Evolution Labs Partners with St. Lucie Public Schools to Deliver Mental Health Program To Support Students Upon School Reentry

MORRISTOWN, N.J., Aug. 3, 2020 /PRNewswire-PRWeb/ — Evolution Labs announced today that St. Lucie Public Schools in Florida will launch its Suite360:Mental Health and Prevention program district-wide, developed to help students navigate a range of issues related to Mental Health, Substance Abuse and Child Trafficking Prevention.

Florida schools and districts must provide their students with…

MORRISTOWN, N.J., Aug. 3, 2020 /PRNewswire-PRWeb/ — Evolution Labs announced today that St. Lucie Public Schools in Florida will launch its Suite360:Mental Health and Prevention program district-wide, developed to help students navigate a range of issues related to Mental Health, Substance Abuse and Child Trafficking Prevention.

Florida schools and districts must provide their students with preventative lessons after recent studies of social media impact on mental health have been released. The state is requiring the submission of instruction plans, along with completion reports of this instruction. With the Suite360 reporting dashboard, Schools and Districts are able to effortlessly generate reports to provide to the department of education.

Not only do the Suite360 programs exceed the state-mandated requirements, but they also allow for versatility in deployment to fit the needs of students, schools, and districts. «We were impressed with the comprehensive nature of the program. It will allow us to provide developmentally appropriate instruction in Substance Abuse Prevention, Human Trafficking, and Mental Health in one platform whether our students are learning in a traditional or online setting,» said Jessica Gutierrez, St. Lucie Public Schools.

Schools and Districts can assign topics to individual students, groups, classes, or grades, and the program is accessible on any web-enabled device so students can go through lessons at home with ease.

«We are thrilled to play an important role in helping Florida districts meet the state mandate,» said Tracy Howe, VP of Sales and Co-Founder of Evolution Labs. «The incredible content in our programs has led us to this point of state-specific customization, and we commend Florida and its Districts for taking this important initiative around mental health, drug prevention, and human trafficking awareness.»

Suite360 enables districts and individual K-12 schools to offer a highly immersive content experience that can be tailored to class cohorts. The programs use an array of content features, including short, expert-written content, engaging videos, and interactive self-tests. Students complete a required topic/lesson, including a pre- and post-assessment, which measures learning outcomes. Suite360:Mental Health & Prevention includes grade-appropriate content, along with plans to H.E.L.P.™ others and A.C.T.™ for themselves.

About Evolution Labs
Evolution Labs improves student engagement and outcomes through its proprietary suite of tools for K-12 schools and districts, and Colleges and Universities. In K-12, the Company’s Suite360 program delivers Social & Emotional Learning and Restorative Programming to Students, with additional programs for Parents and Staff to better equip them to be the school/district’s ally. The Company’s S360 program helps K-12 Independent Schools drive enrollment and retention. In Higher Ed, the Company’s S360 program drives inquiries, applications, enrollment yield, and student wellness/success. The team at Evolution Labs has served the educational sector for over 20 years, working with thousands of schools and engaging millions of students. Learn more at http://www.evpco.com.

 

SOURCE Evolution Labs

Presentación del Mercado Mundial de Viaje Gastronómico

Nuevo mercado en línea revoluciona el negocio de los viajes culinarios

LONDRES, 3 de agosto de 2020 /PRNewswire/ — Hoy, la Asociación Mundial de Viaje Gastronómico (World Food Travel Association, WFTA) anunció el lanzamiento del Mercado Mundial de Viaje Gastronómico (World Food Travel Market), el primer y único mercado entre empresas para el sector de los viajes culinarios.

Presentación del Mercado Mundial de Viaje Gastronómico

Nuevo mercado en línea revoluciona el negocio de los viajes culinarios

LONDRES, 3 de agosto de 2020 /PRNewswire/ — Hoy, la Asociación Mundial de Viaje Gastronómico (World Food Travel Association, WFTA) anunció el lanzamiento del Mercado Mundial de Viaje Gastronómico (World Food Travel Market), el primer y único mercado entre empresas para el sector de los viajes culinarios.

World Food Travel Market, a secure platform that connects trade buyers and sellers of culinary travel products.

El Mercado Mundial de Viaje Gastronómico es una plataforma segura que conecta a compradores y vendedores de productos de viajes culinarios. Los compradores pueden buscar operadores de viajes culinarios, guías de turismo culinario, atracciones culinarias y productos y servicios similares, según criterios como la ubicación, palabras claves específicas, horario de atención y más. Los vendedores pueden exponer toda la variedad de sus capacidades, sus amplias bibliotecas de contenido digital, sus propios artículos de blog y todos los enlaces a sus redes sociales, incluido TripAdvisor. El micrositio de cada miembro está disponible en hasta 100 idiomas, lo que permite a los miembros descubrirse con facilidad y hacer negocios juntos, independientemente de su ubicación.

La idea del Mercado Mundial de Viaje Gastronómico surgió de los propios miembros de la Asociación Mundial de Viaje Gastronómico, que buscaban maneras nuevas y creativas de conectarse en un mercado específicamente centrado en el sector del turismo gastronómico. «Nuestro sector realmente necesitaba una manera de conectarse directamente con otros profesionales que estuvieran en lo mismo, de una manera que no estaba disponible antes», expresó Juan José Muñozcano, miembro del Mercado Mundial de Viaje Gastronómico y dueño de Madrid Experience, operador de tours de comida y vinos de España. «El Mercado es exactamente lo que buscaba como empresario».

«Nunca hubo una manera más fácil para que el sector del turismo gastronómico se conectara e hiciera negocios», expresó Erik Wolf, fundador del Mercado Mundial de Viaje Gastronómico. «Y como el Mercado Mundial de Viaje Gastronómico atiende al sector del turismo gastronómico, los miembros no se distraen con contenido o empresas que no tienen nada que ver».

El Mercado Mundial de Viaje Gastronómico es la herramienta adecuada en el momento justo del actual clima económico para ayudar a las empresas dedicadas a viaje gastronómico del mundo a hacer negocios mejor. Las empresas pueden empezar hoy en WorldFoodTravelMarket.com.

El Mercado Mundial de Viaje Gastronómico fue creado por la Asociación Mundial de Viaje Gastronómico, autoridad líder en el mundo del turismo gastronómico.

ACERCA DE LA WORLD FOOD TRAVEL ASSOCIATION (WFTA)

La Asociación Mundial de Viaje Gastronómico (World Food Travel Association, WFTA) es una organización sin fines de lucro que fue fundada en 2001 por su actual director ejecutivo Erik Wolf. Está reconocida como autoridad líder en el mundo en turismo gastronómico o culinario. La misión de la WFTA es conservar y promover las culturas culinarias mediante la hospitalidad y los viajes. Cada año, la organización atiende a más de 200.000 profesionales de más de 150 países. Para obtener más información, visite www.WorldFoodTravel.org.

Contacto de prensa: Erik Wolf (+44) 7827 582 554 help@worldfoodtravel.org

Logo: https://mma.prnewswire.com/media/1221233/WFTM_Logo.jpg

FUENTE World Food Travel Association

VCU Partners with Kallaco Health & Technology for Student and Employee COVID-19 Testing

RICHMOND, Va., Aug. 3, 2020 /PRNewswire/ — Virginia Commonwealth University (VCU), in association with VCU Health System, announced a partnership with Kallaco Health & Technology to support VCUs COVID-19 testing strategy for VCU students and employees. Kallaco is a comprehensive, integrated wellness company that offers customizable testing, training and technology solutions.

RICHMOND, Va., Aug. 3, 2020 /PRNewswire/ — Virginia Commonwealth University (VCU), in association with VCU Health System, announced a partnership with Kallaco Health & Technology to support VCUs COVID-19 testing strategy for VCU students and employees. Kallaco is a comprehensive, integrated wellness company that offers customizable testing, training and technology solutions.

VCU requires residential students to take a COVID-19 test and receive negative results prior to move-in and is working with Kallaco to mail test kits to residential students that they can take at home and mail back for analysis before move-in begins in August.

In addition, VCU Health System will provide on-campus testing for symptomatic VCU students and employees, as well as prevalence testing for a portion of VCU asymptomatic students and employees in an effort to monitor the overall prevalence of COVID-19 in the VCU community.

VCU students and employees who receive COVID-19 testing through VCU will have access to the Kallaco app where they can review their test results and monitor their daily health.

«The partnership with Kallaco provides numerous benefits and opportunities that complement our own experience and expertise through this pandemic as an academic health system,» said Melinda S. Hancock, CPA, FHFMA. Chief administrative and financial officer, VCU Health System. «Together we bring these to the University to provide the resources needed to return to campus.»

The partnership with Kallaco is in addition to VCUs extensive return-to-campus plan that also includes starter supply kits for every returning student and employee (face coverings, sanitizer, and disinfectant spray to supplement supplies they may already have), required online training related to safety protocols, and required daily attestations of health.

«Kallaco is proud to partner with VCU and VCU Health along with tens-of-thousands of employees and students across universities and businesses with at-home COVID testing and other services,» said John Spivey, Founder and CEO of Kallaco. «VCU and VCU Health have shown an outstanding commitment to creating the safest possible return for their students, faculty, and surrounding communities, and we are honored to assist in their efforts.»

VCUs return continues now in phases and they prepare for classes to begin on the Monroe Park Campus on Aug. 17.

About VCU

Virginia Commonwealth University is a major, urban public research university with national and international rankings in sponsored research. Located in downtown Richmond, VCU enrolls more than 30,000 students in 233 degree and certificate programs in the arts, sciences and humanities. Twenty-two of the programs are unique in Virginia, many of them crossing the disciplines of VCUs 11 schools and three colleges. The VCU Health brand represents the VCU health sciences academic programs, the VCU Massey Cancer Center and the VCU Health System, which comprises VCU Medical Center (the only academic medical center in the region), Community Memorial Hospital, Childrens Hospital of Richmond at VCU, and MCV Physicians. For more, please visit www.vcu.edu and vcuhealth.org.

About Kallaco

Kallaco was inspired by the greek word Kala, meaning «good, well» along with -co which represents connection, community, confidence, and collaboration. Kallaco was created as a health management platform to provide employers, university, and healthcare administrators a connected health solution to manage the current challenges of today along with their organizations future health management. For more information visit www.kalla.co.

Media Inquiries related to VCU and VCUHS:
Michael R. Porter
mrporter@vcu.edu

Media Inquiries related to Kallaco:
Amy Cheronis
amy@thescratchcollective.com

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/vcu-partners-with-kallaco-health–technology-for-student-and-employee-covid-19-testing-301104727.html

SOURCE Kallaco

Ismael Cala and Juan Arango take the field with other Vinotinto stars

The Ismael Cala Foundation has entered into a partnership to develop an emotional intelligence program in Venezuela. Players Tomas Rincón and Roberto Rosales are also participating.

MIAMI, Aug. 3, 2020 /PRNewswire/ — Venezuelan soccer star Juan Arango, joined by good friends and fellow teammates on Venezuela’s national team, Tomas Rincón and

The Ismael Cala Foundation has entered into a partnership to develop an emotional intelligence program in Venezuela. Players Tomas Rincón and Roberto Rosales are also participating.

MIAMI, Aug. 3, 2020 /PRNewswire/ — Venezuelan soccer star Juan Arango, joined by good friends and fellow teammates on Venezuela’s national team, Tomas Rincón and Roberto Rosales, have gotten together with the Ismael Cala Foundation to pool their efforts in El Vuelo de la Cometa (‘Flying a Kite’), a program for emotional intelligence in Venezuela. (The national soccer team is known as Vinotinto, or ‘Red Wine,’ because of the players’ burgundy-colored jerseys).   

‘Flying a Kite’ is a program based on the ‘Train the trainer’ model, which works with Positive Psychology, Neurosciences and Mindfulness to develop emotional intelligence and leadership. It arose with the purpose of providing a learning environment conducive to the development of positive leadership, among active students who are committed to helping those around them.  

The program consists of a series of training sessions that enable students and teachers to increase their self-knowledge, skills and potential for leadership and emotional intelligence.

«We at the Ismael Cala Foundation are very pleased and grateful to be forging alliances that are driving the growth and exponential development of our young people. On this occasion, we’re particularly grateful to @juan18arango and his Vinotinto teammates @tomasrincon8 and @robertico_r for supporting our project, «Flying a Kite,» through which we are seeking to motivate a generation of emotionally intelligent adolescents,» said Ismael Cala.

Ismael is taking the field with Vinotinto on behalf of the young people of Venezuela and Latin America to raise funds to develop the program and provide tools for emotional intelligence to young people, who will be tomorrow’s heroes and leaders.  

Here are some of the figures that we should keep in mind: 

Half of all mental disorders begin at the age of 14 or younger, but in most cases they are neither detected nor treated. Nearly 4 out of every 10 students in Latin America does not finish high school.  

Suicide is the third leading cause of death for young people between the ages of 15 and 19.

In light of this reality, the Foundation has created «Flying a Kite» so people can join forces to change this situation.

Anyone who is interested can donate to this campaign at calafoundation.org/heroes, starting at $1 dollar.  

The mission of the Ismael Cala Foundation, acting in concert with other foundations, academic institutions and businesses in the region, is to provide programs of emotional leadership, vocational guidance and education for at-risk Hispanic children, adolescents and young people Latin America and the Caribbean. It is currently firming up a collaborative relationship with Venezuelan soccer star Juan Arango, with the aim of strengthening and moving forward with «Flying a Kite,» its program for Emotional Intelligence and Leadership.

Juan Arango is a soccer player, athlete, father, husband and historic athletic symbol in his country – a leading figure in Venezuelan soccer who has earned his place as one of the greatest free-kick masters in all of Europe and South America.  

A number of artists have also joined the initiative.  

Cision View original content:http://www.prnewswire.com/news-releases/ismael-cala-and-juan-arango-take-the-field-with-other-vinotinto-stars-301104805.html

SOURCE Ismael Cala

Coors Light Announces Latino Leaders For Coors Light Líder Of The Year

CHICAGO, Aug. 3, 2020 /PRNewswire/ — Coors Light is proud to announce the finalists for Coors Light Líder of the Year 2020.  This group of 12 emerging Latino leaders, ages 21 – 39, were nominated by national and local organizations for their civic leadership and who through their words and actions establish noteworthy improvement in the lives of individuals, communities and organizations.

CHICAGO, Aug. 3, 2020 /PRNewswire/ — Coors Light is proud to announce the finalists for Coors Light Líder of the Year 2020.  This group of 12 emerging Latino leaders, ages 21 – 39, were nominated by national and local organizations for their civic leadership and who through their words and actions establish noteworthy improvement in the lives of individuals, communities and organizations.

Since 2006 the Coors Light Líderes program has highlighted, honored and rewarded leaders who work to help others through transformative initiatives.  One of these 12 leaders, which include entrepreneurs, coding experts, educators, and technology professionals will become the 2020 Coors Light Líder of the Year through an online public voting competition.

«The Coors Light Líderes program is an important program for Coors Light. We look forward to highlighting these leaders and awarding the 2020 Líder of the Year with a $25,000 grant for his/her nonprofit to help yet another community move forward,» said Kayla Garcia, Community Affairs, Molson Coors Beverage Company. «For 14 years, Coors Light Líderes has impacted more than 180 Latino leaders and countless communities across the country. Congratulations to all finalists!»

This year, these leaders’ efforts to help their communities take on a special significance because of ongoing challenges related to COVID-19, and the resulting dire economic impact in underrepresented communities. To get to know these dedicated finalists, visit www.coorslightlideres.com and vote for the leader of your choice. Voting starts today, August 3, through August 31. The winner’s nominating nonprofit will receive a $25,000 grant from Coors Light to develop or augment a community development program. A $2,500 grant will also be awarded to the second-place finalist for his/her nonprofit organization’s work. Voting rules and restrictions apply. Must be 21 years or older.

The 2020 Coors Light Líderes are:

  • Ana I. Rodriguez, Dallas, TX, nominated by The Concilio
  • David Delmar Sentíes, Boston, MA, nominated by Resilient Coders
  • Melanie Muñoz, Chicago, IL, nominated by Prospanica Chicago
  • Gabriela Santoferraro, Mount Laurel, NJ, nominated by Latin American Economic Development Association, Inc.
  • Jacqueline Perez Valencia, Los Angeles, CA, nominated by Hispanic Heritage Foundation
  • Luisa F. Soaterna-Castañeda, Washington, D.C., nominated by Richmond LULAC Council
  • Heber Israel Valenzuela Cortez, Phoenix, AZ, nominated by Local First Arizona/Fuerza Local
  • Richard Montez, San Antonio, TX, nominated by Hispanic Association of Colleges and Universities
  • Julia Rivera, Philadelphia, PA, nominated by Congreso de Latinos Unidos, Inc.
  • Rebecca Torriani, Miami, FL, nominated by American Red Cross South Florida
  • Angelica Medina, Westbury, NY, nominated by Adelphi NY Statewide Breast Cancer Hotline & Support Program
  • Flor Michelle Labrador Casiano, Orocovis, Puerto Rico, nominated by HEART 9/11

The Coors Light Líderes Program helps the leaders enhance their networks and professional growth. Past Coors Light Líderes of the Year and their nonprofits have used the $25,000 grant on initiatives such as skill training workshops, educational and mentoring resources, and helping people with disabilities become financially independent through innovative entrepreneurial activities.

For more information visit www.CoorsLightLideres.com. Join the #CoorsLightLideres conversation on Facebook and Instagram at @CoorsLightLideres and on Twitter at @CoorsLightLider.

About Molson Coors Beverage Company
For over two centuries Molson Coors has been brewing beverages that unite people for all of life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle with sparkling cocktails, hard coffee, canned wine, kombucha, cider and more.  Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange. The company’s commitment to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment is reflected in Our Beer Print and our 2025 sustainability targets. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/coors-light-announces-latino-leaders-for-coors-light-lider-of-the-year-301104792.html

SOURCE Coors Light

Ismael Cala and Juan Arango take the field with other Vinotinto stars

The Ismael Cala Foundation has entered into a partnership to develop an emotional intelligence program in Venezuela. Players Tomas Rincón and Roberto Rosales are also participating.

MIAMI, Aug. 3, 2020 /PRNewswire/ — Venezuelan soccer star Juan Arango, joined by good friends and fellow teammates on Venezuela’s national team, Tomas Rincón and

The Ismael Cala Foundation has entered into a partnership to develop an emotional intelligence program in Venezuela. Players Tomas Rincón and Roberto Rosales are also participating.

MIAMI, Aug. 3, 2020 /PRNewswire/ — Venezuelan soccer star Juan Arango, joined by good friends and fellow teammates on Venezuela’s national team, Tomas Rincón and Roberto Rosales, have gotten together with the Ismael Cala Foundation to pool their efforts in El Vuelo de la Cometa (‘Flying a Kite’), a program for emotional intelligence in Venezuela. (The national soccer team is known as Vinotinto, or ‘Red Wine,’ because of the players’ burgundy-colored jerseys).   

‘Flying a Kite’ is a program based on the ‘Train the trainer’ model, which works with Positive Psychology, Neurosciences and Mindfulness to develop emotional intelligence and leadership. It arose with the purpose of providing a learning environment conducive to the development of positive leadership, among active students who are committed to helping those around them.  

The program consists of a series of training sessions that enable students and teachers to increase their self-knowledge, skills and potential for leadership and emotional intelligence.

«We at the Ismael Cala Foundation are very pleased and grateful to be forging alliances that are driving the growth and exponential development of our young people. On this occasion, we’re particularly grateful to @juan18arango and his Vinotinto teammates @tomasrincon8 and @robertico_r for supporting our project, «Flying a Kite,» through which we are seeking to motivate a generation of emotionally intelligent adolescents,» said Ismael Cala.

Ismael is taking the field with Vinotinto on behalf of the young people of Venezuela and Latin America to raise funds to develop the program and provide tools for emotional intelligence to young people, who will be tomorrow’s heroes and leaders.  

Here are some of the figures that we should keep in mind: 

Half of all mental disorders begin at the age of 14 or younger, but in most cases they are neither detected nor treated. Nearly 4 out of every 10 students in Latin America does not finish high school.  

Suicide is the third leading cause of death for young people between the ages of 15 and 19.

In light of this reality, the Foundation has created «Flying a Kite» so people can join forces to change this situation.

Anyone who is interested can donate to this campaign at calafoundation.org/heroes, starting at $1 dollar.  

The mission of the Ismael Cala Foundation, acting in concert with other foundations, academic institutions and businesses in the region, is to provide programs of emotional leadership, vocational guidance and education for at-risk Hispanic children, adolescents and young people Latin America and the Caribbean. It is currently firming up a collaborative relationship with Venezuelan soccer star Juan Arango, with the aim of strengthening and moving forward with «Flying a Kite,» its program for Emotional Intelligence and Leadership.

Juan Arango is a soccer player, athlete, father, husband and historic athletic symbol in his country – a leading figure in Venezuelan soccer who has earned his place as one of the greatest free-kick masters in all of Europe and South America.  

A number of artists have also joined the initiative.  

SOURCE Ismael Cala

Ambassador Yousef Al Otaiba Statement on Successful Startup of Unit 1 at Barakah Nuclear Energy Plant

WASHINGTON, Aug. 3, 2020 /PRNewswire/ — Ambassador Yousef Al Otaiba issued the following statement regarding the successful startup of

WASHINGTON, Aug. 3, 2020 /PRNewswire/ — Ambassador Yousef Al Otaiba issued the following statement regarding the successful startup of Unit 1 of the Barakah Nuclear Energy Plant.

«Over a decade of strategic planning, international cooperation, and a commitment to clean energy is realized with the start-up of Unit 1 at the Barakah Nuclear Energy Plant.

«A significant milestone on this historic journey occurred over ten years ago when the U.S. and UAE signed the strongest bilateral civil nuclear agreement cooperation in history. Working with both political parties and spanning two administrations, the UAE voluntarily made the strongest possible nonproliferation commitments, forgoing domestic enrichment and reprocessing of nuclear material.

«The landmark U.S.-UAE 123 Agreement remains a model for the development of a peaceful and safe civilian nuclear energy program in the Middle East region. It is also a powerful affirmation of the UAE’s strong relationship with the U.S. government and commercial partners.

«This occasion is a momentous achievement for Mohamed Ibrahim Al Hammadi, the Chief Executive Officer at Emirates Nuclear Energy Corporation, countless people throughout the UAE, and the global nuclear safety community who guided this process forward, including our US government partners.»  

Lamiyae Jbari
ljbari@uaeembassy-usa.org
202 243 2464

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/ambassador-yousef-al-otaiba-statement-on-successful-startup-of-unit-1-at-barakah-nuclear-energy-plant-301104802.html

SOURCE Embassy of the United Arab Emirates

Con «Smell Ready», AXE® ayuda a los adolescentes a estar listos para citas románticas en un entorno impredecible

ENGLEWOOD CLIFFS, Nueva Jersey, 3 de agosto de 2020 /PRNewswire-HISPANIC PR WIRE/ — Mientras el distanciamiento social sigue siendo la nueva norma, los adolescentes se dan cuenta de que tendrán que seguir adaptándose a un estilo de vida nuevo y cambiante. Sus rutinas cotidianas se pusieron de cabeza y el distanciamiento social ha hecho las citas románticas y la convivencia social prácticamente imposibles, además de totalmente incómodas. Y mientras los adolescentes tienen citas virtuales por…

ENGLEWOOD CLIFFS, Nueva Jersey, 3 de agosto de 2020 /PRNewswire-HISPANIC PR WIRE/ — Mientras el distanciamiento social sigue siendo la nueva norma, los adolescentes se dan cuenta de que tendrán que seguir adaptándose a un estilo de vida nuevo y cambiante. Sus rutinas cotidianas se pusieron de cabeza y el distanciamiento social ha hecho las citas románticas y la convivencia social prácticamente imposibles, además de totalmente incómodas. Y mientras los adolescentes tienen citas virtuales por Zoom y Facetime, queda claro que las relaciones mediadas por una pantalla están muy lejos del ideal, pues más de la tercera parte de la generación Z dice sentir soledad y menos de 25% sienten la vinculación con sus pares durante el confinamiento.* AXE sí los entiende y, gracias al apoyo de Russell Westbrook y un equipo de influencers en redes sociales, interviene para atender esta difícil situación y contribuir a que los adolescentes se sientan cómodos al transitar a esta nueva era de las citas románticas en forma segura.

Es normal que los chicos se sientan nerviosos frente a la posibilidad de volver a convivir dada la presión añadida por las nuevas reglas de distanciamiento social en las citas románticas, como la etiqueta de las mascarillas. Por eso, AXE adoptó un abordaje relajado en cuanto al nuevo panorama de la atracción con la campaña «Smell Ready» y se asoció con Russell Westbrook y creadores de contenido como Donte ColleyKenny KnoxMytypolifeKing Bach y Salice Rose, entre otros, para sumar sus propios enfoques afines. 

«Siempre estoy interesado en motivar a los jóvenes y en ayudarles a desarrollar la confianza en sí mismos. Por eso estoy feliz de aliarme con AXE en su misión de ayudar a los adolescentes a sentirse seguros cuando estén listos para volver a salir al mundo», dijo Russell Westbrook, All-Star de la NBA y amante de la moda.

«AXE se hace presente para facilitar la transición a esta nueva era de las citas románticas con una gama de fragancias que les ayudarán a despedir el aroma de quien está listo para volver a salir con un renovado sentido de seguridad en sí mismo. Somos una marca cuyo espíritu siempre ha sido ayudar a los chicos a sentirse atractivos y confiados. Queremos ayudar a los adolescentes a vincularse nuevamente en la vida real, pero de manera divertida y segura. Siempre hemos contado con socios y contenidos relevante para llamar la atención de nuestro cliente objetivo, desde Sex Ed de Netflix, Virtual Prom de Teen Vogue o, ahora, Russell Westbrook. Incluso en medio del ambiente social sin precedentes en el que estamos inmersos, AXE sigue buscando formas de ser vanguardista y motivar a los adolescentes», comentó Mark Lodwick, director de marca para AXE US.

La campaña destacará una combinación de los productos nuevos y clásicos de la marca. Este año, la marca presenta su colección de aerosol corporal AXE Light Scents (ahora con aceites esenciales) y un conjunto completo de nuevos geles de ducha para que los chicos se vean y se sientan al máximo.

Si desea más información sobre AXE y Smell Ready, visite www.axe.com, #SmellReady, o siga a @AXE en Instagram, Facebook, Twitter y YouTube.    

ATENCIÓN A PRENSA
Caitlin Gronski 
Caitlin.Gronski@edelman.com   

GWI Coronavirus Research, abril de 2020: Serie 8 – Salud *  
«Consumer sentiment is evolving as countries around the world begin to reopen«(Los sentimientos del consumidor evolucionan a medida que los países empiezan a salir del confinamiento), Informe McKinsey, 5 de junio de 2020*  

Acerca de AXE ®   
AXE, la marca No. 1 de fragancias para hombre en el globo,* promueve la confianza de los chicos en sí mismos al ayudarse a verse, sentirse y oler lo mejor posible mientras navegan el mundo de la atracción. Con una línea completa de productos para el cuidado personal que incluye aerosoles aromatizados de uso diario, desodorantes, antiperspirantes, geles de ducha, champús y productos para el peinado, AXE dota a los chicos de las herramientas para sentirse confiados, seguros de sí mismos y atractivos al mundo que los rodea. Visite AXE en AXE.com y síganos en Twitter, Instagram, Tumblr y Facebook para acceder a contenidos exclusivos, promociones especiales y mucho más.

Acerca de Unilever North America   
Unilever es uno de los proveedores líderes del mundo de productos para la belleza y el cuidado personal, productos para el hogar y productos alimenticios y refrigerios con ventas en más de 190 países y llegada a 2.500 millones de consumidores al día. En los Estados Unidos y Canadá su cartera incluye marcas icónicas como: Axe, Ben & Jerry’s, Breyers, Degree, Dollar Shave Club, Dove, Hellmann’s, Klondike, Knorr, Lever 2000, Lipton, Love Beauty and Planet, Magnum, Nexxus, Noxzema, Pond’s, Popsicle, Pure Leaf, Q-tips, Seventh Generation, Simple, Sir Kensington’s, St. Ives, Suave, Talenti Gelato & Sorbetto, TAZO, TIGI, TRESemmé y Vaseline. Todas estas marcas son marcas comerciales o marcas registradas del Grupo de Compañías Unilever.     

La iniciativa Unilever’s Sustainable Living Plan (Plan de Vida Sustentable de Unilever, USLP) apuntala la estrategia de la compañía y la compromete a:

  • Ayudar a más de mil millones de personas a tomar medidas para mejorar su salud y bienestar para 2020.  
  • Reducir a la mitad el impacto ambiental de sus productos para 2030.  
  • Mejorar el sustento de millones de personas para 2020.     

El USLP genera valor al impulsar el crecimiento y la confianza, eliminar los costos y disminuir las marcas de vida sustentable de la compañía crecieron 69% más rápido que el resto del negocio, en comparación con 46% en 2017.   

Desde 2010, hemos adoptado acciones a través del USLP para ayudar a más de mil millones de personas a mejorar su salud y bienestar, reducir a la mitad nuestra huella ambiental y mejorar el sustento de millones de personas a medida que nuestro negocio crece. Ya hemos avanzado considerablemente y seguimos ampliando nuestra ambición, recientemente mediante el compromiso de garantizar que 100% de nuestros empaques de plástico sean totalmente reutilizables, reciclables o compostables para 2025. Si bien queda mucho por hacer, nos enorgullece haber sido reconocidos en 2018 como líderes del sector en el Índice de Sustentabilidad Dow Jones y encabezó la lista de Líderes de Sustentabilidad Corporativa Global en la encuesta GlobeScan/SustainAbility por octavo año consecutivo.    

Más información sobre Unilever U.S. y sus marcas: www.unileverusa.com    
Más información sobre el USLP: www.unilever.com/sustainable-living/  

Logo – https://mma.prnewswire.com/media/1085308/AXE_Logo.jpg 

 

FUENTE AXE

Quality Education Advocate Named 2020-2021 UNA-USA Youth Observer to the United Nations

WASHINGTON, Aug. 3, 2020 /PRNewswire-PRWeb/ — The United Nations Association of the USA (UNA-USA) announced today Mr. Dustin Liu as the ninth annual UNA-USA Youth Observer to the United Nations. Liu is currently a candidate for a Master’s in Education at the Harvard Graduate School of Education. He was selected from a competitive pool of more…

WASHINGTON, Aug. 3, 2020 /PRNewswire-PRWeb/ — The United Nations Association of the USA (UNA-USA) announced today Mr. Dustin Liu as the ninth annual UNA-USA Youth Observer to the United Nations. Liu is currently a candidate for a Master’s in Education at the Harvard Graduate School of Education. He was selected from a competitive pool of more than 200 applicants from across the United States. In this role, Liu will connect young people to the work of the UN and represent youth voices at the UN General Assembly and at other UN events throughout the year.

«As Youth Observer, I hope to build and engage youths in opportunities that support their identity as global change-makers,» said Liu. «I strongly believe that it is through active participation in social change efforts that our capacity to make change develops. Every individual has gifts and strengths that can push us towards the UN’s SDGs. I look forward to using my platform as the Youth Observer to lift up narratives and recognize the great work led by youths across the United States. Together, I believe we can build a better world.»

Liu holds a B.S. in Industrial and Labor Relations from Cornell University where he served as the Student Trustee on Cornell’s Board of Trustees and was named a Fulbright Grantee.

«As our country navigates numerous global challenges, we need young leaders like Dustin who have shown their commitment to acting locally to foster social change,» said Rachel Bowen Pittman, Executive Director of UNA-USA. «We are excited for Dustin to use this platform to represent young American voices on the world stage and to encourage more young people to act on the issues they care about most.»

UNA-USA’s Youth Observer to the United Nations program launched in 2012 to increase youth engagement in global affairs. In this role, Liu will represent American youth at the 75th UN General Assembly—taking place virtually in September—and other UN events throughout the year. The most important role of the Youth Observer is to engage young Americans in the work of the UN, empowering them to be active participants to foster a greater global impact. Liu succeeds Mr. Jay’Len Boone, who served as a voice for American youth at major global events in New York and Washington D.C., and met with young people in various cities across the country as the Youth Observer for 2019-2020.

Learn more about UNA-USA’s Youth Observer program, and follow the UNA-USA Youth Observer on Facebook, Twitter, and Instagram.

About the United Nations Association of the USA (UNA-USA):

The United Nations Association of the USA (UNA-USA) is a grassroots movement of Americans who support the vital work of the United Nations in U.S. communities, colleges, and Congress. For more than 75 years, UNA-USA and its national network of 20,000 members and 200 chapters have promoted strong U.S. leadership at the UN through advocacy campaigns, youth engagement, outreach programs, and public events. Learn more.

 

SOURCE United Nations Association of the USA (UNA-USA)

Mayor Publicly Recognizes TransPerfect For Providing Pro Bono Translations To Assist New York City In Communicating With Culturally Diverse Citizens

NEW YORK, Aug. 3, 2020 /PRNewswire/ — TransPerfect, the world’s largest provider of language and technology solutions for global business, announced its engagement with New York City Mayor Bill de Blasio’s Communications Department as well as the Mayor’s Office…

NEW YORK, Aug. 3, 2020 /PRNewswire/ — TransPerfect, the world’s largest provider of language and technology solutions for global business, announced its engagement with New York City Mayor Bill de Blasio’s Communications Department as well as the Mayor’s Office of Immigrant Affairs (MOIA) to translate critical information and communications pertaining to the city’s COVID-19 response. TransPerfect is donating all requested services.

Mayor de Blasio and team understood the critical need for accessible communications to ensure safety as well as access to aid programs and municipal services. The city accepted TransPerfect’s offer to provide translation services free of charge for these official communications. To date, TransPerfect has translated critical information related to: social distancing guidance, face covering recommendations, hate and bias awareness, animal FAQs, and unemployment benefits information, as well as tweets coming from Mayor de Blasio.

New York City is one of the most linguistically diverse populations in the world, and making communications accessible to as many residents as possible required translations in as many as 30 languages, including Arabic, Bengali, Chinese (Simplified and Traditional), Dari, Farsi, French, Greek, Haitian Creole, Hebrew, Hindi, Igbo, Indonesian, Italian, Japanese, Korean, Nepali, Pashto, Polish, Portuguese, Punjabi, Russian, Spanish, Tagalog, Thai, Tibetan, Urdu, Vietnamese, Yiddish, and Yoruba.

Given the rapidly evolving pandemic situation, most requests have had rush turnaround times, often demanding translation, formatting, and desktop publishing for multiple languages on 24- to 48-hour timetables.

Mayor de Blasio commented in televised remarks, «I’m feeling tremendous gratitude as we go on in this crisis [to] all the people who have stepped up…TransPerfect, which is focused on a very particular need right now, making sure we can help people get what they need in the language they speak…we thank them for that.»

A representative from the NYC Mayor’s Office of Immigrant Affairs stated, «We want to express our thanks to TransPerfect for all this generosity during this difficult time. We are very grateful that through this offer, we were able to render critical information to our communities in over 20 languages.»

TransPerfect President and CEO Phil Shawe remarked, «TransPerfect was founded in New York City, and it has been home to our global headquarters ever since. We consider ourselves very fortunate to be in a position to contribute to the city’s fight against COVID-19, and we thank the Mayor and his staff for allowing us to help.»

About TransPerfect
TransPerfect is the world’s largest provider of language and technology solutions for global business. From offices in over 100 cities on six continents, TransPerfect offers a full range of services in 170+ languages to clients worldwide. More than 5,000 global organizations employ TransPerfect’s GlobalLink® Product Suite to simplify management of multilingual content. With an unparalleled commitment to quality and client service, TransPerfect is fully ISO 9001 and ISO 17100 certified. TransPerfect has global headquarters in New York, with regional headquarters in London and Hong Kong. For more information, please visit our website at www.transperfect.com.

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/mayor-publicly-recognizes-transperfect-for-providing-pro-bono-translations-to-assist-new-york-city-in-communicating-with-culturally-diverse-citizens-301104785.html

SOURCE TransPerfect