Categoría: Aaron Sanchez

NEW YORK, Sept. 22, 2020 /PRNewswire-HISPANIC PR WIRE/ — Colgate-Palmolive is now accepting applications for its annual Haz la U™ («Make the U») educational grant program for the 2021-2022 academic year in partnership with the Hispanic Heritage Foundation (HHF). The grant will provide a total of 100 educational grants to Latinx high school students worth $1,000 each.  The grants will be awarded to students throughout the U.S. who have demonstrated academic excellence, volunteerism and leadership within their communities. Applications are now officially open and will close on December 6, 2020.

«Today more than ever, Colgate continues its commitment to provide financial support to Latinx families through our Haz la U™ educational grant program.» said Dana Medema, General Manager of North America Oral Care at Colgate-Palmolive «We praise the young leaders who celebrate what it means to be Latinx and are giving back to their communities during these difficult times, because we believe everyone deserves a future they can smile about.»

For more than ten years, the Haz la U™ program has aided the pursuit of higher education among the Latinx community. According to the U.S. Census Bureau, the classroom has become a more racially and ethnically diverse learning environment, and Hispanic students made up 24% of the enrolled population.

«We’re extremely proud to continue our partnership with Colgate for the Haz la U™ grant by providing educational assistance to Latinx students, which will get them a step closer to achieving their higher education goals,» said Antonio Tijerino, President and CEO, Hispanic Heritage Foundation. «This important effort with Colgate through our Youth Awards program will showcase the tremendous talent and potential of our youth. These scholarships will help 100 young leaders continue on their track to making an impact on our community and America.»

In tandem, Colgate-Palmolive will be promoting this initiative in Arizona, California, Connecticut, Florida, New Jersey, Pennsylvania, and Texas in partnership with some of its key retail partners including:  Cardenas, El Super,  Northgate, Superior, Vallarta, C&S Wholesale Grocers, Kroger Food 4 Less, FoodMaxx, Rancho San Miguel, Fiesta Market, Food Town, Seller Bros, Foodarama, Food City, Publix, and ShopRite.    

For more information about Haz la U™, application guidelines and to apply, visit Colgate.com/HazLaU or HHFYouthAwards.com  

About Colgate-Palmolive
Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition and reaching more than 200 countries and territories, Colgate teams are developing and selling health and hygiene products and pet nutrition offerings essential to society through brands such as Colgate, Palmolive, elmex, meridol, Tom’s of Maine, hello, Sorriso, Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Filorga, eltaMD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. Colgate seeks to deliver strong, consistent business results and superior shareholder returns and to provide Colgate people with an innovative and inclusive work environment. Colgate does this by developing and selling products globally that make people’s lives healthier and more enjoyable and by embracing its sustainability, diversity, equity and inclusion and social responsibility strategies across the organization. For more information about Colgate’s global business, its efforts to improve the oral health of children through its Bright Smiles, Bright Futures program and how the Company is building a future to smile about, visit www.colgatepalmolive.com.

About HHF and LOFT
The Hispanic Heritage Foundation, a nonprofit originally established by the White House in 1988, inspires, prepares, positions and connects minority leaders in the classroom, community and workforce to meet America’s priorities.  HHF also promotes cultural pride, accomplishment, and the great promise of the community through public awareness campaigns seen by millions.  HHF is headquartered in Washington, D.C., and has offices in Los Angeles, New York and the LOFT Institute is housed at Michigan State University. Follow Hispanic Heritage Foundation on Facebook and @HHFoundation on Twitter.

HHF’s award-winning LOFT leadership and workforce development program is divided into 10 «Tracks,» or industries including: Technology, Science, Healthcare, Engineering, Finance, Entrepreneurship, Education, Public Service, Media & Entertainment, and Latinas.  Tens of thousands of students and young professionals are tracked and connected to each other as well as to mentors and resources; attend over 50 trainings, workshops, and Charlas hosted across the country; participate in creative initiatives; and placed into internships, mentorships, fellowships and full-time positions with Fortune 500 companies and government agencies.  Visit www.loftinnovation.org or follow @LOFTinstitute on Twitter.

Photo – https://mma.prnewswire.com/media/1278052/Colgate_Palmolive_HHM_2020.jpg

SOURCE Colgate-Palmolive

NORWALK, California, Sept. 22, 2020 /PRNewswire-HISPANIC PR WIRE/ — Daniel López born in Ciudad de México, in a neighborhood called Tacuba. At the age of 12, he moved to Tijuana B.C. where his passion for music started. In 1963 he forms a group called Los Solitarios, achieving several successes. In 1969 he moved back to Mexico, where his triumph as a musician and composer consolidates. In 1993 he moves to Los Angeles CA. where he lives. With his perseverance and passion for the music, still valid for more than half of century, making him an icon and a living legend.

«The author presents us the story of how he formed the group Los Solitarios. At the same time, he tells us about his beginnings as a musician and composer and the first musical groups that he formed with nonprofessional instruments. Also, this book contains his stories and anecdotes without imagining that one day he would reach more than half a century exhibiting his music that has left history as the Romantic Symbol of Mexico.»

Published by Page Publishing, Daniel López’s new book Un Sueño en Mis Manos will surely enthrall the readers as they delve into the fulfilling life of a musician from his humble beginnings to his renowned status that puts an immemorial mark in history.

Consumers who wish to witness the glory days of Mexico’s famous Romantic Symbol can purchase Un Sueño en Mis Manos in any bookstore, or online at Apple iTunes, Amazon.com, Google Play, or Barnes and Noble.

For additional information or inquiries, you can contact Page Publishing, through the following number: 866-315-2708.

About Page Publishing:
Page Publishing is a traditional full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create, not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and the like. Its roster of authors can leave behind these tedious, complex, and time-consuming issues and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/1277099/Un_Sue_o_En_Mis_Manos.jpg

SOURCE Page Publishing

WASHINGTON, Sept. 21, 2020 /PRNewswire-HISPANIC PR WIRE/ —  Voto Latino, the nation’s premier Latinx voter registration organization, has registered 307,161 voters for the 2020 election cycle, bringing the organization’s total registrations to over 800,000 voters. 77% of voters registered are between the ages of 18 and 39. 61% are women. 166,520 of the organization’s registrations have come from Texas, alone. Voto Latino has also registered 21,449 voters in Georgia, 7,908 in Colorado, 18,538 in North Carolina, and 23,370 in Arizona. This cycle, the organization has raised $19 million to register 500,000 voters and mobilize 2.2 million low propensity voters in key battleground states.

«Voto Latino is now more than halfway to our goal of 500,000 voter registrations for the 2020 cycle,» said María Teresa Kumar, Voto Latino President and CEO. «In the face of a global pandemic, and an economic recession, Voto Latino is the blueprint for voter engagement and empowerment. We’ve cracked the code for registering voters during simultaneous crises and we are not leaving anything to chance. The stakes could not be higher for the Latinx community.»

Voto Latino is on track to meet its 500,000 registration goal by Election Day, which will bring the organization’s total registrations to over one million voters. The organization also recently launched the Voto Latino Foundation Impact Council, featuring council chairs such as Selena Gomez, Senator Catherine Cortez Masto, and Rosario Dawson. The Impact Council will significantly expand voter outreach, registration, and turnout efforts as Election Day approaches. 

Voto Latino is a grassroots political organization focused on educating and empowering a new generation of Latinx voters, as well as creating a more robust and inclusive democracy. Through innovative digital campaigns, culturally relevant programs and authentic voices, we shepherd the Latinx community towards the full realization of its political power. 

Contact:
Danny Turkel, danny@gmail.com      

Logo – https://mma.prnewswire.com/media/1278486/Voto_Latino_Logo.jpg  

SOURCE Voto Latino

During these challenging times, the award-winning creative agency has remained committed to its clients and employees by growing its accounts portfolio and maintaining its staff at all costs

HUNTINGTON BEACH, Calif., Sept. 21, 2020 /PRNewswire-HISPANIC PR WIRE/ — GALLEGOS United, an award-winning creative agency dedicated to driving clients’ growth through culturally attuned and creatively driven marketing, expands its client portfolio with three new brands across nutrition, public health and consumer industries. The full-service agency, part of communications group UNITED COLLECTIVE, has been selected by Paradise Herbs®, the California Department of Public Health (CDPH) and SiteOne Landscape Supply® to lead their strategy, marketing and advertising efforts in both traditional and digital environments.

«As America hunkered down under quarantine and the marketing industry pivoted to working from home, we had to quickly reinvent our process and a whole new way of operating to continue managing our business for the long term to best serve our clients,» said John Gallegos, founder and CEO of GALLEGOS United. «New business is the lifeblood of an agency.  A strong foundation and a cohesive team proved to be our winning formula. We couldn’t be more proud of their resolve, resilience and reimagination. It’s a privilege to be expanding our client portfolio with Paradise Herbs and SiteOne Landscape Supply to help propel their respective business growth during a time in which many industries have been adversely impacted; and an honor to partner with the California Department of Public Health as we navigate efforts to slow down the spread of COVID-19 via creative and culturally-attuned campaigns.»

Paradise Herbs, a company dedicated to sourcing and formulating premium, ultra-pure products that meet the highest standards of excellence, selected GALLEGOS United to drive its strategic social/digital efforts to connect the brand with its target audiences, a broad spectrum of health and wellness enthusiasts ranging from Generation Z, to millenials, to baby boomers seeking a boost in health and immunity. To date, Paradise Herbs has formulated hundreds of products, including premium, wild-crafted and organic herbal supplements and a world-class vitamin and mineral line.

Known as an agency seasoned in understanding the complexity of unique challenges brands face when looking to reach new audiences, GALLEGOS United will help SiteOne Landscape Supply reaching the Hispanic market with strategic creative and marketing solutions that connect and resonate authentically with Hispanic consumers. With more than 500 stores across the U.S., SiteOne offers a wide selection of irrigation, lighting, turf and landscape maintenance, nursery and pest control supplies.

To add to the groundbreaking, award-winning campaigns the agency has created, GALLEGOS United is bringing the coronavirus to life in a new public education campaign for the California Department of Public Health to educate Hispanic audiences across the state on how to prevent the spread of COVID-19 and embrace the safety guidelines. The in-culture campaign encompasses all media touchpoints across California.

GALLEGOS United’s client portfolio also includes the California Milk Processor Board (got milk?/ toma leche), Chick-fil-A, Cacique Inc., Comcast, SouthNorte Beer Co. and Turbo Tax. GALLEGOS United has maintained its staff at all costs – there have been no lay-offs, furloughs or compensation reductions. In addition, the agency continued its support of youth advancement by continuing its summer internship program, which this season operating remotely with talent from across the nation.

About GALLEGOS United
Founded in 2001, formerly known as Grupo Gallegos, GALLEGOS United is a creatively driven, agency dedicated to providing clients with strategic marketing solutions that push the boundaries and propel business growth. GALLEGOS United counts Comcast, SouthNorte Beer Co., California Milk Processor Board (got milk? and toma leche), Travelpro and Chick-fil-A as clients, to name a few. GALLEGOS United is part of UNITED COLLECTIVE, a communications group comprised of five interconnected independent agencies. For more information, visit gallegosunited.com.

Logo – https://mma.prnewswire.com/media/617696/Gallegos_United.jpg

SOURCE GALLEGOS United

STAMFORD, Connecticut, Sept. 21, 2020 /PRNewswire-HISPANIC PR WIRE/ — Charter Communications, Inc. today announced a relaunch of its Remote Education Offer providing free Spectrum Internet – with speeds up to 200 Mbps in most markets – and WiFi access for 60 days to households with K-12^th graders, college students and/or educators. The promotion is available for customers who live in a Spectrum market and do not currently have Spectrum Internet services. To enroll, new customers can call (844) 310-1198 and a free self-installation kit will be provided.

«The pandemic has prompted new focus on the technology divide and Charter is committed to being part of the comprehensive solution needed to close these gaps,» said Tom Rutledge, Charter Chairman and CEO. «This offer is the latest example of Charter’s ongoing commitment to improving access to broadband and helping to ease the strain of the pandemic in the communities we serve. From extending our network to rural areas to making high-speed broadband more accessible for low-income students and seniors through Spectrum Internet Assist, Charter provides a range of options that deliver critical connectivity to our customers.»

Charter first launched its Remote Education Offer in March, resulting in 448,000 new households added through June 30, 2020, to Charter’s high-speed Spectrum Internet service for two free months.

In addition to the Remote Education Offer, Charter is making high-speed broadband more accessible through Spectrum Internet Assist (SIA), its low-cost broadband program available to eligible low-income households and seniors. SIA includes a free internet modem, high-speed data at 30 Mbps, no data caps or contracts, and optional in-home WiFi service for an additional $5/mo. SIA is available to households in which one or more members are a recipient of assistance through the National School Lunch Program (NSLP), the Community Eligibility Provision (CEP) of the NSLP, or Supplemental Security Income (for applicants age 65+). Charter will offer two free months of Spectrum Internet Assist to eligible low-income households with students or an educator not already a Spectrum customer.

Charter also recently announced a doubling of its original 2020 commitment to digital education, awarding a total of $1 million in grants to organizations providing broadband education, technology and training. With this year’s grants, Charter has surpassed its multiyear commitment to award $6 million in cash and in-kind donations to support broadband education across the company’s 41-state service area. Recipients across 15 states and Washington, D.C., include nonprofits working to empower disadvantaged residents in towns and cities, boost small businesses in rural areas, and provide computer assistance to senior citizens and organizations that meet educational needs for children.

About Charter
Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 30 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the company offers a full range of state-of-the-art residential and business services including Spectrum Internet, TV, Mobile and Voice.

For small and medium-sized companies, Spectrum Business delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach delivers tailored advertising and production for the modern media landscape. The company also distributes award-winning news coverage, sports and high-quality original programming to its customers through Spectrum Networks and Spectrum Originals. More information about Charter can be found at corporate.charter.com.

Logo – https://mma.prnewswire.com/media/76092/charter_communications_logo.jpg

SOURCE Charter Communications, Inc.

ARLINGTON, Va., Sept. 21, 2020 /PRNewswire-HISPANIC PR WIRE/ — The National Council on Aging (NCOA), a trusted national leader working to ensure that every person can age well, has launched BuscaBeneficios.org, a free, confidential  Spanish-language online tool that connects Latinx older adults to billions of dollars in federal, state, local, and private benefits to pay for daily expenses. The culturally competent search engine is modeled on NCOA’s respected BenefitsCheckUp®, which has helped millions of older adults find billions of dollars in benefits to pay for food, medicine, utilities, and more.

«Every person deserves the resources to age with dignity and economic security,» said NCOA President and CEO Ramsey Alwin. «BuscaBeneficios.org is part of NCOA’s commitment to aging well for all, especially Hispanic older adults who face disproportionate risks of poverty. We are proud to launch this site during Hispanic Heritage Month as yet another way to empower older adults with culturally competent and trusted information.»

As part of its outreach to Hispanic/Latinx older adults, NCOA also has launched Chequeo Contra Caidas, a Spanish-language online screening tool that allows older adults to assess their risk of falling—one of the greatest health risks as people age. Users receive a personalized report with culturally competent Spanish falls prevention resources, including a video, tips, and handouts.  

«NCOA is creating more Spanish-language content, and we are creating critical connections to Hispanic/Latinx organizations,» said Vivian Nava-Schellinger, NCOA Director of Community Partnerships and Network Activation. «Our partnerships with the League of United Latin American Citizens (LULAC), Latinos for a Secure Retirement, San Ysidro Health, Borderland Rainbow Center, and senior centers serving Latinx older adults allow us to continue empowering our abuelos, abuelas, y familia to age well.»

NCOA’s Spanish website also includes curated content on COVID-19 pandemic, scams, and more. For more information, visit www.ncoa.org/Espanol.

About NCOA
The National Council on Aging (NCOA) is a trusted national leader working to ensure that every person can age well. Since 1950, our mission has not changed: Improve the lives of millions of older adults, especially those who are struggling. NCOA empowers people with the best solutions to improve their own health and economic security—and we strengthen government programs that we all depend on as we age. Every year, millions of people use our signature programs BenefitsCheckUp®, My Medicare Matters®, and the Aging Mastery Program® to age well. By offering online tools and collaborating with a nationwide network of partners, NCOA is working to improve the lives of 40 million older adults by 2030. Learn more at www.ncoa.org and @NCOAging.

Video – https://www.youtube.com/watch?v=oX-X3yHIwHQ  
Photo – https://mma.prnewswire.com/media/1278030/NCOA1___National_Council_on_Aging.jpg  
Photo – https://mma.prnewswire.com/media/1278031/National_Council_on_Aging_2020_BCU.jpg  

SOURCE National Council on Aging

MIAMI, Sept. 21, 2020 /PRNewswire-HISPANIC PR WIRE/ — New recommendations from a panel of globally recognized medical and scientific experts say that by relentlessly focusing on prevention and other measures – including the testing of guests and crew members – public health risks associated with the pandemic can be mitigated in a cruise ship environment.

Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/8644151-royal-caribbean-group-norwegian-cruise-line-healthy-sail-panel/

The Healthy Sail Panel submitted its recommendations today to the U.S. Centers for Disease Control and Prevention (CDC), in response to a CDC request for public comment that will be used to inform future public health guidance and preventative measures relating to travel on cruise ships. The Panel was formed in June by Royal Caribbean Group (NYSE: RCL) and Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH).

The Panel comprises globally recognized experts in medical practice and research, public health, infectious diseases, biosecurity, hospitality and maritime operations that have applied the best available public health, science and engineering insights to their recommendations.

The Healthy Sail Panel’s 65-plus-page report includes 74 detailed best practices to protect the public health and safety of guests, crew and the communities where cruise ships call. Recommendations include testing, the use of face coverings, and enhanced sanitation procedures on ships and in terminals. The Panel is chaired by Governor Mike Leavitt, former U.S. Secretary of Health and Human Services, and Dr. Scott Gottlieb, former commissioner of the U.S. Food and Drug Administration.

«The Healthy Sail Panel spent the last four months studying how to better protect the health and safety of guests and crew aboard cruise ships,» said Dr. Gottlieb. «Taken as a comprehensive approach, we believe the Panel’s robust public health recommendations will help inform strategies for a safe resumption of sailing.»

Gov. Leavitt said: «This Panel undertook an ambitious, cross-disciplinary, public health examination to develop standards and guidelines that create the highest level of safety in the complex environment of a cruise ship. We studied the industry’s experiences combating the pandemic – and we then incorporated the many lessons learned and advances made by medicine and science over the past six months. The Panel’s recommendations are grounded in the best scientific and medical information available and are intended to meaningfully mitigate public health risks to those who sail.»

«We understand our responsibility to act aggressively to protect the health and safety of our guests and crew, as well as the communities where we sail, and we asked the Panel to help us learn how to best live up to that responsibility,» said Richard D. Fain, chairman and CEO of Royal Caribbean Group. «We were inspired by the depth of the Panel’s work and their determination to help us establish the strongest protocols in the travel industry.»

«The Healthy Sail Panel’s recommendations are robust and comprehensive, and they reflect the intense focus the panelists brought to their work,» said Frank Del Rio, president and CEO of Norwegian Cruise Line Holdings Ltd. «We know that both authorities around the globe and consumers expect cruise lines to provide the safest, healthiest vacations we can, and this work demonstrates our commitment to doing just that.»

Fain and Del Rio said each company will use the Panel’s recommendations to inform the development of new, detailed operating protocols, which will be submitted to the CDC and other authorities around the globe for review and approval– an important milestone in the process of resuming sailing around the world. The Panel’s work is open sourced for others to incorporate in their protocols as well; Governor Leavitt and Dr. Gottlieb expressed appreciation that authorities and other cruise companies had already engaged in the Panel’s work as observers.

The Healthy Sail Panel identified five areas of focus every cruise operator should address to improve health and safety for guests and crew, and reduce the risk of infection and spread of COVID-19 on cruise ships:

1. Testing, Screening and Exposure Reduction
2. Sanitation and Ventilation
3. Response, Contingency Planning and Execution
4. Destination and Excursion Planning
5. Mitigating Risks for Crew Members

In each category, the Healthy Sail Panel created practical and actionable recommendations to address specific safety concerns. Among the recommendations are key strategies such as:

• Taking aggressive measures to prevent SARS-CoV-2 from entering a ship through robust education, screening and testing of both crew and guests prior to embarkation
• Reducing transmission via air management strategies and enhanced sanitation practices
• Implementing detailed plans to address positive infection on board, including contingencies for onboard treatment, isolation and rapid evacuation and repatriation
• Closely controlling shore excursions
• Enhanced protection for crew members

The full Healthy Sail Panel report can be found here: Royal Caribbean Group or Norwegian Cruise Line Holdings Ltd.

Cautionary Statement Concerning Forward-Looking Statements
Some of the statements contained in this release are «forward-looking statements» within the meaning of the U.S. federal securities laws intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical facts contained in this release, including, without limitation, those regarding business strategies, plans, and objectives for future operations (including those regarding efforts made by the panel and future health and safety protocols and mitigation efforts) are forward-looking statements and we cannot guarantee that our protocols and mitigation efforts will be successful. Many, but not all, of these statements can be found by looking for words like «expect,» «plan,» «will,» «may,» and similar words. Forward-looking statements do not guarantee future performance and may involve risks, uncertainties and other factors which could cause actual results, performance or achievements to differ materially from the future results, performance or achievements expressed or implied in those forward-looking statements. Examples of these risks, uncertainties and other factors include, but are not limited to the impact of: the spread of epidemics, pandemics and viral outbreaks and specifically, the COVID-19 outbreak, including its effect on the ability or desire of people to travel (including on cruises); the ability to develop strategies to enhance health and safety protocols to adapt to the current pandemic environment’s unique challenges once operations resume and to otherwise safely resume operations when conditions allow; coordination and cooperation with the CDC, the federal government and global public health authorities to take precautions to protect the health, safety and security of guests, crew and the communities visited and the implementation of any such precautions; and other factors set forth under «Risk Factors» in each respective company’s most recently filed Annual Report on Form 10-K, Quarterly Report on Form 10-Q and subsequent filings with the Securities and Exchange Commission. It is not possible to predict or identify all such risks. While we believe that the recommendations of the panel will make cruise vacations safer, we cannot guarantee or assure that our protocols and mitigation efforts will effectively eliminate the risk of contracting COVID-19. There may be additional risks that are considered immaterial or which are unknown. The above examples are not exhaustive and new risks emerge from time to time. Such forward-looking statements are based on current beliefs, assumptions, expectations, estimates and projections regarding present and future business strategies and the environment in which we expect to operate in the future. These forward-looking statements speak only as of the date made. We expressly disclaim any obligation or undertaking to release publicly any updates or revisions to any forward-looking statement to reflect any change in our expectations with regard thereto or any change of events, conditions or circumstances on which any such statement was based.

Logo – https://mma.prnewswire.com/media/1200435/Royal_and_Norwegian_Logo.jpg

SOURCE Royal Caribbean Group; Norwegian Cruise Line Holdings Ltd.

Hazelden Betty Ford virtual Family Program expands reach

CENTER CITY, Minnesota, Sept. 18, 2020 /PRNewswire-HISPANIC PR WIRE/ — With addiction and mental health needs growing amid the pandemic and social strife nationwide, the nonprofit Hazelden Betty Ford Foundation has launched a Spanish-language version of its educational and support program for families—accessible everywhere at no cost right in the home.

The new one-day Spanish Family Program will ensure Spanish-speaking families have access to tools that have helped thousands of families on their journey to recovery. It is open to all; participants do not need to have a family member in treatment.

With language and culture inextricably intertwined, the program will be similar to the English version with modifications in language and in content: such as omitting what can be construed as culturally offensive language, and implementing a heavier emphasis on addiction as a disease.

«Addiction is something that isn’t really talked about in our culture,» said Cynthia Galaviz-Olivas, PsyD, bilingual co-lead of the new program and also supervisor of the Children’s Program at the Betty Ford Center in Rancho Mirage, Calif. «To give them the language they need, to really open up the door to communication—even if their loved one doesn’t yet recognize they have a problem—is crucial.»

Delivered as part of Hazelden Betty Ford’s RecoveryGo behavioral health service, the virtual program is based on the nonprofit addiction treatment leader’s world-class on-site family program and recognizes that when one family member has a substance use disorder, everyone is affected. Creating a sense of community within the family program so that participants can trust the process and those involved, will be key.

«We hope to include a lot of interaction and discussion,» said Galaviz-Olivas, who added she sometimes recounts her own family’s story with addiction to help build that important sense of trust. «It’s about encouraging them to find their voice and share with one another, and to let them know that we’re all in this together.»

«We created our English-language virtual Family Program because we wanted to be able to reach more parents, spouses, siblings and other loved ones who are caught up in the complicated pain and confusion that addiction so often brings to families, and we made it free so we could cultivate a sense of healing and hope for everyone, regardless of socio-economic status,» added John Driscoll, Hazelden Betty Ford’s senior vice president of recovery services. «By expanding the program more inclusively to those who speak Spanish, we will reach even more people affected by addiction across the nation.»

Anyone interested in participating in the virtual family program can register at hazeldenbettyford.org/familia.

About the Hazelden Betty Ford Foundation
The Hazelden Betty Ford Foundation is a force of healing and hope for individuals, families and communities affected by addiction to alcohol and other drugs. As the nation’s leading nonprofit provider of comprehensive inpatient and outpatient addiction and co-occurring mental health treatment for adults and youth, the Foundation has 17 locations nationwide, with expansive on-site and telehealth solutions and a network of collaborators throughout health care. With a legacy that began in 1949 and includes the 1982 founding of the Betty Ford Center, the Foundation today also encompasses a graduate school of addiction studies, a publishing division, an addiction research center, recovery advocacy and thought leadership, professional and medical education programs, school-based prevention resources and a specialized program for children who grow up in families with addiction. Learn more at www.HazeldenBettyFord.org and on Twitter @hazldnbettyford. 

Logo – https://mma.prnewswire.com/media/50175/hazelden_betty_ford_foundation_logo.jpg

SOURCE Hazelden Betty Ford Foundation