativity, compassion and resilience.»

To illustrate the spirit of the challenge, Ford is working with Detroit-bred fine artist and muralist Sydney James to create custom artwork for a limited-edition #ShowSomeMuscle T-shirt.

«My body of work is about strong women,» said James. «My inspiration for the Madonna of Muscle art featured on this shirt is a leader, entrepreneur and hustler in the Detroit community – one whose image exudes so much more than physical strength.»

Highlights of the accomplishments of these talented heroes sharing their stories include:

Misty Copeland: With 20 years of professional ballet under her belt, Copeland made history by becoming the first African American woman to be a principal dancer at one of the nation’s most prestigious dance companies. She is the author of three bestselling books, Life in Motion Ballerina Body, and Bunheads.

Gabby Williams: Professional basketball player, Williams brings dominating athleticism and dynamic skill to the court. With a flair for music and fashion and a mind for activism, Williams is a power forward, was the No. 4 draft pick, and plays in Hungary.

Lilliana Vazquez: Award-winning TV personality Vazquez brings a larger-than-life presence to everything she does. She is a proud member of the Latinx community and embraces her responsibility as a role model for others who aspire to work in fashion and television.

Ayana Lage: Tampa-based blog curator Lage has made a name for herself as an outspoken advocate for social justice. As a new mother, she has been open with her followers about postpartum mental health.

About Ford Motor Company
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected services. Ford employs approximately 187,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.

Contact:

Emma Bergg

313.418.6590

ebergg@ford.com

 

Photo Credit: Lamar Landers

 

Photo Credit: Lamar Landers

Photo – https://mma.prnewswire.com/media/1429066/Ford_Motor_Company_Misty_Copeland.jpg

Photo – https://mma.prnewswire.com/media/1429068/Ford_Motor_Company_Sydney_James.jpg

Photo – https://mma.prnewswire.com/media/1429067/Ford_Motor_Company_ShowSomeMuscle.jpg

SOURCE Ford Motor Company