Categoría: Marco carvajal

LOS CABOS, Mexico, Dec. 15, 2020 /PRNewswire/ — Los Cabos brings 2020 to a close with nearly 80% recovery of all travel activity due to the destination’s strong and swift response to control the spread of COVID-19. In March 2020, Los Cabos closed the destination for over two months to focus on the creation and implementation of health and safety measures that would allow a safe reopening for international travel. With support from local authorities, hotels, and tourism partners, Los Cabos Tourism Board implemented a successful phased approach to reopen the destination and created the Los Cabos with Care – A Safer Way to Get Away system, which comprises safety guidelines and health protocols to ensure the wellbeing of all travelers when visiting Los Cabos.

Since its reopening on June 15, 2020, Los Cabos has seen a strong recovery in international arrivals and is projecting to close the year with 1.4 million international visitors. In November, Los Cabos welcomed 103,000 international visitors, which is 64.3% of the visitation received the previous year, representing 50% in hotel occupancy.

«This remarkable recovery underscores the resilience of our travel industry and vote of confidence from our visitors who continue selecting Los Cabos as their preferred luxury travel destination in Mexico,» says Rodrigo Esponda, Managing Director of Los Cabos Tourism Board. «Our top priority is the health and wellbeing of our community and all visitors. Tourism is the heartbeat of Los Cabos and it’s important that as we continue navigating this challenging time, we maintain our careful approach and strict protocols to protect our community while we continue our path to recovery.»

Los Cabos’ momentum is projected to continue throughout 2021 with an estimated 40.6% growth in seats during the first half of the year. Ahead of the holiday season, American Airlines, Delta Air Lines, and United Airlines are offering new direct flights from New York’s John F. Kennedy International Airport and Newark International Airport, marking a big milestone for Los Cabos with adding direct connectivity with the East Coast of the United States. American is also launching flights from Austin-Bergstrom International Airport and Sacramento International Airport. As of November 2020, the destination has successfully recovered 75% on international air connectivity and Los Cabos’ private airport has also seen a significant 137% growth in arrivals of private airplanes since the destination’s reopening.

Ahead of the holidays, Los Cabos strengthened the destination’s health and safety protocols system created in partnership with Intertek Cristal to guarantee the highest standard of the travel industry. Additionally, the airport has implemented several changes, including expanding its operational headcount to provide a more personalized service, operating transportation buses at a 35-person capacity limit representing a 50% operational level, and increasing immigration officers’ hours of service to facilitate arrival of all international travelers and avoid waiting times while at the airport.

In each step along the way to recovery and beyond, Los Cabos is committed to a successful implementation of its health and safety system addressing the airport, transportation, accommodations, restaurants and bars, tour activities, the beach and the local community overall. Visitors interested to learn more about Los Cabos’ health and safety efforts can go to visitloscabos.travel/industry/los-cabos-with-care.

About Los Cabos
Los Cabos, located at the tip of the 1,000-mile long Baja Peninsula, is one of the world’s most diverse tourism destinations. Boasting a dramatic desert backdrop nestled by coastlines of the Pacific Ocean and Sea of Cortez and the iconic Arch at Land’s End, Los Cabos is home to award-winning resorts and culinary offerings considered some of the finest available anywhere. A growing list of championship golf courses, rejuvenating spas, world-renowned sport fishing tournaments, and state of the art convention facilities add to the destination’s unmatched appeal. For more information, images and videos from Los Cabos, please visit visitloscabos.travel, follow us on Twitter @LOSCABOSTOURISM and visit us on Facebook, LinkedIn, Instagram and YouTube.

Media Contact
Andrea Romero
Andrea.romero@ogilvy.com
Tel: + (917) 679-5826

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SOURCE Los Cabos Tourism Board

MINNEAPOLIS, Dec. 15, 2020 /PRNewswire/ — BettorEdge launches a new sports betting platform in the US — legal in over 40 states. Different from a traditional Sportsbook, BettorEdge is an online marketplace centered around providing a fair experience with no-vig sports betting.

With inspiration from the stock exchange, Venmo and Robinhood, BettorEdge was formed with a goal to democratize sports betting. The company recently completed a round of angel funding, which allowed them to launch into the US market in October 2020.

Since BettorEdge does not set lines or take a portion of each bet, proceeds are not subjected to the same regulations as typical betting sites. BettorEdge differs from bookmakers by:

* Eliminating the juice: No fees are collected when a bet is placed, which gives up to 10%, sometimes more, in profits back to the bettor
* Creating a fair market: Similar to how stock prices are determined, buyers and sellers are able to set their own fair market price
* Providing proper tools: Analytics, tools and other bettor friendly features are available to help users make informed decisions

In addition to using the webapp to bet and compete, users are able to build a following or follow their favorite bettors to transparently see the performance of bettors over time. These social features are intended to provide camaraderie amongst online sports betting members. Users can bet on current or upcoming sports across NFL, NCAA FB, NCAA MB, NBA, NHL and PGA.

With one platform to make bets, track performance and follow friends, BettorEdge is able to provide an end-to-end experience with the bettor in mind and is bringing no-vig sports betting to the masses.

About BettorEdge
BettorEdge was founded in 2019 following a University of Minnesota SportRadar Innovation Challenge. Three Iowa natives, now Minnesota residents, had a vision of creating a platform for no-vig sports betting that is legal within the US. BettorEdge has a strong emphasis on giving the edge to the bettor through offering a fair market, providing data and analytics and creating a seamless social community. Access to their webapp can be found at app.bettoredge.com and additional information at BettorEdge.com.

Media contact:
Greg Kajewski
261251@email4pr.com
612-345-2056

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SOURCE BettorEdge

CENTREVILLE, Va., Dec. 15, 2020 /PRNewswire/ — There is a big misconception that odometer fraud disappeared with digital odometers, but that’s not so: CARFAX data suggests that more than 1.8 million vehicles on the road today have had their odometer rolled back, a 13% annual increase over 2019. The National Highway Traffic Safety Administration estimates that more than 450,000 vehicles are sold each year with false odometer readings, and that costs American car buyers more than $1 billion in value annually. Not only that, odometer rollback can also lead to unexpected repair costs for buyers whose cars have more wear and tear than they expected.  

That’s what happened to Renee Chance, a driver in Oregon state. «I bought a car and then when I got the CARFAX report after, it showed potential odometer fraud. The car shows 80,000 miles on a digital odometer. I have spent $1,000 trying to make the car trustworthy, and it still is not. Now the car needs an $1,800 repair. In addition, I overpaid $1,000 because of the odometer reading. I am a pretty savvy car buyer and have never had this happen before.»

Several heavily populated states saw double-digit increases in cases of possible rolled-back odometers, with Texas leading with a 31% rise over 2019.

To help protect consumers, CARFAX offers a free Odometer Fraud Check tool and tips to protect yourself at www.carfax.com/odo.

About CARFAX
CARFAX, part of IHS Markit (NYSE: INFO), helps millions of people every day confidently shop, buy, service and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, CARFAX Car Care, CARFAX History-Based Value and the flagship CARFAX® Vehicle History Report™ to consumers and the automotive industry. CARFAX owns the world’s largest vehicle history database and is nationally recognized as a top workplace by The Washington Post and Glassdoor.com. Shop, Buy, Service, Sell – Show me the CARFAX™. Based in London, IHS Markit is a world leader in critical information, analytics and solutions.

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SOURCE CARFAX

NEW YORK, Dec. 15, 2020 /PRNewswire/ — Ampersand, the audience-first TV advertising sales and technology platform company, announced today it has integrated 500+ custom Polk Audiences by IHS Markit into the AND Platform™, Ampersand’s TV ad planning, buying and measurement platform launched at the beginning of 2020. Polk Audiences are available today to all clients on both the managed service and self-service versions of the AND Platform. Representing the single largest source of multiscreen TV inventory in the industry, encompassing linear and streaming, the AND Platform™ provides marketers with reach across 85 million households, 120 cable networks and more than 60% percent of all addressable households.

The 500+ custom Polk Audiences all fall under three primary top-level categories: In-Garage (Likely Ownership), Loyalty, and In-Market Audiences, which are all further segmented by every auto brand and nameplate in the industry.

This new offering is frictionless for all automakers and dealers to activate their audiences. With accessibility to Ampersand’s AND Platform, auto brands can now achieve greater efficiencies and improved effectiveness through precise audience reach. This «audience first» approach goes well beyond age and gender and is an important step in that evolution for all automotive marketers.

«Polk Automotive Solutions combine decades of auto transaction data, vast consumer insights and cutting-edge AI to predict future auto buying behavior,» said Marty Shelata, Ampersand’s SVP of Automotive Partnerships. «Through our expanded partnership, Ampersand can connect auto brands and dealers to new vehicle buyers with precision and ease, delivering cross-tier advanced TV campaigns – at local, regional and national levels.»

«Automotive marketers are recognizing the opportunity that Ampersand’s AND platform delivers in simplifying audience-based TV buying,» said Joe Kyriakoza, Vice President and General Manager, Polk Automotive Solutions, IHS Markit. «Making our Polk Audiences available on the platform helps auto marketers leverage the most qualified consumers for their advanced TV campaigns with ease.»

Polk Automotive Solutions offers the most robust automotive data assets available, built on the industry’s most comprehensive vehicle databases across the United States IHS Markit’s best-in-class market reporting, audience, and measurement capabilities span 30 years of ownership history and 125MM marketable households –multi-sourced to guarantee accuracy.

The AND Platform is the first advanced TV platform to centralize every step of the campaign planning and buying process within a simple interface for both local and national TV buying. Fueled by anonymized and aggregated viewership insights from nearly 40 million households, with activation on 85 million households, the platform provides the largest scale in TV for executing multi-screen, audience-based buys.

About Ampersand

Ampersand is a data-driven TV advertising sales and technology company with the mission of enabling advertisers to reach their audiences across the full range of TV and digital environments. With a commitment to constant innovation and growth, Ampersand reaches 85 million households leveraging unique data insights to connect brands with audiences to drive desired outcomes. Ampersand is owned by three of the largest cable operators in the US: Comcast Corporation, Charter Communications, Inc. and Cox Communications. For more information, please visit Ampersand at www.ampersand.tv

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SOURCE Ampersand