Categoría: Influencers

Lifestory Research Reports: Trust in New-Home Builders Reach Historic Highs, as Home Builders Respond to COVID-19 Market Conditions

NEWPORT BEACH, Calif., Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — In a year of uncertainty brought on by COVID-19, trust in new-home builders has improved this year, according to the Lifestory Research 2021 America’s Most Trusted® Study released today.  As the pandemic raced across the country, consumers turned to home builders as a safe haven as they sought ways to enhance their health and well-being.  As shoppers engaged with new home builders, they formed a bond of trust as reflected in an…

NEWPORT BEACH, Calif., Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — In a year of uncertainty brought on by COVID-19, trust in new-home builders has improved this year, according to the Lifestory Research 2021 America’s Most Trusted® Study released today.  As the pandemic raced across the country, consumers turned to home builders as a safe haven as they sought ways to enhance their health and well-being.  As shoppers engaged with new home builders, they formed a bond of trust as reflected in an increase in the Lifestory Research® Net Trust Quotient to 116.4 from 110.4 in the prior year. 

«Our research suggests the changes in the builder rankings in the year of COVID-19 is partly a result of the top builders being responsive to the effects of the pandemic on in-person shopping.  These builders gained trust in part by pivoting quickly to adopt online sales strategies as well as communicating shopper safety amid tremendous uncertainty,» said Eric Snider, President and Chief Research Officer of Lifestory Research.

The annual Lifestory Research America’s Most Trusted® Study examines trust among new home shoppers as they are actively in the process of looking for a new home.  The study tracks the homebuilder brands and 55+ active adult resort brands in the largest housing markets in the United States. Trust is measured through the Lifestory Research Net Trust Quotient Score, which identifies customers that are trust advocates and trust antagonists. 

America’s Most Trusted® Home Builder

The Lifestory Research 2021 America’s Most Trusted® Home Builder Study, in its ninth year, tracks the opinions of home shoppers about home builders and the housing market.  The Lifestory Research 2021 America’s Most Trusted® Home Builder Study ranks the largest home builders on the Net Trust Quotient Score based on the opinions of 48,317 people surveyed over the prior 12 months in 35 of the largest housing markets in the United States.

For the sixth consecutive time, Taylor Morrison has emerged as the top home builder brand in the Lifestory Research 2021 America’s Most Trusted® Home Builder Study.  As the 2021 Lifestory Research America’s Most Trusted® Home Builder brand, Taylor Morrison produced a Net Trust Quotient Score of 120.4 and received the 5 Star Trust Rating among people shopping for a new home. 

The sustained success of Taylor Morrison as the Most Trusted Builder in America® speaks to the brand’s success to continually establish trust among the waves of new home shoppers that enter the market each year.  «In a year in which everyone needed to trust others, a year in which people turned to those they trust the most, Taylor Morrison once again was the home builder brand people trusted the most,» said Eric Snider.

The annual ranking of national home builders is characterized this year by the rise of several builders into the top rankings.  Home builders included in the national ranking included Taylor Morrison, LGI Homes, Ashton Woods, Century Communities, K. Hovnanian Homes, Mattamy Homes, Drees Homes, Woodside Homes, Richmond American, Toll Brother, Shea Homes, M/I Homes, David Weekley Homes, Gehan Homes,  Meritage Homes, Beazer Homes, Highland Homes, Pulte Homes, Ryan Homes, D.R. Horton, Perry Homes, Lennar, and KB Home. Brands included in the national ranking were known throughout the United States as measured by brand awareness within the new home construction industry.

Visit www.lifestoryresearch.com for detailed trust scores, ratings and ranking from the 2021 study.

America’s Most Trusted® Active Adult Resort Home Builder

The Lifestory Research 2021 America’s Most Trusted® Active Adult Resort Builder is Trilogy by Shea Homes.  This is the ninth consecutive year in which customers who actively shop for a new home in an active adult 55+ resort community indicated Trilogy is the brand they trust the most.  As the 2020 Lifestory Research America’s Most Trusted® Active Adult Resort Builder brand, Trilogy received the 5 Star Trust Rating with a Net Trust Quotient Score of 122.3 among people actively shopping for an active adult resort community.  

The study’s active adult brands included Trilogy, Taylor Morrison, Four Seasons by K. Hovnanian, Toll Brothers, Del Webb, The Villages of Sumter Lake, and Lennar. The 2021 ranking is based on 15,222 opinions of people surveyed between January and December in the United States who indicated they were actively shopping for a new active adult resort 55 plus home.  Active adult builders, sometimes referenced as age-qualified or 55+ community builders, included in the national ranking were the brands most recognized throughout the United States.  To be included in the national rankings, brands needed to receive enough survey responses to achieve a 95% confidence level with no more than a 3% margin of error.

Visit www.lifestoryresearch.com for detailed trust scores, ratings and ranking from the 2021 study.

About the America’s Most Trusted® Study 

America’s Most Trusted® is a consumer-based research program based on thousands of people’s opinions actively shopping for products. To identify America’s Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people using well established social science research practices that seek to adhere to the highest quality standards of consumer insight. America’s Most Trusted® and Most Trusted Builder in America® are registered trademarks of Lifestory Corporation. No advertising or promotional use can be made of the information in this release without the express prior written consent of Lifestory Research.  Learn more. #mostrustedbrands

About Lifestory Research®

Leaders, companies, and brands know that great ideas are only useful if they move people toward action. Lifestory Research is an independent, science-driven consumer insights and strategy consulting firm that ignites relationships between companies and their audiences. We are passionate about customers, employees, brands, and the science of influence. We use quantitative and qualitative research to create customer insights, drive innovation, deliver brand strategy, and move people forward.

For more information, please visit www.lifestoryresearch.com

SOURCE Lifestory Research

Lifestory Research Reports: Trust in New-Home Builders Reach Historic Highs, as Home Builders Respond to COVID-19 Market Conditions

NEWPORT BEACH, Calif., Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — In a year of uncertainty brought on by COVID-19, trust in new-home builders has improved this year, according to the Lifestory Research 2021 America’s Most Trusted® Study released today.  As the pandemic raced across the country, consumers turned to home builders as a safe haven as they sought ways to enhance their health and well-being.  As shoppers engaged with new home builders, they formed a bond of trust as reflected in an…

NEWPORT BEACH, Calif., Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — In a year of uncertainty brought on by COVID-19, trust in new-home builders has improved this year, according to the Lifestory Research 2021 America’s Most Trusted® Study released today.  As the pandemic raced across the country, consumers turned to home builders as a safe haven as they sought ways to enhance their health and well-being.  As shoppers engaged with new home builders, they formed a bond of trust as reflected in an increase in the Lifestory Research® Net Trust Quotient to 116.4 from 110.4 in the prior year. 

«Our research suggests the changes in the builder rankings in the year of COVID-19 is partly a result of the top builders being responsive to the effects of the pandemic on in-person shopping.  These builders gained trust in part by pivoting quickly to adopt online sales strategies as well as communicating shopper safety amid tremendous uncertainty,» said Eric Snider, President and Chief Research Officer of Lifestory Research.

The annual Lifestory Research America’s Most Trusted® Study examines trust among new home shoppers as they are actively in the process of looking for a new home.  The study tracks the homebuilder brands and 55+ active adult resort brands in the largest housing markets in the United States. Trust is measured through the Lifestory Research Net Trust Quotient Score, which identifies customers that are trust advocates and trust antagonists. 

America’s Most Trusted® Home Builder

The Lifestory Research 2021 America’s Most Trusted® Home Builder Study, in its ninth year, tracks the opinions of home shoppers about home builders and the housing market.  The Lifestory Research 2021 America’s Most Trusted® Home Builder Study ranks the largest home builders on the Net Trust Quotient Score based on the opinions of 48,317 people surveyed over the prior 12 months in 35 of the largest housing markets in the United States.

For the sixth consecutive time, Taylor Morrison has emerged as the top home builder brand in the Lifestory Research 2021 America’s Most Trusted® Home Builder Study.  As the 2021 Lifestory Research America’s Most Trusted® Home Builder brand, Taylor Morrison produced a Net Trust Quotient Score of 120.4 and received the 5 Star Trust Rating among people shopping for a new home. 

The sustained success of Taylor Morrison as the Most Trusted Builder in America® speaks to the brand’s success to continually establish trust among the waves of new home shoppers that enter the market each year.  «In a year in which everyone needed to trust others, a year in which people turned to those they trust the most, Taylor Morrison once again was the home builder brand people trusted the most,» said Eric Snider.

The annual ranking of national home builders is characterized this year by the rise of several builders into the top rankings.  Home builders included in the national ranking included Taylor Morrison, LGI Homes, Ashton Woods, Century Communities, K. Hovnanian Homes, Mattamy Homes, Drees Homes, Woodside Homes, Richmond American, Toll Brother, Shea Homes, M/I Homes, David Weekley Homes, Gehan Homes,  Meritage Homes, Beazer Homes, Highland Homes, Pulte Homes, Ryan Homes, D.R. Horton, Perry Homes, Lennar, and KB Home. Brands included in the national ranking were known throughout the United States as measured by brand awareness within the new home construction industry.

Visit www.lifestoryresearch.com for detailed trust scores, ratings and ranking from the 2021 study.

America’s Most Trusted® Active Adult Resort Home Builder

The Lifestory Research 2021 America’s Most Trusted® Active Adult Resort Builder is Trilogy by Shea Homes.  This is the ninth consecutive year in which customers who actively shop for a new home in an active adult 55+ resort community indicated Trilogy is the brand they trust the most.  As the 2020 Lifestory Research America’s Most Trusted® Active Adult Resort Builder brand, Trilogy received the 5 Star Trust Rating with a Net Trust Quotient Score of 122.3 among people actively shopping for an active adult resort community.  

The study’s active adult brands included Trilogy, Taylor Morrison, Four Seasons by K. Hovnanian, Toll Brothers, Del Webb, The Villages of Sumter Lake, and Lennar. The 2021 ranking is based on 15,222 opinions of people surveyed between January and December in the United States who indicated they were actively shopping for a new active adult resort 55 plus home.  Active adult builders, sometimes referenced as age-qualified or 55+ community builders, included in the national ranking were the brands most recognized throughout the United States.  To be included in the national rankings, brands needed to receive enough survey responses to achieve a 95% confidence level with no more than a 3% margin of error.

Visit www.lifestoryresearch.com for detailed trust scores, ratings and ranking from the 2021 study.

About the America’s Most Trusted® Study 

America’s Most Trusted® is a consumer-based research program based on thousands of people’s opinions actively shopping for products. To identify America’s Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people using well established social science research practices that seek to adhere to the highest quality standards of consumer insight. America’s Most Trusted® and Most Trusted Builder in America® are registered trademarks of Lifestory Corporation. No advertising or promotional use can be made of the information in this release without the express prior written consent of Lifestory Research.  Learn more. #mostrustedbrands

About Lifestory Research®

Leaders, companies, and brands know that great ideas are only useful if they move people toward action. Lifestory Research is an independent, science-driven consumer insights and strategy consulting firm that ignites relationships between companies and their audiences. We are passionate about customers, employees, brands, and the science of influence. We use quantitative and qualitative research to create customer insights, drive innovation, deliver brand strategy, and move people forward.

For more information, please visit www.lifestoryresearch.com

SOURCE Lifestory Research

Coors Light Launches Campaign Supporting Tom «The Iceman» Flores’ Induction to The Hall

CHICAGO, Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores is a four-time pro-football champion and a trailblazing coach, but he has yet to receive his sport’s greatest honor: induction into the hall. A noted Coors Light drinker, Flores is about to get a big show of support from his favorite beer.

<img id="prnejpg562eleft" title="Coors Light honors Tom Flores with a limited-edition can featuring…

CHICAGO, Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores is a four-time pro-football champion and a trailblazing coach, but he has yet to receive his sport’s greatest honor: induction into the hall. A noted Coors Light drinker, Flores is about to get a big show of support from his favorite beer.

Coors Light honors Tom Flores with a limited-edition can featuring Flores' picture

Today, Coors Light is unveiling a new campaign that advocates for Flores’ rightful place among other football greats. The brand is honoring Flores’ barrier-breaking legacy as the first Latino player to serve as both starting quarterback and head coach, with a new video spot, a petition of support for beer drinkers to sign, and a limited-edition can with Flores’ picture alongside the iconic Coors Light mountains. To sweeten the deal, Coors Light will also give away up to 30,000 beers so fans can toast to Flores’ hopeful induction in February.*

«Although I have a good shot to be in the hall this year, it’s still nice to get a little extra support from my favorite beer. A beer that I used to distribute back in the day,» said Flores. «Self-promotion is not really my thing, but I admit that it’s flattering to see my picture on a Coors Light can.»

Today through February 6, fans ages 21+ can visit CoorsLight.com/Iceman to sign the petition of support. Coors Light has vowed to display the list of petitioners onto a mobile billboard in Canton, OH on the day of the vote. On the website, fans can also claim a Coors Light six pack in the form of a rebate.*

Additionally, fans in the Las Vegas area can use the website’s Iceman Can locator to find the commemorative 24-oz. beer, along with e-commerce options for getting the cans delivered directly to their homes. The campaign’s 30-second spot will be airing on national TV and available on the site. Check out the English-language spot here and the Spanish-language version here.

«We’re honored to put Tom on our cans, but we won’t chill until he’s carved out of bronze,» said Marcelo Pascoa, global vice president of marketing for Coors Light. «With few Latino players currently in the hall, we believe The Iceman deserves to be recognized for being an outstanding player and coach who broke barriers for other Latino athletes. We hope this platform helps Flores inspire even more people than he already has.»

In addition to the new spot, this program will be supported with a robust marketing campaign that will be deployed across paid, owned and organic media, social influencers and media relations. For more information, visit CoorsLight.com/Iceman and follow @CoorsLight on Instagram, Twitter, and Facebook.

*Beer Purch. Req’d. Must be 21+. 1/06/21 – 2/14/21, or until supplies run out (whichever comes first). Receipt submitted by 2/21/21. Offer $ varies by state (full price in certain states, 50% pce in other states). Void in AL, AR, HI, IN, LA, MN, MO, NC, TX, UT, WV and where prohibited by law. Msg & Data Rights May Apply. Rebate via PayPal or Venmo. Cannot be combined w/ other offers. See https://bit.ly/Rulescl for details, including state limits.

About Molson Coors Beverage Company

For over two centuries Molson Coors has been brewing beverages that unite people for all of life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle with sparkling cocktails, hard coffee, canned wine, kombucha, cider and more.

Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange (TAP). The company’s commitment to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment is reflected in Our Beer Print and our 2025 sustainability targets. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.

Photo – https://mma.prnewswire.com/media/1395408/Tom_Flores.jpg 
Logo – https://mma.prnewswire.com/media/1245388/Coors_Light_Logo.jpg

 

SOURCE Molson Coors

Coors Light Launches Campaign Supporting Tom «The Iceman» Flores’ Induction to The Hall

CHICAGO, Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores is a four-time pro-football champion and a trailblazing coach, but he has yet to receive his sport’s greatest honor: induction into the hall. A noted Coors Light drinker, Flores is about to get a big show of support from his favorite beer.

<img id="prnejpg562eleft" title="Coors Light honors Tom Flores with a limited-edition can featuring…

CHICAGO, Jan. 6, 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores is a four-time pro-football champion and a trailblazing coach, but he has yet to receive his sport’s greatest honor: induction into the hall. A noted Coors Light drinker, Flores is about to get a big show of support from his favorite beer.

Coors Light honors Tom Flores with a limited-edition can featuring Flores' picture

Today, Coors Light is unveiling a new campaign that advocates for Flores’ rightful place among other football greats. The brand is honoring Flores’ barrier-breaking legacy as the first Latino player to serve as both starting quarterback and head coach, with a new video spot, a petition of support for beer drinkers to sign, and a limited-edition can with Flores’ picture alongside the iconic Coors Light mountains. To sweeten the deal, Coors Light will also give away up to 30,000 beers so fans can toast to Flores’ hopeful induction in February.*

«Although I have a good shot to be in the hall this year, it’s still nice to get a little extra support from my favorite beer. A beer that I used to distribute back in the day,» said Flores. «Self-promotion is not really my thing, but I admit that it’s flattering to see my picture on a Coors Light can.»

Today through February 6, fans ages 21+ can visit CoorsLight.com/Iceman to sign the petition of support. Coors Light has vowed to display the list of petitioners onto a mobile billboard in Canton, OH on the day of the vote. On the website, fans can also claim a Coors Light six pack in the form of a rebate.*

Additionally, fans in the Las Vegas area can use the website’s Iceman Can locator to find the commemorative 24-oz. beer, along with e-commerce options for getting the cans delivered directly to their homes. The campaign’s 30-second spot will be airing on national TV and available on the site. Check out the English-language spot here and the Spanish-language version here.

«We’re honored to put Tom on our cans, but we won’t chill until he’s carved out of bronze,» said Marcelo Pascoa, global vice president of marketing for Coors Light. «With few Latino players currently in the hall, we believe The Iceman deserves to be recognized for being an outstanding player and coach who broke barriers for other Latino athletes. We hope this platform helps Flores inspire even more people than he already has.»

In addition to the new spot, this program will be supported with a robust marketing campaign that will be deployed across paid, owned and organic media, social influencers and media relations. For more information, visit CoorsLight.com/Iceman and follow @CoorsLight on Instagram, Twitter, and Facebook.

*Beer Purch. Req’d. Must be 21+. 1/06/21 – 2/14/21, or until supplies run out (whichever comes first). Receipt submitted by 2/21/21. Offer $ varies by state (full price in certain states, 50% pce in other states). Void in AL, AR, HI, IN, LA, MN, MO, NC, TX, UT, WV and where prohibited by law. Msg & Data Rights May Apply. Rebate via PayPal or Venmo. Cannot be combined w/ other offers. See https://bit.ly/Rulescl for details, including state limits.

About Molson Coors Beverage Company

For over two centuries Molson Coors has been brewing beverages that unite people for all of life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle with sparkling cocktails, hard coffee, canned wine, kombucha, cider and more.

Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange (TAP). The company’s commitment to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment is reflected in Our Beer Print and our 2025 sustainability targets. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.

Photo – https://mma.prnewswire.com/media/1395408/Tom_Flores.jpg 
Logo – https://mma.prnewswire.com/media/1245388/Coors_Light_Logo.jpg

 

SOURCE Molson Coors

Coors Light Lanza Una Petición Para Apoyar El Ingreso De Tom «The Iceman» Flores Al Salón

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

<img…

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

Coors Light honors Tom Flores with a limited-edition can featuring Flores' picture

Hoy, Coors Light devela una nueva campaña que aboga por el lugar que le corresponde a Flores entre las grandes estrellas del fútbol americano. La marca rinde homenaje al legado de Flores, quien ha roto barreras como el primer jugador latino que ha servido como mariscal de campo titular y entrenador en jefe, con un nuevo anuncio publicitario, una petición de apoyo para que sea firmada por nuestros consumidores y una lata de edición limitada con la foto de Flores junto a las icónicas montañas de Coors Light. Para hacer esto más atractivo, Coors Light además regalará 30,000 cervezas a sus fanáticos para que estos puedan brindar por el deseado ingreso de Flores al Salón en febrero.*

«Aunque tengo grandes posibilidades de estar en El Salón este año, de igual forma es agradable tener algo de apoyo adicional de mi cerveza favorita. Una cerveza que solía repartir en tiempos pasados», dijo Flores. «La autopromoción no es lo mío, pero admito que es halagador ver mi foto en las latas de Coors Light».

Desde hoy hasta el 6 de febrero, los fanáticos mayores de 21 años pueden visitar CoorsLight.com/Iceman y firmar la petición de apoyo. Coors Light ha prometido proyectar la lista de quienes se unan a la petición en una valla publicitaria móvil en Canton, Ohio el día de la votación. En el sitio web, los fanáticos además podrán reclamar un six pack de Coors Light en forma de reembolso.*

Los fanáticos que estén en Las Vegas pueden usar el localizador de latas Iceman del sitio web para encontrar fácilmente la cerveza conmemorativa de 24 oz, además de opciones de comercio virtual para que sus latas sean enviadas directamente a sus hogares. El anuncio publicitario de 30 segundos saldrá al aire en televisión nacional y estará disponible en nuestro sitio web. Mira el anuncio en inglés aquí y en español aquí.

«Es un honor para nosotros poder poner la imagen de Tom en nuestras latas, pero no descansaremos hasta que su imagen esté plasmada en bronce», dijo Marcelo Pascoa, vicepresidente global de Marketing de Coors Light. «Con pocos jugadores latinos en El Salón, creemos que The Iceman merece ser reconocido por ser un jugador y entrenador excepcional que rompió barreras para otros atletas latinos. Esperamos que esta plataforma ayude a que Flores inspire a incluso más personas de las que ya inspiró».

Además del nuevo anuncio publicitario, este programa contará con el respaldo de una sólida campaña de marketing que aparecerá en medios pagados, propios y orgánicos, a través de influencers en redes sociales y de publicidad tradicional en los distintos medios de comunicación. Para más información, visita CoorsLight.com/Iceman y sigue @CoorsLight en Instagram, Twitter y Facebook.

*Se requiere comprar la cerveza. Solo para mayores de 21 años. 1/06/21 – 2/14/21, o hasta agotar existencias (lo que suceda primero). Recibos emitidos hasta el 2/21/21. El monto ofrecido varía por estado (en algunos estados el precio completo, en otros el 50 %). No válido para AL, AR, HI, IN, LA, MN, MO, NC, TX, UT, WV y donde esté prohibido por ley. Pueden aplicar derechos de mensajería y datos. Reembolso a través de PayPal o Venmo. No puede combinarse con otras ofertas. Para más detalles, incluidos límites de estados ingresa a https://bit.ly/Rulescl.

Sobre Molson Coors Beverage Company

Por más de dos siglos, Molson Coors ha creado bebidas que unen a las personas en cada momento especial de sus vidas. Desde Coors Light, Miller Lite, Molson Canadian, Carling, y Staropramen, hasta Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs y más, Molson Coors produce algunas de las marcas de cerveza más aclamadas e icónicas que hayan existido. Si bien la historia de la compañía tiene sus raíces en la producción de cerveza, Molson Coors ofrece una moderna gama que se expande más allá del mundo de las cervezas, y ofrece cócteles espumantes, bebidas con café, vino en lata, kombucha, sidra y más

Molson Coors Beverage Company es una compañía que cotiza en bolsa y opera a través de Molson Coors North America y Molson Coors Europe, y negocia en la Bolsa de Valores de Nueva York y Canadá (TAP). El compromiso de la empresa de elevar los estándares de la industria y dejar una huella positiva en nuestros empleados, consumidores, comunidades y el medio ambiente se refleja en Nuestro Sello Cervecero y en nuestros objetivos de sostenibilidad para el 2025. Para conocer más sobre Molson Coors Beverage Company, visita molsoncoors.com.

Foto – https://mma.prnewswire.com/media/1395408/Tom_Flores.jpg 
Logo – https://mma.prnewswire.com/media/1245388/Coors_Light_Logo.jpg

 

FUENTE Molson Coors

Coors Light Lanza Una Petición Para Apoyar El Ingreso De Tom «The Iceman» Flores Al Salón

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

<img…

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

Coors Light honors Tom Flores with a limited-edition can featuring Flores' picture

Hoy, Coors Light devela una nueva campaña que aboga por el lugar que le corresponde a Flores entre las grandes estrellas del fútbol americano. La marca rinde homenaje al legado de Flores, quien ha roto barreras como el primer jugador latino que ha servido como mariscal de campo titular y entrenador en jefe, con un nuevo anuncio publicitario, una petición de apoyo para que sea firmada por nuestros consumidores y una lata de edición limitada con la foto de Flores junto a las icónicas montañas de Coors Light. Para hacer esto más atractivo, Coors Light además regalará 30,000 cervezas a sus fanáticos para que estos puedan brindar por el deseado ingreso de Flores al Salón en febrero.*

«Aunque tengo grandes posibilidades de estar en El Salón este año, de igual forma es agradable tener algo de apoyo adicional de mi cerveza favorita. Una cerveza que solía repartir en tiempos pasados», dijo Flores. «La autopromoción no es lo mío, pero admito que es halagador ver mi foto en las latas de Coors Light».

Desde hoy hasta el 6 de febrero, los fanáticos mayores de 21 años pueden visitar CoorsLight.com/Iceman y firmar la petición de apoyo. Coors Light ha prometido proyectar la lista de quienes se unan a la petición en una valla publicitaria móvil en Canton, Ohio el día de la votación. En el sitio web, los fanáticos además podrán reclamar un six pack de Coors Light en forma de reembolso.*

Los fanáticos que estén en Las Vegas pueden usar el localizador de latas Iceman del sitio web para encontrar fácilmente la cerveza conmemorativa de 24 oz, además de opciones de comercio virtual para que sus latas sean enviadas directamente a sus hogares. El anuncio publicitario de 30 segundos saldrá al aire en televisión nacional y estará disponible en nuestro sitio web. Mira el anuncio en inglés aquí y en español aquí.

«Es un honor para nosotros poder poner la imagen de Tom en nuestras latas, pero no descansaremos hasta que su imagen esté plasmada en bronce», dijo Marcelo Pascoa, vicepresidente global de Marketing de Coors Light. «Con pocos jugadores latinos en El Salón, creemos que The Iceman merece ser reconocido por ser un jugador y entrenador excepcional que rompió barreras para otros atletas latinos. Esperamos que esta plataforma ayude a que Flores inspire a incluso más personas de las que ya inspiró».

Además del nuevo anuncio publicitario, este programa contará con el respaldo de una sólida campaña de marketing que aparecerá en medios pagados, propios y orgánicos, a través de influencers en redes sociales y de publicidad tradicional en los distintos medios de comunicación. Para más información, visita CoorsLight.com/Iceman y sigue @CoorsLight en Instagram, Twitter y Facebook.

*Se requiere comprar la cerveza. Solo para mayores de 21 años. 1/06/21 – 2/14/21, o hasta agotar existencias (lo que suceda primero). Recibos emitidos hasta el 2/21/21. El monto ofrecido varía por estado (en algunos estados el precio completo, en otros el 50 %). No válido para AL, AR, HI, IN, LA, MN, MO, NC, TX, UT, WV y donde esté prohibido por ley. Pueden aplicar derechos de mensajería y datos. Reembolso a través de PayPal o Venmo. No puede combinarse con otras ofertas. Para más detalles, incluidos límites de estados ingresa a https://bit.ly/Rulescl.

Sobre Molson Coors Beverage Company

Por más de dos siglos, Molson Coors ha creado bebidas que unen a las personas en cada momento especial de sus vidas. Desde Coors Light, Miller Lite, Molson Canadian, Carling, y Staropramen, hasta Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs y más, Molson Coors produce algunas de las marcas de cerveza más aclamadas e icónicas que hayan existido. Si bien la historia de la compañía tiene sus raíces en la producción de cerveza, Molson Coors ofrece una moderna gama que se expande más allá del mundo de las cervezas, y ofrece cócteles espumantes, bebidas con café, vino en lata, kombucha, sidra y más

Molson Coors Beverage Company es una compañía que cotiza en bolsa y opera a través de Molson Coors North America y Molson Coors Europe, y negocia en la Bolsa de Valores de Nueva York y Canadá (TAP). El compromiso de la empresa de elevar los estándares de la industria y dejar una huella positiva en nuestros empleados, consumidores, comunidades y el medio ambiente se refleja en Nuestro Sello Cervecero y en nuestros objetivos de sostenibilidad para el 2025. Para conocer más sobre Molson Coors Beverage Company, visita molsoncoors.com.

Foto – https://mma.prnewswire.com/media/1395408/Tom_Flores.jpg 
Logo – https://mma.prnewswire.com/media/1245388/Coors_Light_Logo.jpg

 

FUENTE Molson Coors

Coors Light Lanza Una Petición Para Apoyar El Ingreso De Tom «The Iceman» Flores Al Salón

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

<img…

CHICAGO, 6 de enero de 2021 /PRNewswire-HISPANIC PR WIRE/ — Tom «The Iceman» Flores ha sido cuatro veces campeón de fútbol americano profesional y un entrenador pionero, sin embargo, aún no se le ha concedido el honor más grande de este deporte: un lugar en El Salón con las otras leyendas del fútbol americano. Flores, quien gusta de beber Coors Light, está a punto de recibir una gran muestra de apoyo de parte de su cerveza favorita.

Coors Light honors Tom Flores with a limited-edition can featuring Flores' picture

Hoy, Coors Light devela una nueva campaña que aboga por el lugar que le corresponde a Flores entre las grandes estrellas del fútbol americano. La marca rinde homenaje al legado de Flores, quien ha roto barreras como el primer jugador latino que ha servido como mariscal de campo titular y entrenador en jefe, con un nuevo anuncio publicitario, una petición de apoyo para que sea firmada por nuestros consumidores y una lata de edición limitada con la foto de Flores junto a las icónicas montañas de Coors Light. Para hacer esto más atractivo, Coors Light además regalará 30,000 cervezas a sus fanáticos para que estos puedan brindar por el deseado ingreso de Flores al Salón en febrero.*

«Aunque tengo grandes posibilidades de estar en El Salón este año, de igual forma es agradable tener algo de apoyo adicional de mi cerveza favorita. Una cerveza que solía repartir en tiempos pasados», dijo Flores. «La autopromoción no es lo mío, pero admito que es halagador ver mi foto en las latas de Coors Light».

Desde hoy hasta el 6 de febrero, los fanáticos mayores de 21 años pueden visitar CoorsLight.com/Iceman y firmar la petición de apoyo. Coors Light ha prometido proyectar la lista de quienes se unan a la petición en una valla publicitaria móvil en Canton, Ohio el día de la votación. En el sitio web, los fanáticos además podrán reclamar un six pack de Coors Light en forma de reembolso.*

Los fanáticos que estén en Las Vegas pueden usar el localizador de latas Iceman del sitio web para encontrar fácilmente la cerveza conmemorativa de 24 oz, además de opciones de comercio virtual para que sus latas sean enviadas directamente a sus hogares. El anuncio publicitario de 30 segundos saldrá al aire en televisión nacional y estará disponible en nuestro sitio web. Mira el anuncio en inglés aquí y en español aquí.

«Es un honor para nosotros poder poner la imagen de Tom en nuestras latas, pero no descansaremos hasta que su imagen esté plasmada en bronce», dijo Marcelo Pascoa, vicepresidente global de Marketing de Coors Light. «Con pocos jugadores latinos en El Salón, creemos que The Iceman merece ser reconocido por ser un jugador y entrenador excepcional que rompió barreras para otros atletas latinos. Esperamos que esta plataforma ayude a que Flores inspire a incluso más personas de las que ya inspiró».

Además del nuevo anuncio publicitario, este programa contará con el respaldo de una sólida campaña de marketing que aparecerá en medios pagados, propios y orgánicos, a través de influencers en redes sociales y de publicidad tradicional en los distintos medios de comunicación. Para más información, visita CoorsLight.com/Iceman y sigue @CoorsLight en Instagram, Twitter y Facebook.

*Se requiere comprar la cerveza. Solo para mayores de 21 años. 1/06/21 – 2/14/21, o hasta agotar existencias (lo que suceda primero). Recibos emitidos hasta el 2/21/21. El monto ofrecido varía por estado (en algunos estados el precio completo, en otros el 50 %). No válido para AL, AR, HI, IN, LA, MN, MO, NC, TX, UT, WV y donde esté prohibido por ley. Pueden aplicar derechos de mensajería y datos. Reembolso a través de PayPal o Venmo. No puede combinarse con otras ofertas. Para más detalles, incluidos límites de estados ingresa a https://bit.ly/Rulescl.

Sobre Molson Coors Beverage Company

Por más de dos siglos, Molson Coors ha creado bebidas que unen a las personas en cada momento especial de sus vidas. Desde Coors Light, Miller Lite, Molson Canadian, Carling, y Staropramen, hasta Coors Banquet, Blue Moon Belgian White, Saint Archer Gold, Leinenkugel’s Summer Shandy, Creemore Springs y más, Molson Coors produce algunas de las marcas de cerveza más aclamadas e icónicas que hayan existido. Si bien la historia de la compañía tiene sus raíces en la producción de cerveza, Molson Coors ofrece una moderna gama que se expande más allá del mundo de las cervezas, y ofrece cócteles espumantes, bebidas con café, vino en lata, kombucha, sidra y más

Molson Coors Beverage Company es una compañía que cotiza en bolsa y opera a través de Molson Coors North America y Molson Coors Europe, y negocia en la Bolsa de Valores de Nueva York y Canadá (TAP). El compromiso de la empresa de elevar los estándares de la industria y dejar una huella positiva en nuestros empleados, consumidores, comunidades y el medio ambiente se refleja en Nuestro Sello Cervecero y en nuestros objetivos de sostenibilidad para el 2025. Para conocer más sobre Molson Coors Beverage Company, visita molsoncoors.com.

Foto – https://mma.prnewswire.com/media/1395408/Tom_Flores.jpg 
Logo – https://mma.prnewswire.com/media/1245388/Coors_Light_Logo.jpg

 

FUENTE Molson Coors

Tyler Chiropractor at Cornejo Chiropractic Uses Zone Technique for Optimal Results

TYLER, Texas, Jan. 6, 2021 /PRNewswire/ — Dr. Luis Cornejo opened his practice in Tyler, Texas, in 2008 with the goal to improve overall health and wellness for the mostly Hispanic population he serves.

Using various state-of-the-art techniques as preventative medicine, he provides exceptional patient care, customizing treatment plans for individual needs.

Many people suffering from lifelong illness or even situational…

TYLER, Texas, Jan. 6, 2021 /PRNewswire/ — Dr. Luis Cornejo opened his practice in Tyler, Texas, in 2008 with the goal to improve overall health and wellness for the mostly Hispanic population he serves.

Using various state-of-the-art techniques as preventative medicine, he provides exceptional patient care, customizing treatment plans for individual needs.

Many people suffering from lifelong illness or even situational injuries don’t realize that chiropractic care can be the missing link for pain management and relief.

Dedicated to holistic chiropractic care as the way to heal his patients, Dr. Cornejo is always looking to grow.

To increase his chiropractic understanding, better connect with patients, and expand services, in 2019 he began attending the Zone School of Healing, founded by renowned San Francisco-based chiropractor Dr. Peter Goldman.

There, he learned the Zone Technique, based on many of Dr. Pete’s influences and experiences with a major one being the teachings of Dr. Thurman Fleet, who created Zone Therapy in 1931.

Cornejo joined an advanced level of practitioners in the mastermind group at the Zone School and immediately incorporated the method into his practice.

«I went all-in from the beginning, and it completely increased my confidence level,» he said.

Last year, he nearly doubled his client base using this technique despite the pandemic.

«I’m getting faster results in less visits,» he said, adding that the Zone Technique allows a patient’s hope of healing to become reality.

Zone Technique can reverse the effect that emotional, physical or chemical stress causes as a disruption of normal mind and body functions.

The method uses specific points in the back of the head that relate to the six different systems in the body, including the glandular, eliminative, nerve, digestive, muscular and circulatory systems.

From eliminating pain and poor digestion to restoring sleep, focus, energy and a healthy immune system—the Zone Technique achieves balance within the human body for optimal quality of life.

«Before patients would have to trust me that an adjustment would work, and now they feel the difference before and after,» he said. «They have a better understanding of what’s happening, which makes them more comfortable.»

The Zone Technique goes beyond removing interference with the mind and body to restoring the whole person into better health. It stimulates the spinal cord, sending healing energy to the brain while increasing communication with the body’s cells.

«The Zone Technique is legit,» Cornejo said. «Doctors are getting better results because the Zone School teaches you how to have a better report with the patients and develop trust. The results trump everything.»

Cornejo Chiropractic offers services for acute and chronic pain caused by inflammation after car accidents and sports and workplace injuries, as well as headaches and migraines, sciatica, sleep disorders, soft tissue pain, and much more.

For more information about Cornejo Chiropractic, call (903) 939-1415 or visit www.cornejochiropractic.com.

Related Images

dr-luis-cornejo.jpg

Dr Luis Cornejo

Dr Luis Cornejo, of Cornejo Chiropractic, explaining results and next steps to his patient

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SOURCE Cornejo Chiropractic

Acerta Analytics Now Offers Production Line Consultancy Services

KITCHENER, Ontario, Jan. 6, 2021 /PRNewswire-PRWeb/ — Acerta Analytics today announced the availability of its industrial data science expertise to customers and partners through consultancy services. Organizations engaging with Acerta on a consultancy basis can now benefit from unique insights into optimizing production line efficiency and advanced vehicle health solutions. Backed by industry-leading machine learning, Acerta’s insights enables businesses to increase efficiency, productivity, and…

KITCHENER, Ontario, Jan. 6, 2021 /PRNewswire-PRWeb/ — Acerta Analytics today announced the availability of its industrial data science expertise to customers and partners through consultancy services. Organizations engaging with Acerta on a consultancy basis can now benefit from unique insights into optimizing production line efficiency and advanced vehicle health solutions. Backed by industry-leading machine learning, Acerta’s insights enables businesses to increase efficiency, productivity, and profitability throughout the product life cycle.

With this offering, companies will gain access to a best-in-class data science team for troubleshooting and root cause analysis of production line issues, reducing line stoppages and increasing throughput. By analyzing the complex relationships between components in an assembly, machine learning can help identify the otherwise invisible sources of quality issues on production lines and in vehicle operation.

«We understand that our customers spend a lot of time trying to discover the root cause of problems on the production line in order to maximize quality and throughput,» said Greta Cutulenco, Acerta CEO. «With Acerta’s expertise, customers can now analyze their entire production line to uncover hidden problem areas so that they can implement cost-effective solutions quickly.»

As a leader in automotive data science and machine learning, Acerta Analytics enables organizations to improve efficiency, productivity, and profitability. Acerta leverages the power of the cloud to deliver advanced A.I. solutions to improve manufacturing throughput and quality, reducing rework and scrap during manufacturing and assembly.

For more information about Acerta Analytics, visit: https://acerta.ai/

Media Contact

Ian Wright, Acerta Analytics Solutions, +1 (905) 807-2507, iwright@acerta.ai

Twitter

 

SOURCE Acerta Analytics Solutions

Carlyle Makes $374 Million Commitment to Global Energy Transition Platform Amp Energy

WASHINGTON and TORONTO, Jan. 6, 2021 /PRNewswire/ – Global investment firm The Carlyle Group (NASDAQ: CG) today announced a strategic growth investment through a $374 million commitment to Amp Solar Group, Inc. («Amp Energy» or the «Company»), a Canadian-based global energy transition platform.

<a…

WASHINGTON and TORONTO, Jan. 6, 2021 /PRNewswire/ – Global investment firm The Carlyle Group (NASDAQ: CG) today announced a strategic growth investment through a $374 million commitment to Amp Solar Group, Inc. («Amp Energy» or the «Company»), a Canadian-based global energy transition platform.

Amp Energy is a global renewable energy infrastructure manager, developer and owner. Since 2009, the Company has successfully developed over 1.8 gigawatts of distributed and utility-scale renewable generation projects, hybrid generation plus storage projects, and stand-alone battery storage projects around the world. Amp Energy’s proprietary digital energy platform, Amp X, also provides a diverse portfolio of disruptive and interoperable solutions, including a state-of-the-art smart transformer, that enable real-time autonomous management and optimized dispatch of all forms of distributed generation and loads across the grid. The Carlyle investment will help catalyze the continued rapid growth of both Amp’s asset base and Amp X within its core markets of North America, Japan, Australia, Iberia and the UK.

Pooja Goyal, Head of Carlyle’s Renewable and Sustainable Energy team and Co-Head of Carlyle’s Infrastructure group said, «This transaction demonstrates Carlyle’s continued focus on identifying and executing upon attractive investment opportunities such as solar projects and battery storage technologies around the world that are being propelled by the energy transition. We see significant value in working with proven management teams through differentiated development platforms with significant global reach such as Amp Energy.»

Dave Rogers, President and CEO of Amp Energy said, «We are pleased to partner with Carlyle, a world-class investment firm that truly understands and values our growth vision. This investment validates Amp’s position as a leading global energy transition platform, and we believe Carlyle’s extensive global experience and network will help expedite our growth strategies to accelerate the energy transition around the world.»

Equity capital for the transaction has been committed from Carlyle’s Global Infrastructure Opportunity Fund and Carlyle’s Renewable & Sustainable Energy Fund.

About The Carlyle Group
The Carlyle Group (NASDAQ: CG) is a global investment firm with deep industry expertise that deploys private capital across four business segments: Corporate Private Equity, Real Assets, Global Credit and Investment Solutions. With $230 billion of assets under management as of September 30, 2020, Carlyle’s purpose is to invest wisely and create value on behalf of its investors, portfolio companies and the communities in which we live and invest. The Carlyle Group employs more than 1,800 people in 30 offices across six continents. Further information is available at www.carlyle.com. Follow The Carlyle Group on Twitter @OneCarlyle.

About Amp Energy
Amp is an energy transition platform company. Founded in 2009, Amp has become one of the leading global renewables companies having successfully developed over 1.8 gigawatts of distributed and utility-scale renewable generation projects, hybrid generation plus storage projects, and stand-alone battery storage projects around the world alongside a further 2.0 GW and 2.2 GWh of assets in late-stage development or construction. With the addition of Amp X, its fully-integrated digital energy platform, Amp has emerged as a differentiated and unique global energy transition platform. Based in Toronto, Canada, with operations throughout North America, Japan, Australia, India, the UK, Iberia and Czech Republic, Amp’s international team brings deep expertise and thought leadership to every aspect of the energy industry. Further information is available at amp.energy.

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SOURCE Amp Energy